{"id":2225755,"url":"https://alion.io/job/prudential-plc-lead-product-sales-proposition","title":"Lead, Product Sales Proposition","company":{"id":1835883,"name":"Prudential","domain":"prudentialplc.com","url":"https://alion.io/company/prudentialplc","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":79,"open_postings":59,"ghost_share":0,"stale_share":0.644,"repost_share":0,"time_to_fill_p50_days":60,"computed_at":"2026-11-10T06:52:35Z"}},"role":"Sales","role_family":"Sales","seniority":"lead","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Singapore"],"countries":["SG"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":8,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-08T00:00:00Z","employer_posted_date":"2026-10-08","last_verified_at":"2026-11-10T17:17:15Z","board_verified":true,"closed_at":null,"days_open":33,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":33},"description":"Prudential’s purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support our people’s career ambitions. We pledge to make Prudential a place where you can Connect, Grow, and Succeed.\nThe Sales Proposition Lead is responsible for translating product strategy and product proposition into compelling, customer-centric and commercially effective propositions that drive distribution success. The role bridges Product, Distribution, Marketing and Customer teams to develop value propositions, sales narratives and commercialization plans that strengthen customer relevance, competitive positioning and business growth.Key Responsibilities\nDevelop distributor propositions that support business growth across Protection, Health, Wealth and Retirement segments.\nTranslate customer insights, market trends and product features into compelling value propositions and sales narratives.\nDrive proposition development for new product launches, campaigns and strategic initiatives.\nCreate proposition frameworks, sales stories, messaging platforms and commercialization plans to support go-to-market execution.\nWork with Product, Marketing, Customer, Training and Distribution teams to deliver commercially effective solutions.\nGather and incorporate distributor feedback to strengthen proposition relevance and sales effectiveness.\nMonitor competitor propositions, market developments and distribution feedback to improve competitive positioning.\nSupport launch readiness by shaping key messages, sales enablement content and distributor engagement materials.\nRecommend proposition enhancements based on business performance, customer insights and market feedback.\nManage cross-functional stakeholders to ensure alignment, clarity and successful delivery of proposition initiatives.\nSupport business planning and campaign development through proposition-led growth recommendations.\nSkills & Experience\nRequired Experience\n8-15 years of experience in Life Insurance, Wealth Management or Financial Services.\nExperience in Proposition Development, Product Marketing, Distribution Strategy, Product Management, Customer Strategy or Sales Enablement.\nStrong understanding of life insurance products across Protection, Health, Savings, Wealth and Retirement segments.\nExperience developing customer value propositions, sales narratives, campaign concepts or go-to-market strategies.\nProven track record supporting product launches, commercialization initiatives or distribution campaigns.\nStrong stakeholder management and influencing skills across Product, Distribution, Marketing and Customer teams.\nExcellent communication, presentation and storytelling capabilities.\nAbility to translate complex product features into clear customer benefits and distributor-friendly messages.\nPreferred Experience\nExperience working with Agency, Bancassurance, Financial Advisory or broker distribution models.\nExperience in customer insight, proposition testing, distributor feedback programmes or customer research.\nExposure to sales enablement, training content, campaign development or product launch communication.\nRegional or multinational insurance experience is advantageous.\nExperience preparing senior management presentations or proposition papers for governance forums.\nPrudential is an equal opportunity employer. We provide equality of opportunity of benefits for all who apply and who perform work for our organisation irrespective of sex, race, age, ethnic origin, educational, social and cultural background, marital status, pregnancy and maternity, religion or belief, disability or part-time / fixed-term work, or any other status protected by applicable law. We encourage the same standards from our recruitment and third-party suppliers taking into account the context of grade, job and location. 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