{"id":4001484,"url":"https://alion.io/job/point-product-marketing-manager","title":"Product Marketing Manager","company":{"id":2513650,"name":"Point","domain":"point.com","url":"https://alion.io/company/point-com","size_band":"1-10","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Palo Alto, United States","United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":127500,"max":157500,"currency":"USD","period":"year","gross":null,"usd_annual":157500},"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-11-09T23:15:46Z","employer_posted_date":"2026-11-09","last_verified_at":"2026-11-11T00:42:56Z","board_verified":true,"closed_at":null,"days_open":1,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":1},"description":"About Point\nReal Impact, Real People: Our mission at Point is to make homeownership more valuable and accessible. Your work directly helps homeowners access their wealth, achieve financial flexibility, and realize life changing goals.\nFunding: With over $175M raised from top investors like Andreessen Horowitz, WestCap, Greylock, and Prudential, we’re scaling fast! You have the opportunity to join us at a pivotal stage.\nGame-changing Product: We're building a category defining company in home equity. We’ve earned a 4.7 Trustpilot rating and an A+ from the BBB, a testament to the value we provide to our 20,000+ customers.\nGreat Place to Work: Our employees love working here! We are a Certified Great Place to Work and a Fortune Best Workplaces in the Bay Area.\nRemote First Culture, Genuine Connection: Work from anywhere in the U.S. while staying closely connected through virtual collaboration, team gatherings, and a people-first culture. Select roles may require onsite work at our Palo Alto office one day per week.\nLocal or 100% Remote\n\nAbout the role\nWe’re looking for a sharp, story-driven Product Marketing Manager to join our brand marketing team and help Point win over the mortgage broker community. This is a high-impact role at the heart of our broker channel, which launched in May 2026 and is growing fast.\nYou’ll write the story that turns the Point Home Equity Investment into a business case for brokerages, loan officers and the homeowners they serve. You’ll partner closely with Sales, BD, Brand, Compliance and Growth to craft the messaging, campaign copy, case studies and enablement content that bring new partners in and get them to their first deal.\nThis role is ideal for a hands-on marketer who loves writing, gets energized by turning complex products into clear wins, and wants to help shape a new channel from the ground up.\nYour responsibilities\nWrite full-funnel messaging for brokerages, LOs and homeowners, translating homeowner benefits into business value for partners.\nWrite demand gen copy for acquisition and activation: ads, landing pages, InMail, social, the LO nurture track, product update emails and the monthly broker newsletter.\nPartner with brokers and LOs to capture case studies, testimonials and reference stories, and turn them into video scripts, blogs and white papers.\nWrite sales enablement: talk tracks, objection handling, FAQs and competitive intel on HELOCs, cash-out refis and other equity products.\nCreate collateral: one-pagers, co-branded brokerage pieces, event materials and help content in the Broker Resource Center.\nWrite scripts and decks for partner onboarding and value-add webinars, and help host them.\nOwn content governance: move every asset through compliance and brand review, then tag, update and audit the library so no one sends an outdated or duplicate file.\nBring insights from broker calls, the power-user group and the Advisory Board back into the messaging.\nAbout you\n5+ years of hands-on product marketing and GTM experience. You’ve built the pieces of a go-to-market, not just planned it.\nB2B marketing and positioning experience in mortgage, lending, real estate, insurance or financial services.\nA writing portfolio: campaigns, emails, landing pages, case studies or scripts. We’ll ask to see it.\nYou know how brokerages work: the brokerage, its LOs and the borrowers they serve.\nYou can explain a complex financial product simply, and change your voice by audience.\nYou can interview a customer and find the story worth telling.\nComfortable writing in a regulated category and working through compliance edits.\nYou use AI tools daily and responsibly: you check facts, protect data and own the final output.\nNice to have\nB2B2C or channel marketing experience.\nScriptwriting for video or webinars.\nFintech or home equity background.