{"id":3894629,"url":"https://alion.io/job/riderville-com-marketing-data-analyst","title":"Marketing Data Analyst","company":{"id":1953699,"name":"Riderville.com","domain":"riderville.com","url":"https://alion.io/company/riderville-com","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workable","truth_index":null},"role":"Analytics","role_family":"Analytics","seniority":null,"employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Regina, Canada"],"countries":["CA"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"A/B Testing","optional":false},{"name":"Braze","optional":false},{"name":"Microsoft Excel","optional":false},{"name":"Power BI","optional":false},{"name":"Python","optional":false},{"name":"SQL","optional":false},{"name":"Tableau","optional":false}],"status":"live","first_seen_at":"2026-11-06T22:42:53Z","employer_posted_date":"2026-11-06","last_verified_at":"2026-11-07T23:24:35Z","board_verified":true,"closed_at":null,"days_open":1,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":1},"description":"We’re looking for a data-driven thinker to join our team as a Marketing Data Analyst. In this role, you’ll turn fan, revenue, and marketing campaign data into actionable insights that support marketing, ticketing, partnerships, and fan engagement. You’ll help us better understand our audience, improve fan experiences, and support key business decisions through analysis, reporting, and research.\nThe Role at a Glance:\nFan & Campaign Analysis\nAnalyze fan behaviour, ticket purchases, and campaign results\nBuild models to improve segmentation, retention, and purchase prediction\nSupport fan persona development and marketing personalization using purchase history, attendance patterns, social engagement, etc. \nReporting & Insights\nCreate and maintain dashboards for ticketing, marketing, partnerships, and retail\nTrack key metrics across digital, social, and email campaigns\nCollect data through Rider Programs, Community Events, and Fan Activations \nEvaluate performance to inform strategic improvements\nProvide focused recommendations for internal stakeholders\nMarketing Automation & Performance\nEvaluate campaign performance using tools like Braze and Dash\nSupport A/B testing programs to optimize messaging, conversions, and campaign performance. \nTrack revenue and fan engagement driven by marketing campaigns\nDevelop and maintain audience segmentation frameworks to support ticketing, marketing, partnerships, and fan engagement initiatives \nBuild and manage target audiences using fan behavioral, transactional, demographic, and engagement data \nPartner with the Lifecycle Marketing Specialist to identify and activate audience opportunities for targeted campaigns and automated customer journeys \nAnalyze audience performance and provide recommendations to improve targeting, personalization, retention, and conversion \nSupport audience governance and data quality initiatives within marketing automation platforms \nSurvey & Research Insights\nLead post-game and seasonal survey efforts\nTurn fan feedback into actionable recommendations\nDigital Performance Insights\nAnalyze website and mobile app user behavior, conversion funnels, and engagement trends \nIdentify opportunities to improve fan experiences, conversions, and digital engagement \nSupport testing and optimization initiatives through audience analysis, performance measurement, and reporting\nA more detailed job description will be discussed throughout our recruitment process.\nRequirements\nWhat is Required to Be Successful?\nBachelor's degree in Business Analytics, Statistics or a related and appropriate field \nDemonstrated experience using CRM tools and Marketing Automation Platforms to build strategic analytics and insights \n3-5 years experience in related field/position \nProficiency in Microsoft Excel and SQL; experience with R or Python considered an asset \nExperience with Tableau and/or PowerBI and Microsoft Dynamics CRM; experience with Ticketmaster Archtics considered an asset \nHighly organized, detail oriented, and strong initiative & willingness to multitask effectively \nCritical thinker, able to think both analytically and creatively to provide solutions \nComfortable working in a fast-paced environment with multiple concurrent projects \nAble to work independently with minimal supervision \nStrong communication skills with the ability to turn data into clear, compelling stories and recommendations for stakeholders\nBenefits\nWhat do we commit to you?\n Opportunity to contribute to the success of one of Canada's largest brands and an organization that is a cornerstone of our province and Rider Nation. \n Gain demonstrated immersive experience in a fast-paced organization and team. \n Wondering what to expect when working for the Riders?\nOur employees are empowered to make a difference not only in the community, but in our business operations as well. It is our “secret” to a happy workplace. To do that, the Riders foster a culture that values respect, teamwork, hustle, hard work and fun (it is football after all!).\nThe Saskatchewan Roughriders are advocates for equity and inclusion and want our workforce to reflect the diversity that makes our province strong. YOU are Rider Nation, and we want the growth of our team to reflect all the amazing talents Saskatchewan has to offer.\nWe acknowledge the time and effort that is required to apply and thank all applicants for their interest, however only those chosen for an interview will be contacted.\nPlease note: This role is located in Regina, SK and the successful candidate must either reside locally or be willing to relocate for this role.","description_format":"text","description_chars":4596,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":["Equity"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":true,"industries":["Sports Media","Club Management"],"lifecycle":[{"event":"open","at":"2026-11-06T22:42:53Z"}],"visa":[],"liveness":{"score":86,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.86,"p_room":1,"age_days":0,"expected_fill_days":25,"reasons":["conf:2","win:early"],"computed_at":"2026-11-07T05:47:08Z"},"pay":null,"html_url":"https://alion.io/job/riderville-com-marketing-data-analyst","json_url":"https://alion.io/job/riderville-com-marketing-data-analyst.json","meta":{"generated_at":"2026-11-08T00:51:07Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":1887,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-09T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":1953699},"rest":"https://alion.io/mcp/rest/get_company?id=1953699"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Friderville-com-marketing-data-analyst"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Friderville-com-marketing-data-analyst"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Friderville-com-marketing-data-analyst"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/riderville-com-marketing-data-analyst\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Friderville-com-marketing-data-analyst"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3894629}},{"tool":"search_jobs","arguments":{"company":"riderville.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3894629},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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