{"id":2588322,"url":"https://alion.io/job/salmon-group-performance-marketing-manager","title":"Performance Marketing Manager","company":{"id":2207044,"name":"Salmon","domain":"salmon.group","url":"https://alion.io/company/salmon-group","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"B","score":80,"open_postings":6,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":16,"computed_at":"2026-11-03T05:54:40Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":{"label":"UTC+8","utc_offset_min":8,"utc_offset_max":8},"hiring_geo_confidence":"inferred","locations":["Kuala Lumpur, Malaysia","Bangkok, Thailand","Da Nang, Vietnam"],"countries":["MY","TH","VN"],"hiring_countries":["ID","KZ","KG","MY","TH","UZ","VN","GE"],"hiring_countries_total":8,"salary":null,"salary_estimate":{"min_usd":50000,"max_usd":118000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":5512},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"AppsFlyer SDK","optional":false},{"name":"Google Ads","optional":false},{"name":"Reddit","optional":false},{"name":"Tableau","optional":false},{"name":"TikTok Ads","optional":false}],"status":"closed","first_seen_at":"2026-10-12T04:32:23Z","employer_posted_date":"2026-10-12","last_verified_at":"2026-10-28T15:27:19Z","board_verified":false,"closed_at":"2026-10-28T15:27:19Z","days_open":16,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":16},"description":"Remote | UTC+8 | Core collaboration hours: 12:00-6:00 PM Manila Time\nSalmon is a technology-driven financial company building a banking and lending platform across Southeast Asia, starting in the Philippines.\nIn three years, we've grown to 7M+ app downloads, 2M+ monthly active users, 7000+ partner stores, and US$350M+ raised from top-tier investors.\nHere, you get real ownership from day one, high standards, and direct communication. You'll work alongside a team that combines deep local knowledge and experience scaling regulated financial companies from scratch.\nIf you want to solve complex problems at scale and directly impact how millions of people access and manage money, come build with us.\nSoutheast Asia's fintech moment starts here.\nAbout the role\nPaid acquisition is Salmon's primary growth engine, and we're scaling it fast - you'll own performance marketing end-to-end across our highest-volume channels.\nWhat you'll do\nRun paid acquisition across Meta, TikTok, Google, and other channels for Salmon products with millions of active users.\n\nWork alongside a dedicated creative production team built to support high-volume testing, plus product, web/SEO, and analytics teams.\n\nOperate in a fast-scaling environment where new channels are constantly tested and budgets grow with performance.\n\nWhat you'll own\nOwn paid growth end-to-end - decide which channels, creatives, and funnels to scale, and be accountable for the results.\n\nLaunch and optimize campaigns directly and through partners across Meta, TikTok, Google, and other channels.\n\nShape the creative pipeline: generate new concepts and maintain a structured creative backlog.\n\nBuild and maintain a structured experiment tracking system so learnings compound across channels.\n\nCollaborate with creative, product, web/SEO, and analytics teams to land campaigns across every growth stream.\n\nWhat makes you a strong fit\n5+ years of hands-on performance marketing experience, ideally in fintech, banking, or digital consumer services.\n\nProven experience running and optimizing campaigns on Meta as your primary channel, plus at least one other major platform (Google Ads, TikTok Ads, Reddit Ads, or similar).\n\nExperience promoting mobile apps, including web-to-app (W2A) funnels.\n\nA test-and-learn approach to performance: forming hypotheses, shipping variants, and drawing conclusions from data.\n\nStrong understanding of attribution, tracking, and analytics, with hands-on experience in Google Analytics, Tableau, AppsFlyer, or similar tools.\n\nEnglish B2, with the ability to read acquisition funnel data and spot where things are working or breaking.\n\nWhat we offer:\nOwnership and flexibility\nFully remote work with core collaboration hours from 12:00 to 6:00 PM Manila time (UTC+8)\n\nCompany-provided tools and equipment\n\nHealth and time off\nMedical insurance support for you and your family through co-funding or reimbursement, depending on your location and subject to policy limits\n\nAccess to an internal mental health support specialist\n\n22 vacation days, Philippine public holidays, and 15 sick days\n\nGrowth and team experience\nOpportunities to learn and share your expertise through internal expert meetups, external conferences, speaking opportunities, and industry publications\n\nCompany-sponsored trips to Manila to meet and work with your team in person\n\nHigh-performing teams can earn a 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