{"id":2128808,"url":"https://alion.io/job/risepoint-paid-media-manager","title":"Paid Media Manager","company":{"id":5041,"name":"Risepoint","domain":"risepoint.com","url":"https://alion.io/company/risepoint","size_band":"501-1000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"A","score":100,"open_postings":5,"ghost_share":0,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":33,"computed_at":"2026-10-22T06:10:10Z"}},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["United States"],"countries":["US"],"hiring_countries":["US"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":75000,"max_usd":145000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":417},"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"LinkedIn","optional":false}],"status":"live","first_seen_at":"2026-10-08T00:00:00Z","employer_posted_date":"2026-10-08","last_verified_at":"2026-10-22T04:18:24Z","board_verified":true,"closed_at":null,"days_open":15,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":15},"description":"Risepoint is an education technology company that helps regional universities launch and grow online programs for modern learners. Risepoint supports more than 100 universities and colleges across five countries, with programs concentrated in high-demand fields including nursing, healthcare, teaching, business, technology, and public service. Our suite of products and services supports the full student journey and each university’s long-term goals. Together, we increase access to affordable education that delivers a strong return on investment for learners and meets employer and community needs. Learn more at risepoint.com.\nThe Impact You Will Make:\nThe Paid Media Manager supports paid media execution and performance for an assigned portfolio, solves partner-specific performance issues, manages budgets, and coordinates with stakeholders. This position requires a data-driven mindset, strong digital marketing acumen, and hands-on expertise with performance marketing, making it ideal for a growth-oriented professional who thrives in a fast-paced environment.\nThe Paid Media Manager is expected to demonstrate a positive and professional attitude in the workplace and collaborate with teammates as needed.\nHow You Will Bring Our Mission to Life\nWhat You Will Do:\n Digital Marketing & Performance Optimization\nSupport (via agency day-to-day management) multiple digital marketing channels, including paid search, display/programmatic, paid social, and affiliate (lead aggregators).\nMonitor and optimize performance across the entire marketing and enrollment funnel, including engagement, front-end lead metrics and back-end conversion (application and enrollment) metrics.\nTrack and analyze key performance indicators (KPIs) to ensure data-driven decision-making and continuous improvement.\n\nPartner Management & Expansion\nSupport paid media strategy and execution across 10-12 small/medium university partner accounts, ensuring campaigns are paced, optimized, and aligned to performance goals.\nAnalyze campaign performance across channels and translate findings into clear, actionable insights and recommendations for internal and external stakeholders.\n\nBudget & Forecasting\nManage quarterly and annual media budgets.\nMonitor spend and pacing with accuracy and accountability\n\n External & Internal Stakeholder Relationships\nMaintain positive relationships with internal and external stakeholders including:Integrated marketing team\nAgency\nAd platforms (Google, Microsoft, Meta, LinkedIn, etc.)\n\nServe as a point of contact for assigned partners and internal teams, communicating performance updates, strategy shifts, and optimization opportunities\nAct as a subject matter resource for paid media best practices across search, social, and display channels\nundefined\n\nWhat Success Looks Like:\nSuccessful lead, application and enrollment growth of medium/large-size partner accounts.\nProfessional collaboration with cross-functional teams and external media partners\nMeet assignment deadlines without being reminded\nAchieve Definitions of Success: Achieve annual lead, application and enrollment goals for assigned university partners. Meet LTV:CAC targets. Spend quarterly budgets within +/- 3% of goal.\n Optimize Full Funnel Demand: Expand use of full funnel marketing strategies, including paid social and video. Decrease Cost Per Application (CPA) YOY.\nImplement Partner-Centric Operating Model: Automate manual processes where possible. Consolidate and standardize processes where possible.\nBuild a Highly Effective Team: Establish and follow clear work plans.\nWhat You’ll Bring to the Team:\nExperience That Matters Most:\nBachelor’s degree in business, marketing, communications or a related field.\nA combined 3-5 years of Higher Education paid media experience at the Media Manager and/or Media Specialist level\nInterest in and enthusiasm for the Higher Education industry\nA positive collaborative attitude and sense of teamwork\nAbility to solve problems and work mostly independently\nAbility to hit required deadlines and demonstrate flexibility as partner and organization priorities evolve\nundefined\nExperience That’s Great to Have:\nMaster’s degree in business, marketing, communications or a related field.\nData-driven business orientation to define KPIs, build business cases and quantify value of projects.\n#LI-AD1\nRisepoint is an equal-opportunity employer and supports a diverse and inclusive workforce.","description_format":"text","description_chars":4427,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Sales & Marketing","Higher Education","E-learning","Lead Generation"],"lifecycle":[{"event":"open","at":"2026-10-09T00:46:41Z"}],"visa":[{"country":"US","licensed_sponsor":true,"evidence":"H-1B filings in 12 months: 1","filings_12m":1,"filings_prev_12m":1,"green_card_filings_12m":0,"median_offered_wage_usd":157500,"route":null,"cap_exempt":false,"checked_at":"2026-10-15T11:24:14+00:00","sources":["US Department of Labor: LCA disclosure data (H-1B, H-1B1, E-3)"],"filings_for_role_12m":0}],"liveness":{"score":79,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.883,"p_room":0.9,"age_days":14,"expected_fill_days":33,"reasons":["conf:1","velocity","win:mid"],"computed_at":"2026-10-22T06:10:10Z"},"pay":null,"html_url":"https://alion.io/job/risepoint-paid-media-manager","json_url":"https://alion.io/job/risepoint-paid-media-manager.json","meta":{"generated_at":"2026-10-23T03:00:36Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":5039,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-24T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":5041},"rest":"https://alion.io/mcp/rest/get_company?id=5041"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Frisepoint-paid-media-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Frisepoint-paid-media-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Frisepoint-paid-media-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/risepoint-paid-media-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Frisepoint-paid-media-manager"}]}