{"id":2119587,"url":"https://alion.io/job/preply-global-senior-crm-lifecycle-designer","title":"Global Senior CRM & Lifecycle Designer","company":{"id":181313,"name":"Preply","domain":"preply.com","url":"https://alion.io/company/preply","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"B","score":78,"open_postings":50,"ghost_share":0,"stale_share":0.88,"repost_share":0,"time_to_fill_p50_days":23,"computed_at":"2026-11-05T05:54:30Z"}},"role":"Design","role_family":"Design","seniority":"senior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["London, United Kingdom","Barcelona, Spain"],"countries":["GB","ES"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":76000,"max_usd":128000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":57},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-07-06T12:51:25Z","employer_posted_date":"2026-07-06","last_verified_at":"2026-11-06T03:19:21Z","board_verified":true,"closed_at":null,"days_open":122,"trust":{"level":"stale","repost_count":0,"flags":["stale"],"days_open":121},"description":"We power people’s progress.\nAt Preply, we’re all about creating life-changing learning experiences. We help people discover the magic of the perfect tutor, craft a personalised learning journey, and stay motivated to keep growing. Our approach is human-led, tech-enabled - and it’s creating real impact.\nWe’ve just reached unicorn status with a $150M Series D, accelerating our vision to transform education through human-led, AI-enhanced learning. Today, 100,000+ tutors teach 90+ languages to learners in 180 countries - and we’re only getting started. As a category-defining company, we’re shaping what the future of learning looks like at global scale.\nEvery Preply lesson sparks change, fuels ambition, and drives progress that matters. Joining Preply means helping define the future of education at global scale, and building something that truly matters for millions of people, every day.\nAbout the role\nAs Preply continues to grow globally, CRM is becoming a core part of how learners experience the product - shaping habits, engagement, and long-term progress.\nWe’re looking for a Global Senior CRM & Lifecycle Designer to join our team - a creative thinker with strong product intuition, a passion for storytelling, and a drive to design meaningful user experiences.\nYou’ll concept, design, and evolve lifecycle experiences across email, push, in-app, and landing pages - connecting CRM to the broader product journey and shaping how learners interact with Preply over time.\nThis role is perfect for someone who combines creativity with product thinking, thrives in experimentation, and wants to push CRM beyond campaigns into a true product surface.\nWhat you’ll be doing:\nDesign as Product - Treat CRM as a core product surface - translating business goals and product strategy into lifecycle experiences that are designed with clear hypotheses, experimentation, and user behavior in mind.\n\nCreate Connected Experiences - Design across the full user journey - ensuring consistency between in-product UX and CRM, and reinforcing key behaviors.\n\nConcept & Elevate - Go beyond execution to develop strong creative concepts - turning everyday touchpoints into engaging, purposeful moments that feel on-brand and cohesive.\n\nCollaborate Cross-Functionally - Partner closely with Product, Engineering, Marketing, Copy, and Content - contributing to strategy, aligning on feasibility, and delivering cohesive experiences across channels.\n\nDesign for Impact - Use data and insights to iterate and improve performance - balancing speed, quality, and strong attention to detail across high-impact lifecycle touchpoints.\n\nWhat you need to succeed:\nExperience designing CRM, lifecycle, or product experiences in fast-moving digital environments - with an understanding of how design drives user behavior and business impact.\n\nProduct Thinking - Strong ability to connect user journeys, product experiences, and lifecycle communications into one cohesive system.\n\nCreativity - Ability to develop concepts, not just execute - bringing storytelling and fresh thinking into lifecycle moments.\n\nCraft - Strong foundation in visual design, layout, hierarchy, and composition.\n\nCollaboration - Comfortable working cross-functionally and contributing beyond design execution.\n\nMindset - Curious, proactive, and adaptable - excited by experimentation and continuous learning.\n\nOur Principles\nCare to change the world - We are passionate about our work and care deeply about its impact to be life changing.\n\nWe do it for learners - For both Preply and tutors, learners are why we do what we do. Every day we focus on empowering tutors to deliver an exceptional learning experience.\n\nKeep perfecting - To create an outstanding customer experience, we focus on simplicity, smoothness, and enjoyment, continually perfecting it as every detail matters.\n\nNow is the time - In a fast-paced world, it matters how quickly we act. Now is the time to make great things happen.\n\nDisciplined execution - What makes us disciplined is the excellence in our execution. We set clear goals, focus on what matters, and utilize our resources efficiently.\n\nDive deep - We leverage business acumen and curiosity to investigate disparities between numbers and stories, unlocking meaningful insights to guide our decisions.\n\nGrowth mindset - We proactively seek growth opportunities and believe today's best performance becomes tomorrow's starting point. We humbly embrace feedback and learn from setbacks.\n\nRaise the bar - We raise our performance standards continuously, alongside each new hire and promotion. We build diverse and high-performing teams that can make a real difference.\n\nChallenge, disagree and commit - We value open and candid communication, even when we don’t fully agree. We speak our minds, challenge when necessary, and fully commit to decisions once made.\n\nOne Preply - We prioritize collaboration, inclusion, and the success of our team over personal ambitions. Together, we support and celebrate each other's progress.\n\nDiversity, Equity, and Inclusion\nPreply.com is committed to creating an inclusive environment where people of diverse backgrounds can thrive. We believe that the presence of different opinions and viewpoints is a key ingredient for our success as a multicultural Ed-Tech company. That means that Preply will consider all applications for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, disability, age or veteran status.","description_format":"text","description_chars":5504,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"phd","optional":false},"security_clearance":false,"languages":[]},"benefits":["Continuous learning","Equity","Growth opportunities"],"hiring_locations":[{"name":"United Kingdom","iso":"GB","kind":"country"},{"name":"Spain","iso":"ES","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["EdTech Platforms","Language Learning"],"lifecycle":[{"event":"open","at":"2026-10-08T23:52:29Z"}],"visa":[{"country":"GB","licensed_sponsor":true,"evidence":"Licensed UK visa sponsor (Senior or Specialist Worker, Skilled Worker)","filings_12m":null,"filings_prev_12m":null,"green_card_filings_12m":null,"median_offered_wage_usd":null,"route":"Global Business Mobility: Senior or Specialist Worker; Skilled Worker","cap_exempt":false,"checked_at":"2026-11-05T06:29:30+00:00","sources":["UK Home Office: register of licensed sponsors (workers)"],"filings_for_role_12m":0}],"liveness":{"score":7,"band":"cold","label":"Long shot","p_open":1,"p_active":0.268,"p_room":0.28,"age_days":121,"expected_fill_days":23,"reasons":["conf:3","stale_co","velocity","win:tail","crowd:brand"],"computed_at":"2026-11-05T05:54:30Z"},"pay":null,"html_url":"https://alion.io/job/preply-global-senior-crm-lifecycle-designer","json_url":"https://alion.io/job/preply-global-senior-crm-lifecycle-designer.json","meta":{"generated_at":"2026-11-06T04:02:38Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":6901,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-07T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":181313},"rest":"https://alion.io/mcp/rest/get_company?id=181313"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fpreply-global-senior-crm-lifecycle-designer"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fpreply-global-senior-crm-lifecycle-designer"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fpreply-global-senior-crm-lifecycle-designer"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/preply-global-senior-crm-lifecycle-designer\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fpreply-global-senior-crm-lifecycle-designer"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":2119587}},{"tool":"search_jobs","arguments":{"company":"preply.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":2119587},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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