{"id":1206412,"url":"https://alion.io/job/risepoint-senior-integrated-marketing-manager-2","title":"Senior Integrated Marketing Manager","company":{"id":5041,"name":"Risepoint","domain":"risepoint.com","url":"https://alion.io/company/risepoint","size_band":"501-1000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"A","score":100,"open_postings":5,"ghost_share":0,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":33,"computed_at":"2026-10-25T05:49:26Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["United States"],"countries":["US"],"hiring_countries":["US"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":96000,"max_usd":180000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":1177},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Salesforce","optional":true},{"name":"Tableau","optional":true}],"status":"live","first_seen_at":"2026-09-24T00:00:00Z","employer_posted_date":"2026-10-02","last_verified_at":"2026-10-25T06:13:31Z","board_verified":true,"closed_at":null,"days_open":31,"trust":{"level":"ok","repost_count":1,"flags":[],"days_open":31},"description":"Risepoint is an education technology company that helps regional universities launch and grow online programs for modern learners. Risepoint supports more than 100 universities and colleges across five countries, with programs concentrated in high-demand fields including nursing, healthcare, teaching, business, technology, and public service. Our suite of products and services supports the full student journey and each university’s long-term goals. Together, we increase access to affordable education that delivers a strong return on investment for learners and meets employer and community needs. Learn more at risepoint.com.\nThe Impact You Will Make\nThe Senior Integrated Marketing Manager is a senior individual contributor responsible for managing day-to-day execution and full-funnel performance for assigned university partners, often within more complex portfolios. Operating with greater independence than a Manager, this role serves as a trusted right hand to Directors and Senior Directors-balancing tactical execution with strategic contribution. By surfacing insights, leading cross-functional initiatives, and driving executional excellence, the Senior Manager directly influences partner growth, stakeholder confidence, and pod-level effectiveness in support of Risepoint's mission.\nHow You Will Bring Our Mission to Life\nWhat You Will Do\nOwn day-to-day execution and full-funnel performance for assigned university partners.\nServe as the primary internal and external contact for campaign execution, asset reviews, approvals, and performance updates.\nTranslate integrated marketing and portfolio strategies into actionable execution plans.\nMonitor, analyze, and report funnel performance (leads, applications, enrollments and retention), identifying risks and optimization opportunities.\nLead performance optimizations and testing in collaboration with analytics, channel, creative, and SSC teams.\nSupport Directors and Senior Directors in strategic planning, escalations, and partner reviews. Act as a stretch leader in the Director’s absence, ensuring continuity of execution and reporting.\nLead cross-functional workstreams, pilots, or pod-level initiatives beyond individual partner work.\nProvide informal leadership and guidance to Managers and Specialists on execution best practices.\nManage new program launches by coordinating intake, campaign setup, and cross-functional communication.\nEnsure marketing assets align with partner brand standards, value propositions, and compliance requirements.\nDevelop deep partner-specific acumen on assigned brands and programs and ensure research and insights are applied to optimizations of strategies and assets.\nOn fee-for-service engagements, help manage the marketing-related budget and deliver on contractual commitments throughout the statement of work.\nWhat Success Looks Like\nAssigned partners achieve consistent performance improvement across full-funnel KPIs.\nExecution is strategic in nature and delivered with accuracy, urgency, and strong operational discipline.\nDirectors and Senior Directors, internal stakeholders and partners rely on the Senior Manager for insights, problem-solving, and continuity.\nCross-functional initiatives and pilots deliver scalable, repeatable outcomes for the pod.\nWhat You’ll Bring to the Team\nExperience That Matters Mo st\nBachelor’s degree in Marketing, Business, or related field.\n5-7+ years of experience in integrated marketing, account management, or campaign execution.\nDemonstrated success managing partner or client accounts with measurable outcomes.\nStrong analytical, execution, and cross-functional collaboration skills.\nExperience That’s Great to Have\nExperience in higher education or enrollment marketing environments.\nExperience leading cross-functional projects, pilots, and initiatives.\nAdvanced digital marketing fluency across paid media, SEO, email, and analytics.\nFamiliarity with Salesforce, Tableau, Workfront, or similar marketing 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