Brand Management Internship

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Job Description

Are you a student dreaming of meaningful and purposeful business experiences? Come to make a difference as a Strategic Brand intern at P&G, the company that invented the concept of Brand Management!

Come and live a P&G business experience and learn to become the leader of the future! Doing an internship at P&G is the way to get to know the company and for the company to get to know you, meaning that a lot of time will be invested in your development.

You will be offered a position in a multi-functional commercial team - organized around the iconic brands that we sell in Europe (Pampers, Gillette, Oral-B, Always, Head & Shoulders, Ariel, Dreft etc.) - consisting of managers with different functional expertise backgrounds (Brand Management - to which you will report, Sales, Finance, Product Supply, Advertising, and Media agencies).

YOUR CONTRIBUTION TO P&G’S SUCCESS:

• You will co-lead a new launch or evaluate the current strategies of a brand or product;

• You will lead monthly market & brand analysis deep-dives, crunch data, and gather the input of a multi-functional team to elevate key findings and recommend actions to improve the business results;

• You will work on the design & execution of brand campaigns, both in retail and e-commerce (media, digital, CRM, displays, PR);

• You will lead campaigns briefs (regional campaign localization or local campaign build-up) & follow up on execution with your agency partners;

• You will co-develop deployment presentations of our upcoming product launches;

• You will organize internal events;

• Your overall mission will be to grow the category value and the market share of the brand you will be working on, by touching and convincing more consumers to opt for your brand, suggesting strategic choices in terms of overall brand strategy, trial, media & communication plans, and driving it perfectly.

Job Qualifications

YOU ARE THE RIGHT FIT IF YOU ARE/HAVE:

• Are a natural leader with a strong impact on others, naturally results oriented;

• Demonstrate strong analytical and critical thinking skills;

• Have an entrepreneurial approach;

• Show proofs of agility, resourcefulness, and creativity;

• Like working in a team, winning with others;

• Have an interest for Brand Building and Business Development;

• Show evidence of passion and achievements in academic and/or non-academic activities;

• Good command of English and Dutch;

• Fulltime availability for a minimum of 6 months;

• Master student or recent graduate.

• Start date: October/November 2026.

What can we offer you?

• Internship compensation: €1200/month;

• Responsibilities as of Day 1 - you will feel the ownership of your projects from the beginning, and you will be given specific projects and responsibilities that matter;

• Continuous coaching - you will work with passionate people and receive both formal trainings as well as day-to-day mentorship from your manager, a Brand Manager, or Brand Director;

• Dynamic and supportive work environment - employees are at the core, we value every individual and encourage initiatives, promoting agility and work/life balance;

• Subsidized company restaurant with many options every day;

• Flexibility in terms of working time and work-from-home arrangement.

Are you excited about the role? Deep dive into P&G and check below the insightful links!

Our hiring process consists of three main steps:

• application

• online assessments and

• interviews.

Click here to get all the tips to be fully prepared.

P&G is driven to make life better, not just within the company, but across the globe. Click here to check out how we make a meaningful impact on the world.

We are the world’s largest consumer goods company. Click here to discover our iconic brands.

Encouraging diversity in all its forms, P&G is committed to creating an inclusive work environment and promoting equal opportunities.

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