{"id":2215288,"url":"https://alion.io/job/renfro-brands-ecommerce-marketing-manager-amazon","title":"eCommerce Marketing Manager - Amazon","company":{"id":3866093,"name":"Renfro Brands","domain":"renfro.com","url":"https://alion.io/company/renfro-2","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Paycom","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Winston-Salem, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":80000,"max_usd":162000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":2824},"experience_years_min":7,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-10T07:30:08Z","employer_posted_date":"2026-10-17","last_verified_at":"2026-10-25T15:21:49Z","board_verified":true,"closed_at":null,"days_open":15,"trust":{"level":"ok","repost_count":1,"flags":[],"days_open":14},"description":"An individual must be able to perform each essential duty satisfactorily.\nSUMMARY:\nWe are growing rapidly and looking for an Amazon Marketing Manager to join our Digital Marketing team to manage and optimize our Amazon marketing initiatives. As the Amazon Marketing Manager, you will be directly responsible for key Renfro brand presence on this highly visible account. You will manage branding & product listings and drive scalable campaigns using key marketing tools and initiatives. This role has significant responsibility and autonomy - you will personally drive results, with the support of a shared analyst resource.\nESSENTIAL DUTIES AND RESPONSIBILITIES:\n Store Listings/Optimization\nOwn the Amazon store experience for Renfro’s US business.\nContinually optimize the existing brand store, product pages, and A+ content to drive traffic and sales for existing and new products \nPartner with brand team to develop messaging and brand assets compliant with brand guidelines and Amazon standards.\nMarketing and Promotion\nApply PPC best practices for Amazon Sponsored Product ads. \nSet up product promotions for key season including Prime Day and holidays.\nDevelop Amazon marketing strategy in partnership with AMG, Renfro brand marketing and other functional areas as needed.\nWorking with eComm specialists, co-manage relationship with Amazon and other eComm retailers\nRegularly refresh and optimize content for existing products and drive content needs for new products.\nMaintain relationships with Amazon buyers.\nWork closely with internal departments - Planning, Operations, Brand Marketing, as well as Customer Service for feedback and input.\nCreate, track, and reconcile shipments to Amazon Fulfillment Centers\nAnalytics\nMonitor, analyze and report on performance metrics, sales, marketing performance, and pricing with regular frequency in order to allocate spend to best performers.\nAnalyze digital sales performance metrics, modifying plans as needed to deliver against targets.\nReport ROAS analysis, campaign tracking, web stats, pricing reports, competitive analysis, promotion analysis, and new SKU checks on a weekly basis, with the Analyst’s support.\nQualifications\nPROFESSIONAL QUALIFICATIONS\nWorking understanding of both AMS and AMG\nStrong communication skills, both oral and written\nExperience managing and updating the online product catalog, including setting up new products and promotional items and maintaining product and category pages data analysis, performance trends.\nStrong analytical and quantitative skills; able to make data-based decisions.\nHands-on and very entrepreneurial mindset who is comfortable in high-paced startup environments.\nAppreciation and understanding of consumer psychology and its impact on new product adoption.\nEDUCATION/EXPERIENCE\nBachelor's degree required.\n7+ years managing & selling products on Amazon Vendor Central and/or Seller Central\nPHYSICAL DEMANDS\nThe physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.\nWORK ENVIRONMENT\nThe work environmental characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.\nGenerally, will work in climate controlled, smoke-free office environment.\n*The statements herein are intended to describe the general nature and level of work being performed by associates and are not to be construed as an exhaustive list of responsibilities, duties, and skills required. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer at any time with or without notice.\nAA/EOE/Minorities/Females/Veterans/Disabled. All qualified applicants will receive consideration for employment without race, color, gender (including pregnancy), gender identity, sexual orientation, national origin, religion, age, disability, veteran status, genetic information, or other protected characteristics. *","description_format":"text","description_chars":4244,"description_truncated":false,"requirements":{"experience_years_min":7,"management_years_min":7,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Apparel & Fashion Brands"],"lifecycle":[{"event":"open","at":"2026-10-10T07:30:08Z"},{"event":"close","at":"2026-10-13T02:58:28Z"},{"event":"reopen","at":"2026-10-17T16:26:15Z"}],"visa":[],"liveness":{"score":15,"band":"cold","label":"Long shot","p_open":0.9,"p_active":0.488,"p_room":0.35,"age_days":14,"expected_fill_days":5,"reasons":["conf:77","win:tail"],"computed_at":"2026-10-25T05:49:26Z"},"pay":null,"html_url":"https://alion.io/job/renfro-brands-ecommerce-marketing-manager-amazon","json_url":"https://alion.io/job/renfro-brands-ecommerce-marketing-manager-amazon.json","meta":{"generated_at":"2026-10-25T23:06:11Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":32591,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-26T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":3866093},"rest":"https://alion.io/mcp/rest/get_company?id=3866093"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Frenfro-brands-ecommerce-marketing-manager-amazon"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Frenfro-brands-ecommerce-marketing-manager-amazon"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Frenfro-brands-ecommerce-marketing-manager-amazon"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/renfro-brands-ecommerce-marketing-manager-amazon\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Frenfro-brands-ecommerce-marketing-manager-amazon"}]}