{"id":1935444,"url":"https://alion.io/job/reitmans-creative-director","title":"Creative Director","company":{"id":5460,"name":"Reitmans","domain":"reitmans.com","url":"https://alion.io/company/reitmans","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"SmartRecruiters","truth_index":{"grade":"B","score":75,"open_postings":9,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":27,"computed_at":"2026-10-30T05:48:23Z"}},"role":"Marketing","role_family":"Marketing","seniority":"head","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Montreal, Canada"],"countries":["CA"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":56000,"max_usd":100000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":51},"experience_years_min":10,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-05T22:03:21Z","employer_posted_date":"2026-10-16","last_verified_at":"2026-10-30T08:16:16Z","board_verified":true,"closed_at":null,"days_open":24,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":24},"description":"For 100 years, Reitmans (Canada) Limited (RCL) has defined the Canadian retail fashion landscape with its three iconic brands, Reitmans, RW&CO. and PENN. Penningtons. We're excited about what we’ll build together next.\nOur vision is to empower Canadians to live confidently, and our mission is to create collections of uncompromising style and quality for all.\nWe believe great people do their best work alongside other great people. Here, you’ll have a voice, be challenged to grow and be part of a team driven by curiosity, bold thinking and ownership.\nCome raise the bar of Canadian fashion with us.\n PENN. is entering its next chapter - and we’re looking for the creative leader who wants to help define it.\nThe Brand is evolving. We’re sharpening our fashion point of view, reimagining the in-store experience and finding new ways to connect with our customer. There’s momentum, there’s room to push boundaries, and there’s a real opportunity to influence what PENN. looks and feels like next.\nIf you have a strong creative point of view, love fashion and get excited by the idea of building, challenging and evolving a Brand - this could be your moment.\nReporting to the VP Marketing, the Creative Director defines and leads the creative vision for PENN., bringing a bold, distinctive and fashion-forward point of view to how the Brand shows up across campaigns, digital, e-commerce and, critically, the in-store experience.\nLeading a multidisciplinary team across Art Direction, Graphic Design and Visual Merchandising, this role connects brand storytelling, product and customer experience to create a consistent and recognizable PENN. point of view. From seasonal campaigns and digital content to windows, mannequin styling, product presentation and in-store brand theatre, the Creative Director shapes how customers experience PENN. at every touchpoint.\nKey Responsibilities\nDefine and champion a bold, recognizable and ownable creative vision for PENN., translating brand strategy, customer insights, fashion trends and seasonal priorities into compelling creative concepts and visual experiences.\nOwn the creative vision for the in-store experience, elevating windows, mannequin styling, outfitting, product presentation, signage and brand theatre to create inspiring, commercially relevant stores that bring PENN. to life.\nLead the evolution of Visual Merchandising in close partnership with Retail, Merchandising and Marketing, ensuring creative concepts translate effectively across the store network while balancing brand impact, customer experience and commercial performance.\nEvolve PENN.’s visual identity and brand codes in partnership with the VP Marketing, ensuring a distinctive and cohesive expression across campaigns, stores, digital and e-commerce.\nLead, inspire and develop the Senior Art Director, Graphic Design team and Visual Merchandising Manager, setting clear creative direction and providing feedback that elevates both the work and the talent.\nPartner closely with Merchandising, Retail, E-commerce and Marketing to connect product, storytelling and customer experience, ensuring creative ideas are both inspirational and commercially relevant.\nProvide creative oversight for campaign and e-commerce photography, studio partnerships, creative innovation, production budgets and AI-enabled ways of working.\n Qualifications\nMinimum 10 years of progressive creative experience within fashion, retail, lifestyle or consumer brands, including creative leadership experience.\nProven ability to define and evolve a fashion brand’s creative vision, supported by a strong portfolio spanning campaigns, art direction, photography, digital creative and physical retail.\nStrong Visual Merchandising and in-store creative experience, with demonstrated ability to translate brand concepts into compelling windows, mannequin styling, product presentation and customer experiences at scale.