{"id":2657191,"url":"https://alion.io/job/rogers-communications-sr-analyst-digital-analytics","title":"Sr. Analyst, Digital Analytics","company":{"id":58058,"name":"Rogers Communications","domain":"rogers.com","url":"https://alion.io/company/rogers-communications","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"SuccessFactors","truth_index":null},"role":"Analytics","role_family":"Analytics","seniority":"senior","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Toronto, Canada"],"countries":["CA"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":56000,"max_usd":100000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":117},"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"A/B Testing","optional":false},{"name":"BigQuery","optional":false},{"name":"Dynatrace","optional":false},{"name":"Firebase","optional":false},{"name":"Google BigQuery","optional":false},{"name":"Looker","optional":false},{"name":"Microsoft Excel","optional":false},{"name":"Power BI","optional":false},{"name":"Python","optional":false},{"name":"SQL","optional":false},{"name":"Tableau","optional":false}],"status":"live","first_seen_at":"2026-10-09T00:00:00Z","employer_posted_date":"2026-10-09","last_verified_at":"2026-10-16T09:05:46Z","board_verified":true,"closed_at":null,"days_open":7,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":7},"description":"We are committed to connecting Canadians through unique partnerships, our world-class network and content Canadians love-and our innovative team is growing. We are looking for dedicated team members to join our Corporate team who have a genuine passion for making positive impacts on customers and the communities where we live and work. We have a variety of business units with exciting and meaningful work waiting for you, including Communications, HR, Legal and Corporate Affairs, Supply Chain, Finance, and Real Estate. If you are considering your next step, we have exciting opportunities waiting for you. Come build a rewarding career at Rogers and be a driving force behind our success story!\nWho we're looking for:\nThe Digital Data Analytics Senior Analyst plays a key role in analyzing customer behaviour across digital platforms and translating data into actionable insights that improve customer experience, conversion, engagement, and business performance. This is a hands-on analytics role supporting Digital Product, Marketing, UX, eCommerce, and Technology teams through performance measurement, journey analysis, experimentation, and reporting. The Senior Analyst will work closely with the Digital Data Analytics Manager to identify performance drivers, uncover customer friction, and support data-informed decision-making across web and mobile experiences.\nThe ideal candidate is analytical, curious, and comfortable working with multiple data sources. They can move from a business question to a structured analysis, communicate a clear story, and recommend practical actions.\nWhat you'll do:\nDigital Analytics & InsightsAnalyze customer behaviour across websites, mobile applications, self-serve experiences, and digital buyflows using tools such as Adobe Analytics, Google Analytics, Quantum Metric, Dynatrace, Firebase, and other data platforms.\nConduct funnel, pathing, segmentation, cohort, and customer journey analyses to identify performance drivers, friction points, and conversion opportunities.\nTranslate complex datasets into clear findings and practical recommendations that inform product, marketing, UX, and digital optimization decisions.\nMonitor key performance indicators such as traffic, engagement, conversion, revenue, digital channel mix, retention, journey completion, and customer satisfaction.\nSize business opportunities and measure the impact of digital releases, campaigns, enhancements, and experience changes.\n\nReporting & DashboardingDevelop and maintain dashboards, scorecards, and recurring performance reports using Power BI, Tableau, Looker, Adobe Analytics Workspace, or similar tools.\nProvide timely performance commentary that clearly explains what changed, why it matters, and where action may be required.\nAutomate and improve reporting processes to reduce manual effort and increase the accessibility and consistency of insights.\nValidate metrics and reconcile data across sources to ensure stakeholders have a reliable view of performance.\n\nExperimentation & OptimizationSupport A/B testing and experimentation by defining success metrics, validating test design, analyzing results, and communicating recommendations.\nPartner with Product and UX teams to identify and prioritize experience improvements based on customer behaviour and performance data.\nMeasure the incremental impact of product launches, feature releases, campaigns, and digital experience enhancements.\nMaintain a clear record of test findings and help build reusable organizational knowledge about customer behaviour.\n\nCross-Functional CollaborationPartner with Product Owners, UX, Marketing, eCommerce, Digital Operations, Technology, and other business teams to understand objectives and measurement needs.\nPresent findings to technical and non-technical audiences through concise storytelling, clear visualizations, and actionable recommendations.\nContribute analytical expertise to business cases, prioritization discussions, and performance reviews.\nManage multiple analyses and reporting deliverables while communicating timelines, risks, and dependencies.\n\nData Quality & TrackingValidate digital tracking implementations and investigate anomalies, reporting discrepancies, and data quality issues.\nSupport tagging and measurement requirements using Adobe Launch, Google Tag Manager, or similar platforms.\nWork with developers and analytics implementation partners to ensure business requirements are translated into accurate, testable measurement solutions.\nDocument metric definitions, tracking logic, and analytical methodologies to improve consistency and reuse.\n\nContinuous ImprovementStay current on digital analytics practices, tools, measurement approaches, and emerging customer experience trends.\nExplore new analytical techniques, including AI-assisted analysis and predictive methods, where they can improve insight quality or efficiency.\nContribute ideas to strengthen team reporting, experimentation, data quality, and digital measurement capabilities.\nShare knowledge and analytical best practices with peers and stakeholders.