{"id":3700875,"url":"https://alion.io/job/rogo-paid-media-manager","title":"Paid Media Manager","company":{"id":48476,"name":"Rogo","domain":"rogo.com","url":"https://alion.io/company/rogo","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"B","score":81,"open_postings":82,"ghost_share":0.232,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":69,"computed_at":"2026-11-12T10:38:37Z"}},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["New York, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":115000,"max":150000,"currency":"USD","period":"year","gross":null,"usd_annual":150000},"salary_estimate":null,"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Google Ads","optional":false},{"name":"LinkedIn","optional":false},{"name":"Salesforce","optional":false},{"name":"YouTube","optional":false}],"status":"live","first_seen_at":"2026-11-03T18:49:22Z","employer_posted_date":"2026-11-03","last_verified_at":"2026-11-12T06:40:49Z","board_verified":true,"closed_at":null,"days_open":8,"trust":{"level":"ok","repost_count":0,"flags":["company_stale"],"days_open":8},"description":"Why Rogo\nOur mission is to transform global finance by empowering professionals at the world's top investment banks, private equity funds, and investment firms with AI that delivers unparalleled speed, accuracy, and insight. We're not just improving financial workflows; we're redefining them.\nThis is a unique opportunity to join a generational company driving transformation in one of the most important industries in the world. With a rapidly growing, global client base, proven product-market fit, and backing from world-class investors, we are scaling quickly and defining a new category of enterprise AI.\nOur team is sharp, motivated, and deeply committed to Rogo’s mission. We take ownership of complex problems and stay relentlessly focused on our users. If you thrive in a fast-paced environment, demand excellence, and want to help build the future of finance, we invite you to join us.\nThe Role\nRogo is looking for a hands-on Paid Media Manager with demonstrable experience driving revenue through paid advertising and a strong reliance on data to make decisions.\nReporting to the Director of Demand Generation, you will plan, build and optimize campaigns across Meta, Google Ads (including Search, Display and YouTube), and LinkedIn. You will also support direct publisher buys, sponsored content and content syndication.\nYou will own execution as well as analysis. Agency support may extend your capacity, but you should be comfortable working directly in the platforms, diagnosing performance and making changes yourself.\nWhat You’ll Do\nPaid campaign execution\nBuild, launch and optimize campaigns across Meta, Google Search, Google Display, YouTube and LinkedIn.\n\nManage audience targeting, exclusions, bidding, budget pacing, retargeting and creative rotation.\n\nSupport both scalable acquisition programs and account-targeted enterprise campaigns.\n\nCoordinate agency work where appropriate, maintaining visibility into campaign setup, spend and results.\n\nTesting and conversion\nBuild and report on a structured testing plan across audiences, creative, messaging, offers and landing pages.\n\nWrite ad copy and brief Content and Design partners on the assets needed to test effectively.\n\nAnalyze the journey from impression and click through qualified inquiry, opportunity and revenue.\n\nRecommend changes to conversion paths and follow-up when performance issues sit beyond the advertising platform.\n\nMeasurement and budget decisions\nUse platform, website and Salesforce data to evaluate lead quality, funnel conversion, pipeline and revenue outcomes.\n\nPartner with Marketing Operations to validate tracking, UTMs, conversion events and reporting before launch.\n\nInvestigate discrepancies between platform-reported conversions and commercial outcomes.\n\nMake clear recommendations on where to increase, reduce or stop spend, distinguishing evidence from assumptions.\n\nDirect buys and sponsored distribution\nPlan and manage publisher placements, sponsored content and content-syndication programs.\n\nEvaluate audience fit, inventory, pricing, delivery commitments and follow-up requirements.\n\nCoordinate with ABM and Lifecycle owners so sponsored engagement connects to the appropriate next step.\n\nWhat You’ll Bring\n3-5 years of hands-on paid media experience, ideally in B2B technology, financial services or an agency serving similar clients.\n\nDemonstrable experience driving pipeline and revenue through paid advertising, with specific examples of decisions made using performance data.\n\nDirect campaign-building and optimization experience across Meta, Google Search, Display, YouTube and LinkedIn.\n\nStrong analytical skills, including the ability to diagnose performance, design useful tests and allocate spend based on results.\n\nExperience evaluating downstream lead quality and commercial outcomes, rather than relying solely on clicks or cost per lead.\n\nFamiliarity with Google Analytics, conversion tracking, Salesforce and marketing automation platforms.\n\nExperience planning or supporting direct publisher buys, sponsored content or content syndication.\n\nStrong attention to detail, clear communication and the ability to manage multiple campaigns.\n\nWho You Are\nYou thrive in fast-paced environments. You are high-intensity and care a lot about what you do, and you're ecstatic to work at a startup.\n\nYou are ambitious. You have fun solving problems that others think are impossible.\n\nYou are curious. You find joy in learning about AI, technology, and finance.\n\nYou are an owner. You are autonomous, self-directed, and comfortable working with ambiguity.\n\nYou are collaborative, organized, thoughtful, and kind.\n\nWhy Join Rogo?\nUp and to the right: Rogo has strong product adoption with the world's leading financial institutions, and we are still early. The upside is enormous.\n\nExtraordinary team: we take talent density seriously. You'll do the best work of your career alongside some of the sharpest people in AI and finance.\n\nA one-of-one problem: bringing AI to the core of how Wall Street works is one of the most ambitious, technically demanding, and consequential problems today. There is nowhere else you can work on it at this scale.\n\nReal ownership: You'll own real surface area and watch the world's most sophisticated users rely on your work.\n\nAlways at the frontier: we work at the edge of what the best models can do and turn it into products people trust. If you're obsessed with AI, this is where it's happening.","description_format":"text","description_chars":5452,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Equity"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Financial Services","Financial Software & Embedded Finance","Financial AI"],"lifecycle":[{"event":"open","at":"2026-11-03T19:29:06Z"}],"visa":[{"country":"US","licensed_sponsor":true,"adverts_offering_sponsorship_24m":0,"sanctioned_now":false,"evidence":"H-1B filings in 12 months: 5","filings_12m":5,"filings_prev_12m":1,"green_card_filings_12m":0,"median_offered_wage_usd":202500,"route":null,"cap_exempt":false,"checked_at":"2026-11-12T07:36:15+00:00","sources":["US Department of Labor: LCA disclosure data (H-1B, H-1B1, E-3)"],"filings_for_role_12m":0}],"liveness":{"score":86,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.86,"p_room":1,"age_days":8,"expected_fill_days":69,"reasons":["conf:3","win:early"],"computed_at":"2026-11-12T10:38:37Z"},"pay":{"stated_usd_annual":150000,"is_top_pay":true},"html_url":"https://alion.io/job/rogo-paid-media-manager","json_url":"https://alion.io/job/rogo-paid-media-manager.json","meta":{"generated_at":"2026-11-12T11:47:12Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":24273,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-13T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":48476},"rest":"https://alion.io/mcp/rest/get_company?id=48476"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Frogo-paid-media-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":2,"usd":0.2},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Frogo-paid-media-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Frogo-paid-media-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/rogo-paid-media-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Frogo-paid-media-manager"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3700875}},{"tool":"search_jobs","arguments":{"company":"rogo.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3700875},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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