{"id":662774,"url":"https://alion.io/job/rabot-marketing-lead","title":"Marketing Lead","company":{"id":684660,"name":"Rabot","domain":"rabot.us","url":"https://alion.io/company/rabot","size_band":"11-50","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"B","score":75,"open_postings":5,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":null,"computed_at":"2026-10-31T05:58:55Z"}},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Arlington, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":111000,"max_usd":213000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":654},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"GA4","optional":true},{"name":"Mixpanel","optional":true},{"name":"SQL","optional":true},{"name":"Zapier","optional":true}],"status":"live","first_seen_at":"2026-03-05T08:47:40Z","employer_posted_date":"2026-03-05","last_verified_at":"2026-10-31T17:15:32Z","board_verified":true,"closed_at":null,"days_open":240,"trust":{"level":"stale","repost_count":0,"flags":["stale"],"days_open":239},"description":"About Rabot\nRabot builds vision AI for warehouse packing operations. Cameras watch the pack line, software figures out where things are slow or wrong, and operators get real-time feedback that actually changes how they work. Customers stick around because it measurably improves their output.\nWe're venture-backed with distribution partnerships with major industry players. The product works. Now we need someone to own marketing.\nThe role\nYou'd be our first dedicated marketing hire. The foundations exist: positioning, messaging, brand, infrastructure. The founding team built those. What's missing is someone whose full-time job is turning all of that into pipeline.\nYou'll report to a co-founder and work with sales, product, and leadership directly. You'll have budget and tools. We care about what you produce, not how many years you've been producing it.\nIn-person in Arlington, TX. Not remote.\nWhat you'll do\nFigure out how to talk about Rabot in a way that lands with VP Ops and fulfillment leaders. Own the positioning and keep it consistent.\n\nBuild and run demand gen. Paid, organic, events, partnerships, outbound support. Whatever gets qualified conversations, measured by what actually converts.\n\nWrite case studies, product narratives, landing pages, email sequences. Stuff our buyers actually read.\n\nUse AI tools heavily. You'll have access to them and we expect you to use them for content, research, data analysis, campaign work. You decide what's good; the tools handle throughput.\n\nBuild processes that repeat. This isn't a series of one-off campaigns.\n\nOwn the website. It should convert, not just look nice.\n\nSupport co-marketing with our distribution partners. Joint content, channel enablement.\n\nSet up attribution, track pipeline contribution and conversion rates. Know your numbers.\n\nTalk to sales, sit in on customer calls, read support tickets. Use what you learn.\n\nWho you are\nYou learn fast. Maybe you don't have a decade of B2B marketing experience, but you've picked up hard things quickly before. Could be a first job, a side project, freelance, or something you built yourself.\n\nYou write well. Clear and direct. You can explain a technical product to someone who isn't technical without making it sound dumb. This matters more than anything else for this role.\n\nYou use AI tools every day, not as a gimmick but as how you actually get work done.\n\nYou'd rather ship something rough and fix it than plan for a month. You're fine deciding with incomplete info.\n\nWhen you don't know how to do something, you figure it out instead of waiting to be taught.\n\nYou think about systems, not just individual pieces of content.\n\nYou want to own a function, not execute someone else's playbook.\n\nNice to have\nYou've marketed technical products to operations or industrial buyers. You know what it's like to sell something abstract to someone concrete.\n\nYou've built marketing workflows with AI tools, Zapier, Make, or code.\n\nSome background in logistics, warehousing, fulfillment, or supply chain.\n\nComfortable with analytics tools like GA4, Mixpanel, or SQL.\n\nYou've built something from nothing before: a content brand, a newsletter, a side business, a marketing function at a startup.\n\nComfortable with APIs and integrations. Not an engineer, but you can wire tools together.\n\nWhat we offer\nBase salary plus a quarterly performance bonus tied to pipeline and revenue. Bonus is uncapped.\n\nEquity. A real stake, not a token grant.\n\nYou'd own marketing at a company with paying customers and a clear market.\n\nDirect access to founders.\n\nAI tools and a team that actually uses them internally.\n\nComp\nWe want someone who bets on themselves. If you're optimizing purely for guaranteed base, this probably isn't the right fit. If you want to get paid based on what you build, this structure works.\nHow to apply\nSend us two things:\nOne example of work you're proud of. Not a resume bullet. The actual work: a campaign, content you wrote, something you built. What was it, why did it work, what would you do differently?\n\nPick any product (not Rabot) and write 3 headlines for a landing page targeting warehouse operations leaders. Show us how you think about copy.\n\nRabot is an equal opportunity employer.","description_format":"text","description_chars":4222,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Equity"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Computer Vision","Supply Chain & Logistics Software"],"lifecycle":[{"event":"open","at":"2026-09-10T21:43:01Z"}],"visa":[{"country":"US","licensed_sponsor":true,"evidence":"Filed H-1B visas in the last two years","filings_12m":0,"filings_prev_12m":1,"green_card_filings_12m":0,"median_offered_wage_usd":null,"route":null,"cap_exempt":false,"checked_at":"2026-10-29T16:27:21+00:00","sources":["US Department of Labor: LCA disclosure data (H-1B, H-1B1, E-3)"],"filings_for_role_12m":0}],"liveness":{"score":7,"band":"cold","label":"Long shot","p_open":1,"p_active":0.233,"p_room":0.28,"age_days":239,"expected_fill_days":27,"reasons":["conf:3","win:tail","crowd:"],"computed_at":"2026-10-31T05:58:55Z"},"pay":null,"html_url":"https://alion.io/job/rabot-marketing-lead","json_url":"https://alion.io/job/rabot-marketing-lead.json","meta":{"generated_at":"2026-10-31T20:07:12Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":31510,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-01T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":684660},"rest":"https://alion.io/mcp/rest/get_company?id=684660"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Frabot-marketing-lead"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Frabot-marketing-lead"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Frabot-marketing-lead"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/rabot-marketing-lead\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Frabot-marketing-lead"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":662774}},{"tool":"search_jobs","arguments":{"company":"rabot.us","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":662774},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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