\n\nWhat you bring:\nEducationBachelor's degree in Business, Analytics, Statistics, Economics, Marketing, Computer Science, Data Science, or a related field.\n\nExperience3 to 5 years of experience in digital analytics, eCommerce analytics, product analytics, customer experience analytics, or a related field.\nDemonstrated experience analyzing website or mobile application performance and converting findings into measurable business or customer outcomes.\nExperience working in a fast-paced, cross-functional environment with multiple stakeholders and priorities.\n\nTechnical & Analytical SkillsHands-on experience with digital analytics tools such as Adobe Analytics, Google Analytics 4, Quantum Metric, Dynatrace, or Firebase.\nExperience building dashboards and visualizations in Power BI, Tableau, Looker, Looker Studio, or a similar platform.\nStrong SQL skills for data extraction, validation, and analysis; experience with BigQuery or similar cloud data environments is an asset.\nAdvanced Microsoft Excel skills; experience with Python, R, or other analytical tools is an asset.\nStrong understanding of funnel analysis, customer journey analytics, segmentation, conversion optimization, digital marketing measurement, and A/B testing.\nWorking knowledge of tagging and analytics implementation through Adobe Launch, Google Tag Manager, or similar technologies.\n\nBusiness & Communication SkillsStrong analytical thinking and problem-solving skills, with attention to detail and data accuracy.\nAbility to synthesize complex information into a concise story, connect insights to business outcomes, and recommend clear next steps.\nExcellent written, verbal, visualization, and presentation skills.\nStrong stakeholder management, organization, and prioritization skills.\nAbility to work independently while collaborating effectively within a broader analytics team.\n\nPreferred QualificationsExperience in telecommunications, retail, eCommerce, digital product, or a similar customer-focused environment.\nExperience supporting experimentation programs, digital optimization, personalization, or voice-of-customer analysis.\nFamiliarity with AI-assisted analytics, predictive modelling, or advanced analytical techniques.\n\nWhat’s in it for you?\nWe believe in investing in our people and helping them reach their potential as valuable members of our team. As part of our team, you’ll have access to a wide range of incredible resources, growth opportunities, discounts, and perks, including:\nCompetitive & flexible health and dental benefits, pension plan, RRSP, TFSA, and Stock matching programs.\nDiscounts: Enjoy up to 50% off Rogers Services and Blue Jays Tickets, 25% off TSC items, and a 20% discount on all wireless accessories sold in Rogers stores.\nPaid time off for volunteering\nCompany matching contributions to charities you support\nGrowth & Development Opportunities:Self-driven career development programs\nRogers First: priority in applying to internal roles of interest\n\nWellness Programs:Employee & family assistance program\nVirtual Healthcare\nCognitive Behavioural Therapy (CBT)\nLow or no-cost fitness membership\n\nOur commitment to the environment and diversity:Work for an organization committed to environmental protection\nStrong commitment to diversity and inclusion with employee resource groups supporting equity-deserving groups including groups representing People of Colour, 2SLGBTQIA+, Indigenous Peoples, Persons with Disabilities and Women. We all bring something different, and we know what makes us different makes us great.\n\nTo protect our people, brand and assets, a pre-employment background check will be conducted. As part of our selection process, all candidates must clear a criminal background check. Additionally, a credit check and drivers abstract may be required depending on the role.\nSchedule: Full time\nShift: Day\nLength of Contract: Not Applicable (Regular Position)\nWork Location: 1 Mount Pleasant (083), Toronto, ON\nTravel Requirements: Up to 10%\nBackground Check(s) Required: Canadian Criminal Record Check\nPosting Category/Function: Digital & eCommerce\nRequisition ID: 344315\nTo support career growth, collaboration, and high-performing teams, all Corporate Employees are expected to work onsite. We believe that in-person connection strengthens our culture and drives industry-leading performance.\nAt Rogers, we believe the key to a strong business, is a diverse workforce where equity and inclusion are core to making everyone feel like they belong. We do this by embracing our diversity, celebrating our different perspectives, and working towards creating environments that empower our people to bring their whole selves to work. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential by removing any barriers for equal participation. We work with our candidates who are experiencing a disability throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Recruitment Process FAQ.\nPosting Notes: Corporate","description_format":"text","description_chars":10373,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":["Equity","Growth opportunities","Wellness"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Broadcasting","Mobile Networks","Broadband"],"lifecycle":[{"event":"open","at":"2026-10-15T23:19:17Z"}],"visa":[],"liveness":{"score":86,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.861,"p_room":1,"age_days":7,"expected_fill_days":21,"reasons":["conf:2","velocity","win:early","comp:brand"],"computed_at":"2026-10-16T05:45:00Z"},"pay":null,"html_url":"https://alion.io/job/rogers-communications-sr-analyst-digital-analytics","json_url":"https://alion.io/job/rogers-communications-sr-analyst-digital-analytics.json","meta":{"generated_at":"2026-10-16T12:20:07Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":11477,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-17T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":58058},"rest":"https://alion.io/mcp/rest/get_company?id=58058"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Frogers-communications-sr-analyst-digital-analytics"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Frogers-communications-sr-analyst-digital-analytics"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Frogers-communications-sr-analyst-digital-analytics"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/rogers-communications-sr-analyst-digital-analytics\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Frogers-communications-sr-analyst-digital-analytics"}]}