{"id":3768818,"url":"https://alion.io/job/purple-marketing-analytics-manager-remote","title":"Marketing Analytics Manager (Remote)","company":{"id":1775813,"name":"Purple","domain":"purple.com","url":"https://alion.io/company/purple-com","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":75,"open_postings":7,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":27,"computed_at":"2026-11-09T06:03:00Z"}},"role":"Analytics","role_family":"Analytics","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["United States"],"countries":["US"],"hiring_countries":["US"],"hiring_countries_total":1,"salary":{"min":77400,"max":91000,"currency":"USD","period":"year","gross":null,"usd_annual":91000},"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Looker","optional":false},{"name":"Microsoft Excel","optional":false},{"name":"Snowflake","optional":false},{"name":"SQL","optional":false}],"status":"live","first_seen_at":"2026-11-04T20:58:17Z","employer_posted_date":"2026-11-04","last_verified_at":"2026-11-09T12:46:24Z","board_verified":true,"closed_at":null,"days_open":4,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":4},"description":"The Purple story\nAt Purple, we believe a better life is achievable - and it starts with investing in yourself. As the masterminds of modern rest and recovery, we believe a good night's sleep is the first step toward powering human potential. It fuels happiness, enhances personal growth, and builds a more connected world. That's why our mission is to deliver the most restorative, most supportive, most downright life-changing comfort on the planet. From our groundbreaking GelFlex® Grid technology to our work in the community, we never stop pushing boundaries. We're bold, curious, and uncompromising in our pursuit of better - for our customers, for our people, and for the world. Because when you invest in better, everything else follows.\nCompensation\nThe compensation target for this role is: $77,400 - $91,000Why this role matters\nAs part of the Purple Marketing team, this role partners closely with the Marketing, Media, and Email & Text teams to understand what’s working, where to invest, and how to grow. It shapes how the company measures marketing performance and helps every media dollar work harder. The team is collaborative, curious, and focused on accuracy, and this role builds a culture where clear, trusted insights drive action.How you’ll shape the future of comfort:\nOwn the measurement approach for Marketing, including KPIs, attribution, and reporting standards.\nPartner with Marketing, Media, and Email & Text leaders to evaluate campaign performance and recommend changes to budget, channel mix, and targeting that improve ROI.\nOversee internal and in-platform dashboards and reports so they deliver actionable insights and scale with the business.\nLead the analytics behind the content personalization program, including test design, user segmentation, customer journey analysis, and results readouts.\nSet standards for the accuracy, definitions, and documentation of marketing data, partnering with Data and Analytics Engineering on data quality and tracking.\nTurn complex analysis into clear recommendations and present findings to marketing and senior leadership.\nBuild strong relationships with eCommerce, Retail, Finance, Web Development, SEO, and Data and Analytics Engineering to align on priorities.\nWhat we’re looking for:\nBachelor’s degree in Business, Marketing, Data Analytics, Statistics, or a related field.\n5+ years of experience in marketing or digital analytics.\n2+ years of experience managing or mentoring analysts.\nAdvanced proficiency in SQL and Microsoft Excel.\nStrong experience with data visualization and reporting tools.\nDeep knowledge of digital marketing measurement, including GA4, paid media platforms, and attribution.\nExperience designing and analyzing A/B and multivariate tests.\nExcellent communication skills, with the ability to present clear recommendations to senior leadership.\nEven Better if...\nMaster’s degree in a business or quantitative field.\nExperience with Snowflake.\nExperience with Looker.\nExperience in ecommerce, direct-to-consumer, or retail marketing.\nExperience building or scaling a content personalization program.\nPhysical Requirements:\nPhysical activities may occasionally include:\nRemaining in stationary position, often standing, or sitting for prolonged periods of time.\nAdjusting or moving objects up to 15 pounds in all directions.\nPhysical activities may constantly include:\nCommunicating with others to exchange information.\nRepetitive motions that may include the wrists, hands and/or fingers.\nAssessing the accuracy, neatness and thoroughness of work assigned.\nEnvironmental Conditions may occasionally include:\nNoisy open office environment\nHow Purple brings you comfort\nComprehensive Health & Wellness Benefits \n401(k) Match \nFlexible Vacation Plan \nChildbirth & Parental Leave \nSick & Wellness Time \nHoliday Pay \nSabbatical \nEmployee Discount \nGive Back Day \nComplimentary Mattress \nWHY JOIN PURPLE?\nAt Purple, you’ll join a team that truly invests in you, not just as an employee, but as a person. Here, you’ll grow in an environment that values curiosity, collaboration, and courage. We believe in open communication, where your ideas are heard, your voice matters, and feedback helps everyone get better. We prioritize building long-term careers and helping you stretch your skills to reach new goals. You’ll be part of a team that owns its work, celebrates integrity, and takes bold risks to innovate. And most importantly, you’ll belong to a community that values people first, where we lift each other up, celebrate what makes us different, and work together to create something extraordinary.\nPurple provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.\nThis policy applies to all terms and conditions of employment.\nIt is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. 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