{"id":1152808,"url":"https://alion.io/job/samsung-electronics-b2b-channel-marketing-manager","title":"B2B Channel Marketing Manager","company":{"id":166,"name":"Samsung Electronics","domain":"samsung.com","url":"https://alion.io/company/samsung","size_band":"1001-5000","is_staffing_agency":false,"is_intermediary":false,"ats_vendor":"Workday","truth_index":{"grade":"B","score":80,"open_postings":104,"ghost_share":0,"stale_share":0.798,"repost_share":0,"time_to_fill_p50_days":25,"computed_at":"2026-09-24T05:45:00Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Plano, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":85000,"max_usd":167000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":1260},"experience_years_min":6,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-09-23T18:45:27Z","employer_posted_date":"2026-09-23","last_verified_at":"2026-09-24T02:46:55Z","board_verified":true,"closed_at":null,"days_open":0,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":0},"description":"Position Summary\nSamsung Electronics America, Inc. (SEA), the U.S. Sales and Marketing subsidiary, is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and networks systems. For more than four decades, Samsung has driven innovation, economic growth and workforce opportunity across the United States-investing over $100 billion and employing more than 20,000 people nationwide. By integrating our large portfolio of products, services and AI technology, we’re creating smarter, sustainable and more connected experiences that empower people to live better. SEA is a wholly owned subsidiary of Samsung Electronics Co., Ltd.To learn more, visit Samsung.com. For the latest news, visit news.samsung.com/us.\nSamsung Mobile B2B Business delivers a combination of enterprise offerings across our product portfolio. We continue to expand our Enterprise Portfolio by providing the most innovative offerings in the market, and our dedication to Market Disruption makes this the destination company for the world’s top talent.\nRole and Responsibilities\nPosition Summary:\nThe SCPs (Strategic Channel Partners) are critical to the success of Samsung’s Mobile B2B organization. Samsung plays a consultative role in helping these reseller partners build mobility marketing practices and identify opportunities for co-marketing that drives revenue and brand love for Samsung with channel sellers. The ideal candidate will be numbers-driven and optimize marketing ROI with structured and disciplined KPIs and metrics reporting. This position will be responsible for marketing strategy, planning, development, and implementation of integrated marketing and communication strategies and campaigns to support the SCP Partners across enterprise and SMB and in concert with priorities around key verticals.\nThis role will also be responsible for promoting and advocating for Samsung’s Ascend Partner Program among SCP resellers. This tiered program is designed for mobile resellers to grow revenue in a predictable, profitable and painless manner.\nJob Description\nPrimary Relationships\nCollaborate with IT Channel Sales, SCP team leaders and Account Managers to ensure Samsung and Partner profitability paired with continuous growth\nServe as the face of Samsung Marketing with SCP Partner marketing and sales teams and Partner executive leadership\nCoordinate with Samsung Product and Solutions Marketing to plan partner investment and tactical timeline execution\nAlign with Samsung Channel Marketing leadership, finance, legal and compliance teams to effectively execute against annual budgets\nRole and Responsibilities\nResponsible for the strategy, planning, development, and implementation of integrated marketing and sales enablement campaigns to support the SCP Reseller Partners across enterprise and SMB and in concert with priorities around key verticals.\nWork with Partners to design and develop marketing campaigns that achieve our joint objectives and fit within our resource allocations.\nDevelop, write, and coordinate marketing briefs and business cases for internal campaign approvals.\nProject manage delivery of creative assets (visuals, copy, etc.) in compliance with Samsung Brand guidelines and legal approvals.\nManage and report campaign KPIs, and collect proof-of-performance for campaign payment.\nManages marketing budgets, forecasts, evaluates, measures and reports on program effectiveness and ROI.\nOptimize marketing ROI with structured and disciplined KPIs and metrics reporting.\nWorks directly with Channel Marketing senior leadership and SCP sales executives and their regional teams to drive campaigns and programs for building sales pipeline and closing business in the IT channel.\nAble to work cross-functionally to oversee the timely planning and execution of campaigns and programs.\nAble to work on multiple, simultaneous marketing programs that require both strategic thinking as well as high-speed tactical execution.