{"id":3058206,"url":"https://alion.io/job/ripple-lead-marketing-engineer-2","title":"Lead Marketing Engineer","company":{"id":4932,"name":"Ripple","domain":"ripple.com","url":"https://alion.io/company/ripple","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"A","score":86,"open_postings":16,"ghost_share":0,"stale_share":0.375,"repost_share":0,"time_to_fill_p50_days":70,"computed_at":"2026-10-28T05:59:10Z"}},"role":"Industrial Engineering","role_family":"Industrial Engineering","seniority":"lead","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["New York, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":200000,"max":250000,"currency":"USD","period":"year","gross":null,"usd_annual":250000},"salary_estimate":null,"experience_years_min":8,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"A/B Testing","optional":false},{"name":"Anthropic","optional":false},{"name":"Cloudflare","optional":false},{"name":"JavaScript","optional":false},{"name":"LangChain","optional":false},{"name":"LLM","optional":false},{"name":"Next.js","optional":false},{"name":"OpenAI","optional":false},{"name":"React.js","optional":false},{"name":"Vercel","optional":false},{"name":"Vercel AI SDK","optional":false},{"name":"CI/CD","optional":true}],"status":"live","first_seen_at":"2026-10-22T04:13:40Z","employer_posted_date":"2026-10-22","last_verified_at":"2026-10-29T00:30:43Z","board_verified":true,"closed_at":null,"days_open":6,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":6},"description":"At Ripple, we’re building a world where value moves like information does today. It’s big, it’s bold, and we’re already doing it. Through our crypto solutions for financial institutions, businesses, governments and developers, we are improving the global financial system and creating greater economic fairness and opportunity for more people, in more places around the world. And we get to do the best work of our career and grow our skills surrounded by colleagues who have our backs. \nIf you’re ready to see your impact and unlock incredible career growth opportunities, join us, and build real world value.\nTHE WORK:\nRipple is hiring a Lead Full Stack Engineer, Marketing to join our growing team. You will assume a vital, strategic role in establishing the technical vision and framework for Ripple’s marketing technology platform. Through creating dynamic, high-performing, and globally scalable experiences, you will directly boost our go-to-market efforts and support our internal teams.\nThis role is perfect for an AI-forward engineering leader who thrives where technology, growth marketing, and data converge. Operating at a Staff/Lead level, you will partner closely with Growth, Marketing Operations, and Data teams to invent scalable solutions. These solutions will allow fast experimentation, increase user acquisition, and gather actionable analytics. You will lead by example through hands-on coding, system development, and cross-functional leadership. You will advance our Next.js, Sanity, and Vercel stack into a fully dynamic, conversion-optimized platform supported by intelligent workflows.\nWHAT YOU’LL DO:\nDevelop and manage the comprehensive technical plan for Ripple’s marketing web platform, ensuring it scales to support aggressive global growth, localization, and high-traffic demands.\nPioneer AI integration and workflow automation, architecting and deploying LLM-powered tools and intelligent agents that drastically increase the marketing team's day-to-day efficiency and output.\nEngineer experimentation and personalization infrastructure, empowering the Growth team to launch complex A/B tests, targeted campaigns, and dynamic content delivery seamlessly.\nCompose and build robust data pipelines and integrations with the broader marketing technology stack (e.g., Segment, GA4, Marketo, Salesforce). This ensures highly accurate tracking, attribution, and data-driven decision-making.\nLead complex, cross-functional initiatives from inception to delivery, acting as the primary technical bridge between Marketing, Product, and Data engineering teams.\nDefine, promote, and enforce engineering guidelines, CI/CD optimizations, and system architecture standards across internal teams and external development partners.\nBuild scalable CMS schemas and APIs in Sanity to support modular content creation that directly serves performance marketing and lead generation funnels.\nContinuously optimize core web vitals, technical SEO, and edge-caching strategies, recognizing the direct impact of site speed on user acquisition and conversion rates.\nMentor and elevate other engineers on the team, encouraging a culture of technical excellence, continuous learning, and forward-thinking system design.\nWHAT YOU'LL BRING: \n8+ years of professional web development experience, with at least 2+ years in a Staff, Lead, or Principal engineering role focusing on marketing technology, growth engineering, or equivalent scale platforms.\nDeep expertise in modern JavaScript and React, specifically Next.js (App Router, Server Components) and headless architectures.