{"id":3456002,"url":"https://alion.io/job/reckitt-associate-manager-app-loyalty","title":"Associate Manager, App & Loyalty","company":{"id":5727,"name":"Reckitt","domain":"reckitt.com","url":"https://alion.io/company/reckitt","size_band":"5000+","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"SuccessFactors","truth_index":{"grade":"A","score":100,"open_postings":8,"ghost_share":0,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":18,"computed_at":"2026-11-12T10:38:37Z"}},"role":"Management","role_family":"Management","seniority":"junior","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Parsippany, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":113000,"max":169000,"currency":"USD","period":"year","gross":null,"usd_annual":169000},"salary_estimate":null,"experience_years_min":3,"visa_sponsorship":true,"relocation_package":false,"has_equity":false,"technologies":[{"name":"A/B Testing","optional":false},{"name":"Agile","optional":false},{"name":"Firebase","optional":false}],"status":"live","first_seen_at":"2026-10-09T02:00:00Z","employer_posted_date":"2026-10-09","last_verified_at":"2026-11-13T20:53:03Z","board_verified":true,"closed_at":null,"days_open":36,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":36},"description":"We are Reckitt\nHome to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.\nMead Johnson Nutrition\nMead Johnson Nutrition (MJN) is Reckitt’s specialized, science-led infant and child nutrition business. With over 100 years of pediatric nutrition expertise, MJN is known for its clinical, science-based approach to innovation and its expanding focus on specialized nutrition. Its market-leading brands, including Enfamil and Nutramigen, support early childhood development and lifelong health. MJN operates in over 50 countries and plays a vital role in delivering high-quality nourishment to families around the world. Enfamil is the leading global infant formula brand, and the most recommended by pediatricians in MJN's core markets.\nMarketing\nMarketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands.\nOur purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.\nWith extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.\nWith the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.\nAbout the role\nDo you want to make a difference in millions of lives? Come join our team. As Associate Product Manager, App & Rewards on Enfamil at Reckitt, you will be responsible for providing helpful insights, knowledge, and value for expecting and new parents via our mobile app and rewards program. You will enhance the app experience, drive increased engagement, brand affinity, and product sales. You will also own the ongoing operations and continued enhancement of the Enfamil Rewards program, a key engagement driver for the brand.\nAs part of the Site & App Team, you will be core to connecting with and providing value to parents, caregivers, and moms, delivering educational content, rewards, and helpful utilities. Your work will be directly attributed to the overall growth of the business and will be highly visible to business leadership. You will report to the Team Lead, Web/App/Rewards, sitting within the broader Digital Marketing and Consumer Engagement team.\nYou will partner with the Product Manager, Web to develop the product roadmap, assess performance opportunities, own implementation plans, and lead successful launches that drive KPI improvements. You are passionate about contributing to great consumer-centric digital products, and this shows in your past work. You are a strategic and analytical thinker with a genuine curiosity for AI-driven personalization. You work well with others, and you always put the consumer’s needs first. You’re both a thinker and a doer. Your work will support our mission to nourish the world’s children for the best start in life by keeping our mobile app and rewards program fresh, up-to-date, and contextually relevant for the moms and caregivers who depend on it.\nYour focus & time should be split:\n60% - Creating, deploying, and running campaign and feature enhancement projects/initiatives\n20% - Engaging with cross-functional partners on Operations & Administration\n20% - Data Reporting, Analysis, and AI-driven Optimization\nYou must bring an entrepreneurial can-do spirit, a data-driven and AI-curious mindset, and the discipline to deliver enhancements on time and on target.\nYour responsibilities\nVision & Strategy Support\nPartner with Product leaders to shape and execute the product roadmap for the mobile app and rewards program. \nContribute to strategic planning by surfacing insights from user behavior, performance data, competitive trends, and AI-driven signals. \nApp Experience & Feature Enhancements\nSupport the development and deployment of new app features and utilities. \nMaintain and prioritize the product backlog in collaboration with design and development teams, ensuring it includes maintenance tasks, bug fixes, and feature enhancements. \nWrite clear business requirements, user flow diagrams, and functional specs as needed. \nPerformance Analytics, AI & Optimization\nOwn reporting and analysis for app and rewards KPIs, including downloads, MAU/WAU, engagement metrics, and rewards redemption rates. \nUse Google Analytics 4 (GA4), Firebase, and Snipp’s native reporting tools to monitor performance and identify optimization opportunities. \nPartner with Consumer Insights and Data Science teams to analyze custom KPIs and uncover deeper behavioral insights. \nBuild and execute A/B testing plans in partnership with UX and analytics teams. \nLeverage data for audience