{"id":3815613,"url":"https://alion.io/job/reworks-solutions-digital-marketing-manager","title":"Digital Marketing Manager","company":{"id":685173,"name":"ReWorks Solutions","domain":"reworkssolutions.com","url":"https://alion.io/company/reworkssolutions","size_band":null,"is_staffing_agency":false,"employer_type":"staffing","is_intermediary":false,"listed_via":null,"ats_vendor":"Workable","truth_index":{"grade":"A","score":86,"open_postings":12,"ghost_share":0,"stale_share":0.5,"repost_share":0.083,"time_to_fill_p50_days":43,"computed_at":"2026-11-08T05:47:12Z"}},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":null,"work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"posting_text","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":[],"countries":[],"hiring_countries":["ZA"],"hiring_countries_total":1,"salary":{"min":50000,"max":65000,"currency":"ZAR","period":"month","gross":null,"usd_annual":47436},"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"LinkedIn","optional":false}],"status":"live","first_seen_at":"2026-11-05T15:55:11Z","employer_posted_date":"2026-11-05","last_verified_at":"2026-11-09T01:07:28Z","board_verified":true,"closed_at":null,"days_open":3,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":3},"description":"Digital Marketing Manager\nCompany: ReWorks Solutions\nDepartment: Marketing\nRole Type: Full-Time\nLocation: Remote /South Africa\nRemuneration: R50 000 - R65 000 neg depending on experience.\nAbout ReWorks Solutions\nReWorks Solutions connects businesses with exceptional remote talent, helping companies build effective teams through recruitment, staffing and outsourcing solutions.\nWe believe successful recruitment goes beyond filling vacancies. It is about building relationships, understanding people and creating meaningful connections between businesses and talent.\nAbout the Opportunity\nWe are looking for a commercially minded, strategic and hands-on Digital Marketing Manager to take ownership of our digital marketing strategy, strengthen our brand presence and drive measurable business growth.\nThis role goes beyond traditional social media management. We need someone who understands how to use digital marketing to attract quality candidates, generate new business leads, increase brand visibility and support recruitment delivery.\nYou will be responsible for developing and executing digital marketing campaigns, managing our online presence, overseeing marketing collateral and identifying new opportunities to grow our digital footprint.\nA key part of the role will involve working closely with our recruitment, sourcing and business development teams to understand business priorities and translate them into effective marketing initiatives.\nYou will also manage and guide a Social Media Coordinator, balancing strategic direction with hands-on execution.\nIdeally, you will have experience within recruitment, staffing, BPO, outsourcing or professional services, where marketing plays an important role in attracting talent and generating business opportunities.\nRequirements\nKey Responsibilities\n1. Digital Marketing Strategy & Lead Generation\nDevelop and execute a digital marketing strategy aligned with company growth objectives.\nPlan and manage paid and organic marketing campaigns across LinkedIn, Meta and Google.\nDrive candidate attraction and generate quality applications for active recruitment requirements.\nDevelop digital initiatives to attract potential clients and generate qualified business leads.\nIdentify new marketing channels and opportunities to improve reach and conversions.\nMonitor campaign performance, lead quality, conversion rates and marketing ROI.\n2. Recruitment Marketing & Candidate Attraction\nCollaborate with recruitment and sourcing teams to understand hiring priorities and difficult-to-fill roles.\nDevelop targeted campaigns to attract specific candidate profiles and skill sets.\nCreate engaging recruitment content, email campaigns, candidate mailers and talent attraction initiatives.\nStrengthen ReWorks' employer brand and position the business as an attractive opportunity for candidates.\nDevelop ongoing talent attraction strategies rather than relying solely on individual job advertisements.\nTrack candidate engagement and campaign-to-application conversion rates.\n3. Social Media & LinkedIn Management\nOwn the company's social media strategy, content direction and campaign planning.\nGrow and strengthen ReWorks' LinkedIn presence for both candidate attraction and client engagement.\nManage content calendars, social media campaigns and brand messaging.\nMonitor audience growth, engagement, reach and lead generation.\nEnsure consistent, relevant and professional content across all platforms.\nGuide the Social Media Coordinator on content creation, priorities and execution.\n4. Website, SEO & Digital Presence\nOversee website content, updates and ongoing optimisation.\nImprove website visibility through SEO and relevant digital marketing initiatives.\nEnsure the website effectively communicates ReWorks' services and value proposition.\nIdentify opportunities to improve website traffic, user experience and conversion rates.\nCoordinate with external developers or technical partners when required.\nDevelop landing pages and digital content to support marketing campaigns.\n5. Brand Management & Marketing Collateral\nMaintain brand consistency across all digital and corporate communications.\nDevelop and oversee marketing collateral, including company presentations, service brochures and promotional materials.\nManage newsletters, email templates, candidate communications and client-facing marketing materials.\nEnsure all content reflects the company's brand identity and professional standards.\nSupport internal marketing initiatives, company announcements and communication campaigns.\n6. Campaign Management, Analytics & Innovation\nPlan and execute integrated marketing campaigns from concept to completion.