{"id":285725,"url":"https://alion.io/job/protex-ai-global-demand-gen-abm-lead","title":"Global Demand Gen & ABM Lead","company":{"id":12108,"name":"Protex AI","domain":"protex.ai","url":"https://alion.io/company/protex-ai","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Work at a Startup","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Dublin, Ireland"],"countries":["IE"],"hiring_countries":["US"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":117000,"max_usd":216000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":187},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Computer Vision","optional":false},{"name":"HubSpot","optional":false},{"name":"SQL","optional":false}],"status":"live","first_seen_at":"2026-09-05T14:00:52Z","employer_posted_date":"2026-10-13","last_verified_at":"2026-11-06T04:10:57Z","board_verified":true,"closed_at":null,"days_open":61,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":61},"description":"Protex AI is the AI Safety and Operations Intelligence Company.\nAt Protex AI, we are at the forefront of AI-driven computer vision, building a safer, smarter industrial workplace with an intelligent operating system that redefines how facilities operate. Backed by top-tier global investors, we recently secured a $36 million Series B to accelerate our mission.\nIndustry leaders like DHL, Amazon, and Tesla trust Protex AI to drive measurable safety improvements, achieving an average 64% risk reduction within just three months of deployment. Operating in 20+ countries, Protex is the go-to safety partner for Fortune 500 manufacturing and logistics enterprises, transforming workplace safety with real-time, AI-powered insights.\nAbout the Role\nThis role owns Protex AI's inbound pipeline. You'll continue to build the demand generation engine that brings enterprise buyers to us at scale, from strategy through to execution. Reporting to the Head of Marketing & Growth, you'll have real ownership, a clear mandate, and the expectation that you'll push beyond the standard playbook to find what actually works. Your work will feed and sharpen every other GTM lever, giving sales better signals, making outbound more precise, and ensuring the right buyers are warm before they're ever touched.\nWhat You'll Own\nInbound Pipeline Strategy\nOwn the overall demand generation strategy, setting channel mix, campaign priorities, and pipeline targets in partnership with the Head of Marketing & Growth. You'll bring a point of view, not just a plan.\n\nDesign and execute integrated, multi-channel campaigns that generate high-quality MQLs for the enterprise sales team. You'll know when to run the proven play and when to experiment with something no one in the category is doing yet.\n\nTreat pipeline health and attribution as a competitive advantage, maintaining a clear, honest view of what's working, cutting what isn't, and doubling down with precision.\n\nABM & Campaign Management\nDesign and run ABM programmes that go beyond list-and-spray, working closely with Sales on account selection, sequencing, and the creative approaches that make target accounts take notice.\n\nOwn campaign management end-to-end. From brief and asset development through to launch, reporting, and optimisation. You'll bring structure to the process and creativity to the execution.\n\nPartner with Product Marketing and Content to ensure every campaign is grounded in sharp messaging and proof points that resonate with enterprise buyers, not just content that fills a channel.\n\nTradeshows & Events\nOwn Protex AI's global events calendar, selecting and prioritising the tradeshows, industry conferences, and owned events where our enterprise buyers actually are, not just the ones our competitors attend.\n\nBuild events into the ABM motion, not alongside it. Pre-event outreach, on-the-ground engagement, and post-event follow-up should all be sequenced around target accounts, turning event presence into a precision tool, not a broadcast one.\n\nBack every event with clear ROI tracking and feed the learnings straight back into future planning.\n\nReporting & Optimisation\nOwn demand generation reporting across the metrics that matter, pipeline contribution, channel performance, CAC, MQL-to-SQL conversion, and campaign ROI.\n\nPartner with RevOps on HubSpot to ensure attribution is accurate, lead scoring reflects reality, and lifecycle reporting gives the full picture.\n\nTreat optimisation as a habit, not a quarterly exercise, regularly reviewing what's working, cutting what isn't, and doubling down with conviction on what converts.\n\nWhat You'll Need\n5+ years of experience in demand generation, growth marketing, or a closely related field. Ideally in B2B SaaS and enterprise tech.\n\nProven track record building and scaling inbound pipeline programmes, with demonstrable impact on ICP pipeline generation, MQL quality, and conversion.\n\nHands-on across ABM, paid media, events, email nurture, and content-driven inbound, with the ability to lead a team without losing touch with the work.\n\nStrong analytical mindset, you are comfortable in HubSpot or equivalent CRM, understand attribution, and let data guide decisions.\n\nAbility to work cross-functionally and build strong relationships with Sales. You understand the full funnel and what it takes to turn leads into revenue.\n\nExcellent project management skills with the ability to run multiple campaigns simultaneously without dropping the ball.\n\nExperience marketing to enterprise buyers in complex industries is a plus. Familiarity with AI, computer vision, or industrial safety is a bonus but not essential.\n\nProtex AI is an inclusive and equal opportunities employer. We are committed to creating an equitable workplace for everyone regardless of gender, civil status, family status, sexual orientation, religion, age, disability, education level, or race.","description_format":"text","description_chars":4887,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Computer Vision","Occupational Health"],"lifecycle":[{"event":"open","at":"2026-09-05T14:00:52Z"}],"visa":[],"liveness":{"score":23,"band":"cold","label":"Long shot","p_open":1,"p_active":0.636,"p_room":0.36,"age_days":61,"expected_fill_days":34,"reasons":["conf:1","win:tail","crowd:"],"computed_at":"2026-11-06T05:58:05Z"},"pay":null,"html_url":"https://alion.io/job/protex-ai-global-demand-gen-abm-lead","json_url":"https://alion.io/job/protex-ai-global-demand-gen-abm-lead.json","meta":{"generated_at":"2026-11-06T07:47:57Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":13924,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-07T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":12108},"rest":"https://alion.io/mcp/rest/get_company?id=12108"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fprotex-ai-global-demand-gen-abm-lead"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fprotex-ai-global-demand-gen-abm-lead"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fprotex-ai-global-demand-gen-abm-lead"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/protex-ai-global-demand-gen-abm-lead\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fprotex-ai-global-demand-gen-abm-lead"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":285725}},{"tool":"search_jobs","arguments":{"company":"protex.ai","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":285725},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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