{"id":712396,"url":"https://alion.io/job/pmg-seo-lead","title":"SEO Lead","company":{"id":684925,"name":"PMG","domain":"pmg.com","url":"https://alion.io/company/pmg-7","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"A","score":85,"open_postings":47,"ghost_share":0.17,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":71,"computed_at":"2026-11-12T10:38:37Z"}},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Dallas, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":112000,"max_usd":215000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":654},"experience_years_min":4,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Dropbox","optional":false},{"name":"GA4","optional":false},{"name":"Google Ads","optional":false},{"name":"LLM","optional":false},{"name":"Looker","optional":false},{"name":"Microsoft Excel","optional":false},{"name":"Screaming Frog","optional":false},{"name":"SQL","optional":false}],"status":"live","first_seen_at":"2026-05-01T14:26:25Z","employer_posted_date":"2026-08-23","last_verified_at":"2026-11-13T01:54:09Z","board_verified":true,"closed_at":null,"days_open":195,"trust":{"level":"ok","repost_count":0,"flags":["company_stale"],"days_open":195},"description":"We are PMG\nPMG, a global independent platform company engineered for impact, integrates business strategy, media, creative, and data within a single operating model powered by our proprietary operating system, Alli. With more than 1,000 employees, PMG partners with brands including Apple, Nike, Dropbox, Experian, Sephora, and Whole Foods. Our work has earned top industry honors, including Cannes Lions and Adweek’s Media Plan of the Year, and PMG has won 40+ workplace culture awards, including being the only company to rank among Ad Age’s Best Places to Work for 11 consecutive years.\nWho You Will Be Working With\nYou’ll work closely with cross-functional PMG teams, including Client Strategy and Paid Media, to develop data-driven strategies that align with broader marketing goals. Whether it's conducting keyword research, technical SEO analysis, content, or audience strategy, your insights will help brands reach the right people at the right time. \nWhat You'll Be Doing\nAt PMG, we believe SEO is more than just rankings-it’s about creating meaningful connections between brands and their audiences. As an SEO Lead, you’ll play a key role in shaping organic search strategies that drive growth, improve visibility, and enhance the overall digital experience for some of the world’s most recognized brands. At PMG, you’ll do more than optimize websites-you’ll shape how brands connect with their audiences through search, making SEO accessible in the process. You’ll join a team of passionate experts who value innovation, creativity, and collaboration. If you’re excited about staying ahead of search and AI platform trends, solving complex challenges, and working with some of the most forward-thinking brands in the industry, this role is for you.\nLead data-driven SEO strategies that help brands increase visibility, connect with their audiences, and improve performance across search engines.\nAnalyze search trends, user behavior, and competitive landscapes to uncover opportunities that fuel organic growth.\nConduct technical SEO audits, troubleshoot site health issues, and provide actionable recommendations to improve crawlability, indexation, and overall performance.\nStay on top of algorithm updates, AI advancements, and emerging search trends, proactively evolving strategies to maintain a competitive edge.\nCreate compelling dashboards and reports using tools like Looker Studio and GA4, helping teams and clients understand SEO's impact.\nManage and optimize SEO platforms, integrations, and reporting tools, ensuring teams have the best resources to execute their strategies.\nWork closely with customer Paid Media, Content, Analytics, and Engineering teams to align SEO with broader marketing and business objectives.\nAccountable for program management and responsible for the successful execution of projects, supporting annual planning.\nProvide training, guidance, and insights to customer and internal teams, helping expand SEO knowledge and influence across customers and PMG.\nUtilize and build using PMG SEO tools, including AI and Alli integrations in the form of data analysis using SQL, alerts, reporting and audits.\nWhat You’ll Bring\n4+ years of experience in SEO, with a bachelor's degree or equivalent work experience. \nProven ability to leverage SEO content strategy and technical SEO to enhance search visibility and website performance.\nStrong expertise in marketing metrics, planning, and analysis, ensuring data-driven decision-making for SEO strategies.\nExperience managing project execution and workflow to deliver seamless and impactful SEO initiatives.\nProficiency with Google Analytics, SEMRush, and Screaming Frog, enabling comprehensive SEO audits and performance insights.\nUnderstanding of HTML, CSS, and structured data, allowing for improved on-page optimization and technical SEO implementation.\nSkilled in content auditing, keyword analysis and brief creation, supporting the development of high-performing SEO strategies.\nFamiliarity with Adobe Analytics, GA4, Google Ads, Microsoft Excel, and tagging techniques to measure and refine SEO impact effectively.\nFamiliarity with AIO and LLM Reporting with a foundational understanding of how SEO integrates with AEO strategies.\nA commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value.\nA dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by leading by Example and nurturing strong relationships that empower others to excel.\nWhat We Offer\nPerformance-Based Rewards: Your impact should be part of your reward. This role is eligible for PMG’s annual bonus program-a standout part of our total compensation offering and an opportunity to share in our success. Bonus awards are informed by individual impact and performance, as well as team and company results, and are subject to applicable program terms.\nProfessional Development: Keep growing through learning and development programs, mentorship opportunities, and support for career advancement.\nGenerous Time Off: Take the time you need to recharge, connect with loved ones, and enjoy life outside work.\nParental Leave: Receive paid parental leave during life’s important family moments.\nRetirement Benefits: Build for your future with competitive retirement benefits, including employer contributions or matching where applicable.\nFertility and Family Support: Access fertility and family-building benefits for eligible employees and their spouses or partners.\nHealthcare: Choose from medical, dental, and vision coverage designed to support you and your family.\nPet Insurance: Access optional coverage for the four-legged members of your family.\nLifestyle Spending Account: Receive company-funded support for eligible health and well-being expenses.\nCommuter Benefits: Access support for your commute where available.\nVolunteering Opportunities: Receive eight paid hours each year to give back to your community.\nAI Tools and Training: Access enterprise AI tools and ongoing training that helps PMGers use AI effectively, creatively, and responsibly.\nOur benefits and compensation programs may vary by location and eligibility and are subject to applicable plan terms. We’ll share full details during the hiring process.\nWhat Sets Us Apart\nBeing part of PMG means joining a company culture that’s unmatched in digital. We're dedicated to working hard to serve our employees and clients, delivering value, results, and innovation-which often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way.\nIn alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. 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