\nManage campaign messaging, audience targeting, budgets and delivery timelines.\nAnalyse marketing data and prepare performance reports with actionable recommendations.\nIdentify opportunities to improve campaign performance and marketing efficiency.\nExplore AI tools, marketing automation and emerging technologies to streamline workflows.\nWork collaboratively with leadership, recruitment, sourcing and business development teams.\n7. Team Leadership\nDirectly manage and support a Social Media Coordinator.\nSet clear objectives, priorities and delivery expectations.\nOversee content quality, campaign execution and deadlines.\nProvide guidance, coaching and ongoing development.\nBalance team leadership with hands-on marketing responsibilities.\nMinimum Experience & Requirements\nProven experience in digital marketing, marketing management or a similar role.\nDemonstrated ability to develop and execute digital marketing strategies.\nExperience managing paid advertising campaigns across LinkedIn, Meta and/or Google.\nStrong understanding of digital lead generation, audience targeting and conversion optimisation.\nExperience with social media strategy, content marketing and brand development.\nKnowledge of email marketing, CRM campaigns and marketing automation.\nWorking knowledge of SEO, website optimisation and digital analytics.\nStrong copywriting, content development and communication skills.\nExperience developing marketing collateral and managing brand consistency.\nAbility to analyse campaign data, interpret performance and make data-driven decisions.\nExperience managing projects, deadlines and multiple marketing priorities.\nPrevious experience supervising, mentoring or managing a junior team member.\nHighly Advantageous Experience\nCandidates with experience in any of the following environments will be particularly interesting:\nRecruitment or staffing agencies.\nBPO or outsourcing businesses.\nTalent acquisition and recruitment marketing.\nHR and workforce solutions.\nProfessional services or other service-based businesses.\nExperience running high-volume recruitment campaigns, building talent communities, attracting niche talent or generating B2B leads will be a significant advantage.\nKey Performance Areas\nPerformance will be measured against agreed targets in the following areas:\nCandidate Attraction: Quality applications, cost per qualified applicant and candidate conversion rates.\nLead Generation: Qualified client enquiries and leads generated through digital channels.\nDigital Campaigns: Campaign performance, engagement, conversions and marketing ROI.\nSocial Media: Audience growth, brand visibility, engagement and lead generation.\nWebsite & SEO: Website traffic quality, search visibility and conversion improvements.\nBrand Management: Quality, consistency and accuracy of marketing materials.\nMarketing Delivery: Timely execution of campaigns, mailers, presentations and marketing requests.\nTeam Leadership: Social Media Coordinator performance, development and delivery standards.\nSpecific performance targets will be established based on business priorities, marketing budgets and existing performance benchmarks.\nThe Ideal Candidate\nWe are looking for someone who is:\nStrategic, creative and commercially minded.\nEqually comfortable developing a marketing strategy and executing it themselves.\nResults-driven, analytical and comfortable working with marketing data.\nProactive, organised and able to take ownership of projects.\nConfident in identifying opportunities and recommending new marketing initiatives.\nAdaptable and comfortable working in a fast-paced, changing environment.\nA strong communicator who can collaborate across different departments.\nComfortable leading a small team while remaining hands-on.\nPassionate about digital marketing, technology, innovation and continuous improvement.\nThe bottom line: We need a Digital Marketing Manager who can turn marketing activity into measurable results - someone who can help ReWorks attract better talent, generate stronger business opportunities and build a recognisable brand in the recruitment and outsourcing market.","description_format":"text","description_chars":8782,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[{"name":"South Africa","iso":"ZA","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Virtual Assistant Services","Recruiting & Staffing","Business Process Outsourcing (BPO)"],"lifecycle":[{"event":"open","at":"2026-11-05T15:55:11Z"}],"visa":[],"liveness":{"score":60,"band":"ok","label":"Likely open","p_open":1,"p_active":0.602,"p_room":1,"age_days":2,"expected_fill_days":43,"reasons":["conf:1","stale_co","win:early"],"computed_at":"2026-11-08T05:47:12Z"},"pay":{"stated_usd_annual":47436,"is_top_pay":false},"html_url":"https://alion.io/job/reworks-solutions-digital-marketing-manager","json_url":"https://alion.io/job/reworks-solutions-digital-marketing-manager.json","meta":{"generated_at":"2026-11-09T03:35:29Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":1925,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-10T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":685173},"rest":"https://alion.io/mcp/rest/get_company?id=685173"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Freworks-solutions-digital-marketing-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":2,"usd":0.2},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Freworks-solutions-digital-marketing-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Freworks-solutions-digital-marketing-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/reworks-solutions-digital-marketing-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Freworks-solutions-digital-marketing-manager"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3815613}},{"tool":"search_jobs","arguments":{"company":"reworkssolutions.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3815613},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. Docs: https://alion.io/developers"}}