\nCompensation at Point will be determined by skills, experience, and geographic location. Point has identified the expected annual base salary for this role at this level based on the market by tiers (Region | Location | Market Salary):\nTier 1 | San Francisco Bay Area, New York, and Seattle | $127,500 - $157,500\nTier 2 | Austin, Boston, Chicago, Denver, Los Angeles, Miami, Philadelphia, Portland, Sacramento, San Diego, Santa Barbara & Washington DC | $113,100 - $139,650\nTier 3 | All other US metro areas | $106,300 - $131,250\nThis does not include any other potential components of the compensation package, including equity, benefits, and perks outlined above. At the launch of each position, we benchmark compensation to the appropriate role and level utilizing competitive compensation data from various data sources as references. At the offer stage, we use the signal we received from our interviews, coupled with your experience, location, and other job-related factors, to determine final compensation.\nLocation Requirement: This is a remote position. However, candidates must reside in one of Point’s states of operation: AL, AR, AZ, CA, CO, CT, DC, FL, GA, IL, KS, KY, MA, MD, ME, MI, MN, MO, NC, NH, NJ, NV, NY, OH, OR, PA, SC, TN, TX, UT, VA, WA, WI.\nOur benefits\nGenerous health benefits: We provide comprehensive medical, dental, and vision plans with options for flexible spending accounts (Health Care FSA) and health savings accounts (HSA).\n\nUnlimited paid time off: Recharge with unlimited paid time off and 10 company holidays.\n\nFlexible remote and onsite work: Our teams work from many different locations and time zones. We support fully remote work and also have an amazing in-person environment in our downtown Palo Alto, CA HQ.\n\nFully paid parental leave: Point will supplement state Paid Family Leave (PFL) so employees receive 100% of their regular base pay, plus two additional weeks of fully paid leave after state PFL ends. In states without PFL, Point offers up to 8 weeks of paid parental leave. In addition, employees also receive 4 weeks of fully paid transition time, during which you may work 2-3 days per week while receiving full base pay.\n\nEquity: We offer meaningful equity because we believe in sharing the value you help create. Your contributions directly impact our growth, and your equity gives you a stake in our future success.\n\nFinancial wellness: We provide 401K retirement plans for employees as well as guaranteed life insurance and short- and long-term disability coverage.\n\nExtra work/life benefits: We provide monthly stipends for internet, mobile plans, wellness perks, a one-time home office reimbursement, and company provided equipment including a MacBook and monitor.\n\nPoint is proud to be an equal-opportunity employer. We provide employment opportunities regardless of age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, veteran status, or any other protected class. Each individual at Point brings their own perspectives, work experiences, lifestyles, and cultures with them, and we believe that a more diverse team creates more innovative products, provides better services to customers, and helps us all grow and learn.\nCalifornia Consumer Privacy Act Notice","description_format":"text","description_chars":7123,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["401k plan","Apple Macbook","Equity","Home office","Life insurance","Parental leave","Retirement plans"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Financial Services","Mortgage Lending & Brokers"],"lifecycle":[{"event":"open","at":"2026-11-10T03:44:37Z"}],"visa":[{"country":"US","licensed_sponsor":true,"adverts_offering_sponsorship_24m":0,"sanctioned_now":false,"evidence":"H-1B filings in 12 months: 4 · green card filings: 2","filings_12m":4,"filings_prev_12m":3,"green_card_filings_12m":2,"median_offered_wage_usd":145833,"route":null,"cap_exempt":false,"checked_at":"2026-11-10T11:34:35+00:00","sources":["US Department of Labor: LCA disclosure data (H-1B, H-1B1, E-3)","US Department of Labor: PERM disclosure data (green cards)"],"filings_for_role_12m":0}],"liveness":{"score":86,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.86,"p_room":1,"age_days":0,"expected_fill_days":26,"reasons":["conf:3","win:early"],"computed_at":"2026-11-10T06:52:35Z"},"pay":{"stated_usd_annual":157500,"is_top_pay":true},"html_url":"https://alion.io/job/point-product-marketing-manager","json_url":"https://alion.io/job/point-product-marketing-manager.json","meta":{"generated_at":"2026-11-11T01:23:30Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":710,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-12T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":2513650},"rest":"https://alion.io/mcp/rest/get_company?id=2513650"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fpoint-product-marketing-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":2,"usd":0.2},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fpoint-product-marketing-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fpoint-product-marketing-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/point-product-marketing-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fpoint-product-marketing-manager"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":4001484}},{"tool":"search_jobs","arguments":{"company":"point.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":4001484},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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