\nSkills and Qualifications\nQualifications/Skills:\nMin Bachelor level degree. \n6+ years of sales or marketing experience, preferably in a channel, field facing or marketing communications role. Mobile and Channel experience a must, and SMB preferred.\nStrong leadership and project management skills with an ability to develop and deliver campaigns and programs within a very high velocity, shifting environment with associated analytical tools\nDemonstrated skills, knowledge and experience in the design and execution of marketing, communications and public relations activities to drive business objectives\nStrong creative, strategic, analytical, organizational and personal sales skills.\nExperience developing and managing budgets and reporting on KPIs and ROI metrics.\nCommitment to working with shared leadership and in cross-functional teams.\nStrong oral and written communications skills.\nApproximately 50% travel across the US is required\nNecessary Skills & Attributes:\nDevelop and maintain excellent working relationships with all assigned levels within and outside the company.\nPlan, organize, and prioritize multiple assignments and projects.\nReview detailed product development, marketing documents and media materials as needed.\nDemonstrated competency in both oral and written communication modes for both internal and external personnel at various levels.\nWork independently and in a team environment in order to achieve customer business objectives, personal and team goals and complete assignments within established time frames and specifications. \nThe ability to develop tasks and work assignments, based on sometime vaguely defined objectives.\nPhysical/Mental Demands and Working Conditions:\nThe position requires the ability to perform the essential duties and responsibilities in the following environment:\nWork is generally performed in an office environment.\nOperate a computer keyboard and view a video display terminal 50% of work time, including prolonged periods of time. \nThe movement and transportation of equipment, most of the time under 25 pounds.\nPerforms work under time schedules and stresses which are normally periodic or cyclical, including time sensitive job stress, fatigue, unpaid over-time, intellectual challenge, constant technical data feedback, language barriers, and business management stress.\nMachines, tools, equipment, and work aids representative and commonly associated with PCs, printers, and office work areas.\nFrequently works additional hours beyond normal schedule.\nUnder very little direct supervision with a high level of responsibility to apply general policies and guidelines where decisions are seldom monitored and consequences of decisions adversely affect operating results and management decisions. Complete access to confidential company data where disclosure may jeopardize the company’s competitive position. \nLife @ Samsung - https://www.samsung.com/us/careers/life-at-samsung/\nBenefits @ Samsung - https://www.samsung.com/us/careers/benefits/\nRegular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 12 months), Paid Time Off, Student Loan Program (after 12 months), Wellness Incentives, and many more. In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.\nTo ensure a fair and transparent recruitment process, please do not use GenAI tools during your interview unless explicitly permitted; failure to adhere to these guidelines may result in disqualification from the recruitment process.\n* Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here.\nAt Samsung, we believe that innovation and growth are driven by an inclusive culture and a diverse workforce. We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves. Together, we are building a better tomorrow for our customers, partners, and communities.\n* Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law.\n Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process\nSamsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team (855-557-3247) or  for assistance. This number is for accommodation requests only and is not intended for general employment inquiries.","description_format":"text","description_chars":9246,"description_truncated":false,"requirements":{"experience_years_min":6,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Life insurance"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Consumer Electronics","Hardware","Smartphones"],"lifecycle":[{"event":"open","at":"2026-09-23T18:45:27Z"}],"liveness":{"score":63,"band":"ok","label":"Likely open","p_open":1,"p_active":0.632,"p_room":1,"age_days":0,"expected_fill_days":25,"reasons":["conf:2","stale_co","velocity","win:early","comp:brand"],"computed_at":"2026-09-24T05:45:00Z"},"pay":null,"html_url":"https://alion.io/job/samsung-electronics-b2b-channel-marketing-manager","json_url":"https://alion.io/job/samsung-electronics-b2b-channel-marketing-manager.json","meta":{"generated_at":"2026-09-24T13:27:19Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers"}}