segmentation, targeting, and personalization strategies that drive engagement and conversion. \nPush Notifications & Campaign Execution\nManage the ongoing push notification stream, including regularly scheduled and ad hoc messages, with hands-on configuration in Salesforce Marketing Cloud (SFMC). \nCollaborate with CRM and 1:1 teams to ensure messaging is timely, relevant, personalized, and aligned with broader campaign goals. \nRewards Program Operations\nConfigure and maintain the Enfamil Rewards program using the Snipp rewards management platform. \nMaintain the prize catalog and coordinate with third-party vendors to procure prizes. \nSupport program budget management and ensure alignment with campaign goals and operational needs. \nLead campaign planning, redemption logic, and user experience enhancements. \nEnsure rewards data flows accurately into the CDP for use in audience targeting and personalization. \nThe experience we're looking for\nBachelor’s degree required in Marketing, Computer Science, or related field of study. \n3-5 years of relevant experience in mobile app product management and/or loyalty/rewards program management. \nStrong knowledge of web and app development capabilities, processes, technologies, tech vendors, and third-party offerings. \nExperience working in loyalty marketing or customer rewards programs, particularly in digital or e-commerce environments. \nHands-on experience with marketing automation platforms and CRM tools - Salesforce Marketing Cloud (SFMC) strongly preferred. \nFamiliarity with CDPs and how customer data is leveraged for segmentation, targeting, and personalization. \nExperience maintaining a prioritized backlog and participating in sprint/release planning in an Agile environment. \nA data-driven mindset with genuine curiosity for AI-powered personalization, predictive analytics, and emerging martech. \nAbility to think quickly and creatively about problems and develop efficient solutions with an understanding of technical feasibility. \nHighly organized, detail-oriented, and able to balance multiple rapidly-moving projects. \nThis role is not currently sponsoring visas or considering international movement at this time.\nThe skills for success\nConsumer Insights, Analytical skills, Presentation skills, Drive Innovation, Creativity, Marketing optimization, Digital Marketing, Commercial accumen, FMCG/Consumer Health Experience, Negotiation.\nWhat we offer\nWith inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.\nWe invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.\nUS salary ranges\nUSD $113,000.00 - $169,000.00\nUS pay transparency\nThe base salary range for this role will vary based on experience in job and industry, training and education, skills relevant to the position, and other factors permitted by law. In addition to the base salary, the position is eligible for an annual discretionary bonus, which is subject to change each year.\nReckitt offers eligible employees competitive benefits including medical, prescription, dental, vision, and life and disability insurance; paid time off for vacation, sick and Company recognized holidays; a 401(k) plan; 16-week paid parental leave or 26 weeks for the birthing parent; adoption and fertility support; tuition reimbursement; discounts; and much more. Our compensation and benefits packages aim to give our talent the reward, protection, and peace of mind they deserve.\nIf reasonable accommodation is needed to complete your application, please contact . Reckitt is committed to the full inclusion of all qualified individuals.\nEquality\nWe recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.\nAll qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.","description_format":"text","description_chars":10296,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":["Life insurance","Parental leave"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Cleaning & Household Products","Personal Hygiene & Toiletries","OTC & Consumer Health Products","FMCG & Consumer Brand Groups"],"lifecycle":[{"event":"open","at":"2026-10-29T12:39:44Z"}],"visa":[],"liveness":{"score":23,"band":"cold","label":"Long shot","p_open":1,"p_active":0.625,"p_room":0.36,"age_days":34,"expected_fill_days":18,"reasons":["conf:0","velocity","win:tail","crowd:junior,brand"],"computed_at":"2026-11-12T10:38:37Z"},"pay":{"stated_usd_annual":169000,"is_top_pay":true},"html_url":"https://alion.io/job/reckitt-associate-manager-app-loyalty","json_url":"https://alion.io/job/reckitt-associate-manager-app-loyalty.json","meta":{"generated_at":"2026-11-14T02:41:17Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":3659,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-15T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":5727},"rest":"https://alion.io/mcp/rest/get_company?id=5727"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Freckitt-associate-manager-app-loyalty"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"free","price":{"credits":0,"usd":0},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Freckitt-associate-manager-app-loyalty"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Freckitt-associate-manager-app-loyalty"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/reckitt-associate-manager-app-loyalty\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Freckitt-associate-manager-app-loyalty"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3456002}},{"tool":"search_jobs","arguments":{"company":"reckitt.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3456002},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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