\nExperience leading and developing multidisciplinary creative teams, including Art Directors, Graphic Designers, Visual Merchandising teams, photographers, stylists and external creative partners.\nExperience overseeing campaign and e-commerce photography, creative and production budgets, and emerging creative tools and AI-enabled ways of working.\nBilingual in French and English to collaborate with teams and stakeholders across Canada.\nWhat Success Looks Like\nPENN. has a bolder, more recognizable creative point of view and stronger fashion authority across every customer touchpoint.\nStores become a powerful expression of PENN., with elevated windows, styling, product presentation and brand theatre that inspire customers and strengthen the shopping experience.\nCampaigns, digital, e-commerce and physical retail feel connected, creating one cohesive PENN. experience wherever the customer encounters the Brand.\nCreative work is consistently high quality, commercially relevant and delivered on time and within budget.\nArt Direction, Graphic Design and Visual Merchandising operate as one connected creative team, with clear direction, strong collaboration and a high bar for creative excellence.\n What Sets Us Apart:\nUltimate Flexibility*: Enjoy a hybrid work environment that ensures the perfect balance between work and personal life.\nWell-Being First: Access a comprehensive benefits program designed to take care of you.\nFlexible Time Off*: Paid leave, sick days, and vacation time to recharge and spend quality time with loved ones.\nExclusive Discounts*: Enjoy 50% off regular-priced items from PENN. Penningtons, Reitmans, and RW&CO.\nReferral Rewards*: Refer your professional network and earn a bonus for helping us grow our talented team\n Growth opportunities*: Annual bonuses, career advancement, and tuition reimbursement to help you reach your professional goals.\n*Certain conditions apply\nTotal rewards are aligned with your employment status, offering different perks depending on whether you're full-time, part-time, or under contract.\nReitmans (Canada) Limited is an equal opportunity employer committed to a diverse, inclusive, and accessible workplace where everyone belongs. If you are contacted for an employment opportunity, please advise us of any accommodation required throughout the recruitment process. All information provided will be kept confidential and used solely to support an accessible candidate's experience. \nThe use of Artificial Intelligence may be used for candidate screening purposes.\nWe thank all applicants. Only selected candidates will be contacted.\n#LIhybrid\n#LI-HV1","description_format":"text","description_chars":6531,"description_truncated":false,"requirements":{"experience_years_min":10,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[{"language":"French","level":"Proficiency (C2)","optional":false},{"language":"English","level":"Proficiency (C2)","optional":false}]},"benefits":["Annual bonuses","Flexible time off","Growth opportunities","Hybrid work"],"hiring_locations":[{"name":"Canada","iso":"CA","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Commerce","Apparel & Fashion Brands"],"lifecycle":[{"event":"open","at":"2026-10-05T23:31:36Z"}],"visa":[{"country":"CA","licensed_sponsor":true,"evidence":"Positions approved through LMIA in 12 months: 43","filings_12m":43,"filings_prev_12m":56,"green_card_filings_12m":null,"median_offered_wage_usd":null,"route":"High Wage","cap_exempt":false,"checked_at":"2026-10-03T21:10:52+00:00","sources":["ESDC: employers issued a positive LMIA"],"filings_for_role_12m":0}],"liveness":{"score":61,"band":"ok","label":"Likely open","p_open":1,"p_active":0.813,"p_room":0.75,"age_days":24,"expected_fill_days":27,"reasons":["conf:1","win:late"],"computed_at":"2026-10-30T05:48:23Z"},"pay":null,"html_url":"https://alion.io/job/reitmans-creative-director","json_url":"https://alion.io/job/reitmans-creative-director.json","meta":{"generated_at":"2026-10-30T09:54:18Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":14186,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-31T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":5460},"rest":"https://alion.io/mcp/rest/get_company?id=5460"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Freitmans-creative-director"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Freitmans-creative-director"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Freitmans-creative-director"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/reitmans-creative-director\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Freitmans-creative-director"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":1935444}},{"tool":"search_jobs","arguments":{"company":"reitmans.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":1935444},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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