\nApplied AI experience and an AI-forward approach, with hands-on experience integrating LLMs (OpenAI, Anthropic, etc.). Use frameworks like the Vercel AI SDK or LangChain to build internal tools or agents.\nProven track record of building experimentation frameworks (e.g., Optimizely, VWO) and personalization engines for high-traffic, results-focused websites.\nStrong architectural understanding of the modern growth marketing stack, including Customer Data Platforms (CDPs), CRM integrations, server-side tagging, and event tracking schemas.\nDemonstrated ability to translate high-level business goals into actionable technical roadmaps and scalable system builds.\nHands-on experience with headless CMS platforms, especially Sanity (schema building, GROQ queries, custom inputs), prioritizing flexible content modeling for marketing teams.\nExcellent cross-functional leadership skills, with experience influencing senior collaborators in Marketing and Operations without relying on direct authority.\nDeep understanding of performance optimization, SSR/SSG, and edge deployment strategies (Vercel, Cloudflare) to improve technical SEO outcomes.\nFor positions that will be based in NY, the annual salary range for this position is below. Actual salaries may vary based on numerous factors including, among other things, an individual applicant’s experience and qualifications for the position. This range does not include equity or additional compensation, such as bonuses or commissions. \nNY Annual Base Salary Range\n$200,000—$250,000 USD\nWHO WE ARE:\nDo Your Best Work\nThe opportunity to build in a fast-paced start-up environment with experienced industry leaders\nA learning environment where you can dive deep into the latest technologies and make an impact. A professional development budget to support other modes of learning.\nThrive in an environment where no matter what race, ethnicity, gender, origin, or culture they identify with, every employee is a respected, valued, and empowered part of the team.\nIn-office collaboration for moments that matter is important to our culture, and we give managers and teams the flexibility to decide which 10+ days a month they come in. \nBi-weekly all-company meeting - business updates and ask me anything style discussion with our Leadership Team\nWe come together for moments that matter which include team offsites, team bonding activities, happy hours and more!\nTake Control of Your Finances\nCompetitive salary, bonuses, and equity\nCompetitive benefits that cover physical and mental healthcare, retirement, family forming, and family support\nEmployee giving match\nMobile phone stipend\nTake Care of Yourself\nR&R days so you can rest and recharge\nGenerous wellness reimbursement and weekly onsite & virtual programming\nGenerous vacation policy - work with your manager to take time off when you need it\nIndustry-leading parental leave policies. Family planning benefits.\nCatered lunches, fully-stocked kitchens with premium snacks/beverages, and plenty of fun events\nBenefits listed above are for full-time employees. \nRipple is an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance.\n\nPlease find our California, UK/EU, Singapore, DIFC, ADGM, Australia, and Switzerland Applicant Privacy Notice for reference.","description_format":"text","description_chars":7224,"description_truncated":false,"requirements":{"experience_years_min":8,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Continuous learning","Equity","Generous vacation","Growth opportunities","Parental leave","Professional development"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Financial Software & Embedded Finance","Blockchain Infrastructure","Crypto Payments","Stablecoins"],"lifecycle":[{"event":"open","at":"2026-10-22T04:53:09Z"}],"visa":[],"liveness":{"score":90,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.903,"p_room":1,"age_days":6,"expected_fill_days":70,"reasons":["conf:3","velocity","win:early"],"computed_at":"2026-10-28T05:59:10Z"},"pay":{"stated_usd_annual":250000,"is_top_pay":true},"html_url":"https://alion.io/job/ripple-lead-marketing-engineer-2","json_url":"https://alion.io/job/ripple-lead-marketing-engineer-2.json","meta":{"generated_at":"2026-10-29T01:14:02Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":1735,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-30T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":4932},"rest":"https://alion.io/mcp/rest/get_company?id=4932"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fripple-lead-marketing-engineer-2"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fripple-lead-marketing-engineer-2"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fripple-lead-marketing-engineer-2"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/ripple-lead-marketing-engineer-2\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fripple-lead-marketing-engineer-2"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3058206}},{"tool":"search_jobs","arguments":{"company":"ripple.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3058206},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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