{"id":2437247,"url":"https://alion.io/job/relpro-digital-marketing-analyst","title":"Digital Marketing Analyst","company":{"id":2563714,"name":"RelPro","domain":"relpro.com","url":"https://alion.io/company/relpro","size_band":"11-50","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Zoho Recruit","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["New York, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":97000,"max_usd":198000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":2434},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"A/B Testing","optional":false},{"name":"Agile","optional":false},{"name":"Confluence","optional":false},{"name":"JavaScript","optional":false},{"name":"MySQL","optional":false},{"name":"Scrum","optional":false}],"status":"live","first_seen_at":"2026-10-13T11:06:51Z","employer_posted_date":"2026-10-13","last_verified_at":"2026-10-13T22:58:30Z","board_verified":true,"closed_at":null,"days_open":0,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":0},"description":"RelPro is a B2B Sales Intelligence Platform with coverage of 150 million global business decision makers across 7 million companies. Our customers use RelPro as an integrated part of their Sales & Marketing workflow to find new leads, learn more about them and keep tabs on them. Several of the Fortune 100 are already using RelPro in their businesses and several more are in the process of becoming customers. We are constantly developing and evolving our product to meet the needs of our customer base.\nWe are looking for an ambitious marketing professional who can create and distribute strategic, actionable marketing content across numerous channels, helping elevate our brand and awareness. This person will contribute to creating blogs and manage our social media properties as well as additional content distribution channels that can be measurable, strategic and high quality. If you are a creative, highly-motivated self-starter with the ability to advance the future of a valuable technology product, this job is for you.\n\nRole & Responsibilities\nUse quantitative methods and tools including A/B testing, multivariate analysis (MVA), and optimization techniques to test, analyze and optimize web and digital assets to drive marketing and sales performance.\nAnalyze web traffic patterns, user journeys using Google Analytics, Google Adwords and make adjustments to web metadata accordingly\nPerform campaign response analysis to understand sales lift and ROI for all marketing campaigns with predefined key performance indicators (KPIs) to aid in development of future strategies\nAnalyze, create, present and distribute quantitative and qualitative data analysis & insights via regular or ad-hoc reporting including statistical calculations, graphical representation and written analysis utilizing relational database and reporting technologies.\nTimely and accurate collection of digital data, measure and analyze ROI across key marketing and business initiatives (eg Direct Mail, email etc)\nAnalyze current vs. target business processes and provide recommendations for process improvements\nExecuting the SEO, SEM strategy to drive growth of organic traffic, including identifying content improvements and executing a link-building strategy\nDesign, code responsive/mobile design, test, and run front-end optimization, tag management (MySQL, git, CSS, HTML)\nPerform ongoing audience and consumer behavior analysis to provide key insights and recommendations to the Product teams\nLeverage story-telling skills to deliver insights that are clear, concise and actionable\nLeverage data in planning customer journeys towards goals and improve data-sets available to improve personalization, relevance of content and overall CX\nResearch new technologies and create strategic plans to enhance efficiency and reliability of web systems\nDevelop strong understanding of RelPro's businesses and the key performance indicators and metrics used to evaluate performance and identify growth opportunities\nWork with internal stakeholders to determine ongoing business intelligence needs and support the business by developing, producing operational reports, dashboards and analyses\nIdentifying new opportunities of product improvement and feature addition. Following Agile methodology and work within SCRUM teams for projects using JIRA, Confluence\nRequirements\nAtleast a Bachelor's Degree in Marketing or Business Administration Marketing.\n\n3- 5 years of experience in content or industries marketing in a high growth\ncompany.\n\n1+years of Google AdWords experience.\n\n1+years of Google Analytics experience.\n\nMaintainour social media presence across all digital channels.\n\nPlanningdigital marketing campaigns, including web, SEO/SEM, email and social media.\n\nStrongcommunications and writing skills and ability to work well cross functionally.\n\nProventrack record in performing well in a fast paced environment and organizational\nskills to manage multiple projects with tight deadlines effectively.\n\nOutof the box thinker with the ability to attract brilliant idea generators.\n\nStrongself-starter with the ability to build a network within the broader\norganization.\n\nFamiliaritywith HTML, CSS and JavaScript.\n\nAdobeCreative Suite, preferred.\n\nGoogleAdWords Certification is a plus.\n\nGoogleAnalytics Certification is a plus.","description_format":"text","description_chars":4315,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":["Growth opportunities"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Financial Services","Professional Services","Business Development"],"lifecycle":[{"event":"open","at":"2026-10-13T11:06:51Z"}],"visa":[],"liveness":{"score":86,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.86,"p_room":1,"age_days":0,"expected_fill_days":31,"reasons":["conf:3","win:early"],"computed_at":"2026-10-14T02:28:32Z"},"pay":null,"html_url":"https://alion.io/job/relpro-digital-marketing-analyst","json_url":"https://alion.io/job/relpro-digital-marketing-analyst.json","meta":{"generated_at":"2026-10-14T02:28:32Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":3740,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-15T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":2563714},"rest":"https://alion.io/mcp/rest/get_company?id=2563714"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Frelpro-digital-marketing-analyst"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Frelpro-digital-marketing-analyst"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Frelpro-digital-marketing-analyst"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/relpro-digital-marketing-analyst\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Frelpro-digital-marketing-analyst"}]}