{"id":3218881,"url":"https://alion.io/job/premier-egypt-sales-marketing-manager","title":"Sales & Marketing Manager","company":{"id":4471957,"name":"Premier Services & Recruitment","domain":"premieregypt.com","url":"https://alion.io/company/premier-egypt","size_band":null,"is_staffing_agency":true,"employer_type":"agency","is_intermediary":false,"listed_via":null,"ats_vendor":"Manatal","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"inferred","locations":[],"countries":[],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"WhatsApp","optional":false}],"status":"live","first_seen_at":"2026-10-25T01:49:50Z","employer_posted_date":"2026-10-25","last_verified_at":"2026-11-05T14:14:06Z","board_verified":true,"closed_at":null,"days_open":11,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":11},"description":"Job Responsibilities:\nTo lead and manage the academy's commercial activities with full responsibility for student enrollment growth, revenue achievement, conversion performance, customer journey effectiveness, and strategic partnerships. The Commercial Manager is responsible for aligning admissions, sales follow-up, business development, and market-facing initiatives to maximize student acquisition and commercial performance across online and offline channels.\n1. Commercial Strategy & Revenue Growth\nDevelop and execute the academy's commercial strategy in line with annual enrollment and revenue targets. \nIdentify growth opportunities across local and international markets. \nTranslate management targets into practical monthly and quarterly commercial action plans. \nMonitor market demand, competitor activity, pricing trends, and program positioning. \nRecommend new commercial initiatives to improve enrollment volume and revenue quality. \n2. Admissions & Sales Management\nLead the full admissions and sales process from lead generation handover to final student enrollment. \nManage and optimize lead conversion across all key channels including website inquiries, WhatsApp, CRM leads, paid campaigns, referrals, walk-ins, events, and partnerships. \nBuild a clear and structured customer journey from first inquiry to registration and payment. \nEnsure all leads are responded to promptly and professionally. \nImprove conversion rates through stronger follow-up discipline, consultative selling, and better pipeline management. \nDevelop sales scripts, follow-up frameworks, and objection-handling approaches suitable for aviation training programs. \n3. Online Commercial Performance\nOversee the commercial side of digital lead handling from platforms such as Meta, Google, TikTok, website forms, and WhatsApp. \nWork closely with the marketing function to improve lead quality, campaign effectiveness, and conversion outcomes. \nReview lead sources and identify the most commercially effective channels. \nMonitor cost efficiency indicators relevant to acquisition and enrollment performance.\nEnsure CRM usage is accurate, consistent, and tied to measurable commercial outcomes.\n4. Offline Commercial Development\nManage walk-in prospects and academy-based consultations.\nBuild and maintain partnerships with schools, universities, educational institutions, and other relevant entities.\nRepresent the academy in exhibitions, events, open days, and outreach activities.\nDeliver or supervise professional presentations about academy programs and career pathways.\nGenerate commercially valuable offline opportunities that contribute to qualified leads and enrollments.\n5. Team Leadership & Performance Management\nLead, train, supervise, and evaluate the commercial/admissions team.\nSet clear daily, weekly, monthly, and quarterly targets for team members.\nMonitor team activity, lead follow-up quality, response times, and conversion performance.\nConduct regular coaching sessions to improve communication, persuasion, discipline, and customer handling.\nParticipate in recruitment, onboarding, and performance evaluation of commercial team members.\nBuild accountability and performance culture across online and offline commercial operations.\n6. CRM, Reporting & Forecasting\nEnsure all inquiries, follow-ups, pipeline stages, and outcomes are accurately recorded in the CRM.\nPrepare weekly and monthly reports covering leads, qualified leads, conversions, enrollments, revenue, lead sources, and team performance.\nTrack commercial KPIs and flag underperformance early with corrective action plans.\nProduce enrollment forecasts and revenue projections based on pipeline quality and seasonality.\nAnalyze commercial performance against target and recommend practical improvements.\n7. Commercial Coordination with Marketing\nCoordinate with marketing to ensure campaigns support actual enrollment goals, not just awareness metrics.\nProvide regular feedback on lead quality, target audience relevance, campaign performance, and messaging effectiveness.\nSupport the development of promotional offers, campaign priorities, and market-specific enrollment initiatives.\nAlign commercial actions with branding, events, content, and outreach activities where they directly affect lead generation and conversion\n\nJob Qualifications:Bachelor's degree in business administration, Marketing, Management, or a related field.\nAdditional commercial, sales, or business development certifications are a plus.\n5+ years of relevant experience in sales, admissions, business development, or commercial management.\nPrevious experience leading a team and managing targets.\nExperience in education, training, aviation, or other service-based high-value sales environments is preferred.\nStrong practical experience with CRM systems, reporting, and conversion management.\n\nCompetencies Required:\n Fluent Arabic and good professional English\nStrong leadership and team management\nCommercial awareness and revenue focus\nExcellent communication and negotiation skills\nStrong follow-up discipline and customer handling\nPipeline management and conversion optimization\nReporting, forecasting, and KPI analysis\nStrategic thinking with operational execution ability\nAuthority:\n Directly Supervises\nRecommend hiring, evaluation, and replacement of commercial team members.\nSupervise the daily performance of the admissions, telesales, and customer-facing commercial teams.\nManage the department's operational commercial activities within approved budgets.\nPropose commercial campaigns, partnerships, and enrollment initiatives for management approval.\nAccess and review CRM, reporting dashboards, and pipeline data.\nAdmissions Officers\nTelesales / Sales Executives\nCustomer Service / Front Desk (commercially related scope)\nBusiness Development / Partnerships support roles, if applicable","description_format":"text","description_chars":5851,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[{"language":"Arabic","level":"Advanced (C1)","optional":false}]},"benefits":["Growth opportunities"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":[],"lifecycle":[{"event":"open","at":"2026-10-25T01:49:50Z"}],"visa":[],"liveness":{"score":48,"band":"ok","label":"Likely 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