{"id":1682577,"url":"https://alion.io/job/questrade-product-marketing-manager-active-trader","title":"Product Marketing Manager - Active Trader","company":{"id":58127,"name":"Questrade","domain":"questrade.com","url":"https://alion.io/company/questrade","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Dayforce","truth_index":{"grade":"A","score":95,"open_postings":12,"ghost_share":0,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":63,"computed_at":"2026-10-28T05:59:10Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":null,"work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["North York, Canada"],"countries":["CA"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":120000,"max":140000,"currency":"CAD","period":"year","gross":null,"usd_annual":98174},"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-08-03T06:00:00Z","employer_posted_date":"2026-10-07","last_verified_at":"2026-10-29T01:52:13Z","board_verified":true,"closed_at":null,"days_open":86,"trust":{"level":"ok","repost_count":1,"flags":[],"days_open":85},"description":"What’s in it for you as an employee of QFG?\nHealth & wellbeing resources and programs \nPaid vacation, personal, and sick days for work-life balance\nCompetitive compensation and benefits packages\nWork-life balance in a hybrid environment with at least 3 days in office\nCareer growth and development opportunities\nOpportunities to contribute to community causes\nWork with diverse team members in an inclusive and collaborative environment\nThis job posting is for an existing vacancy. \nWe’re looking for our next Product Marketing Manager, Active Trader. Could It Be You?\nIn this role, you'll sit at the intersection of product, marketing, and customer experience—shaping how we bring trading platforms, investment tools, and wealth-building products to market for Canadian investors.\nThis is an ideal role for a PMM who is strategically minded, customer-obsessed, and passionate about making investing accessible. \nYou'll own positioning and messaging for key product lines, partner with product teams to influence our roadmap based on market insights, and work across the organization to ensure our products deliver real value and drive sustained growth. \nFrom early ideation through launch and optimization, you'll lead go-to-market strategies, inform pricing and packaging decisions, and translate deep customer insights into compelling stories that resonate with aspiring traders and long-term investors alike.\nNeed more details? Keep reading…\nIn this role, responsibilities include but are not limited to: \nServing as the voice of the customer to inform product roadmap and prioritization for brokerage products. \nCollaborating closely with Product Management, Design, and Engineering to align product strategy with market opportunities, competitive dynamics, and customer needs across investor segments from active traders to passive portfolio builders.\nDeveloping and owning end-to-end go-to-market strategies for new trading features, platform enhancements, and investment product launches. \nValidating that launches are grounded in customer research and tied to measurable business outcomes including adoption, engagement, and revenue growth.\nCreating differentiated positioning and messaging frameworks that articulate product value across the customer journey. \nTranslating complex financial products and trading capabilities into clear, benefit-focused messaging that respects customer sophistication and avoids industry jargon.\nLeading research initiatives including customer interviews, surveys, usability testing, and competitive analysis to understand investor behaviors, pain points, and unmet needs. \nTranslating insights into actionable recommendations for product strategy, messaging refinement, and market positioning.\nPartnering with Product, Growth Marketing, Brand, Sales, Customer Experience, Compliance and other teams to create cohesive customer experiences.\nActing as the central hub connecting customer insights, product capabilities, and marketing execution.\nCollaborating with Lifecycle Marketing to develop customer journey strategies that drive activation, engagement, and retention. \nProviding product insights and messaging frameworks that inform onboarding experiences, feature adoption campaigns, and customer education programs across lifecycle stages.\nDefining success metrics for product launches and marketing initiatives. Partner with Analytics team to track adoption, engagement, and customer feedback, using data to continuously optimize positioning, messaging, and go-to-market approaches.\n\nSo are YOU our next Product Marketing Manager, Internal Acquisition? You are if you…\nHave 5+ years of product marketing experience, preferably in fintech, financial services, or consumer technology \nHave a proven track record of launching products that drive adoption and deliver measurable business outcomes\nHave a strategic thinker who can translate complex financial products into compelling customer narratives\nAre deeply customer-centric—you engage with customers regularly and translate those insights into positioning that resonates across segments\nTake pride in being the voice of the customer when they're not in the room, advocating for user needs in product and strategy discussions\nHave exceptional project management skills and can lead cross-functional initiatives with multiple stakeholders to hit ambitious deadlines\nAre metrics-driven—you define KPIs, create measurement frameworks, and use data to inform decisions and demonstrate impact\nExcel in fast-paced environments, have a bias for action, and demonstrate strong ownership of outcomes\nHave strong written and verbal communication skills with ability to influence senior stakeholders\nCompensation Information:\nBase salary range: $120,000 - $140,000\nThe final compensation package will be commensurate with the successful candidate's experience, skills, and geographic location (Canada). It includes a comprehensive benefits plan and a competitive incentive (bonus) program for Full-Time Permanent roles.\nSounds like you? Click below to apply!\n #LI-Hybrid\n #LI-DB1","description_format":"text","description_chars":5070,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[{"name":"Canada","iso":"CA","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Investing Apps & Robo-Advisors","Online Brokerage & Trading Platforms"],"lifecycle":[{"event":"open","at":"2026-10-02T09:49:19Z"},{"event":"close","at":"2026-10-06T06:10:30Z"},{"event":"reopen","at":"2026-10-07T06:24:13Z"}],"visa":[],"liveness":{"score":33,"band":"fade","label":"Fading","p_open":1,"p_active":0.752,"p_room":0.44,"age_days":85,"expected_fill_days":63,"reasons":["conf:2","velocity","win:tail","crowd:"],"computed_at":"2026-10-28T05:59:10Z"},"pay":{"stated_usd_annual":98174,"is_top_pay":false},"html_url":"https://alion.io/job/questrade-product-marketing-manager-active-trader","json_url":"https://alion.io/job/questrade-product-marketing-manager-active-trader.json","meta":{"generated_at":"2026-10-29T02:49:37Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":4297,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-30T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":58127},"rest":"https://alion.io/mcp/rest/get_company?id=58127"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fquestrade-product-marketing-manager-active-trader"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fquestrade-product-marketing-manager-active-trader"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fquestrade-product-marketing-manager-active-trader"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/questrade-product-marketing-manager-active-trader\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fquestrade-product-marketing-manager-active-trader"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":1682577}},{"tool":"search_jobs","arguments":{"company":"questrade.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":1682577},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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