{"id":4073723,"url":"https://alion.io/job/school-of-coding-ai-marketing-programme-lead","title":"Marketing Programme Lead","company":{"id":689791,"name":"School of Coding & AI","domain":"schoolofcodinguk.com","url":"https://alion.io/company/schoolofcodinguk","size_band":"201-500","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workable","truth_index":{"grade":"A","score":88,"open_postings":6,"ghost_share":0.167,"stale_share":0,"repost_share":0.167,"time_to_fill_p50_days":29,"computed_at":"2026-11-15T07:52:55Z"}},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Birmingham, United Kingdom"],"countries":["GB"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":45000,"max":50000,"currency":"GBP","period":"year","gross":null,"usd_annual":66587},"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"HubSpot","optional":true}],"status":"live","first_seen_at":"2026-11-11T14:35:48Z","employer_posted_date":"2026-11-11","last_verified_at":"2026-11-15T03:32:18Z","board_verified":true,"closed_at":null,"days_open":3,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":3},"description":"About School of Coding & AI\nSchool of Coding & AI is one of the UK’s fastest growing education providers, delivering high quality, career focused programmes across Coding, AI, STEM, Health and Social Care, Business and related areas.\nEstablished in 2017, we work with schools, colleges, universities and employers to provide education that leads to real outcomes. Our focus is simple, student first, always.\nWe have partnered with the University of Wolverhampton, Harper Adams University, University of Staffordshire and University of Brighton to launch our first Higher Education Institute. As we continue to grow across the UK and internationally, we are building a strong academic team to deliver high quality teaching, support excellent student outcomes and help shape the future of technology focused education.\nAbout the role\nWe are looking for a Programme Lead in Marketing to take academic ownership of our Marketing provision across Higher Education.\nThis role sits at the point where academic quality, industry relevance and student outcomes come together. You will lead the development and delivery of Marketing modules, ensuring students gain the practical knowledge, commercial awareness and technical confidence needed to succeed in a fast changing marketing landscape.\nYou will teach, shape curriculum, support lecturers and act as the subject expert for Marketing across the organisation. The role will suit someone who understands both the academic requirements of Higher Education and the realities of modern digital marketing, including SEO, paid media, analytics, content, social platforms, customer journeys and the growing impact of AI.\nThis is an opportunity to build a strong subject area, raise standards and help define how Marketing is taught as School of Coding & AI continues to grow.\nWhat you’ll be doing\nTake ownership of Marketing as a subject area across Higher Education provision\nLead the development and improvement of Marketing modules, content and learning materials\nEnsure the curriculum reflects current industry practice, digital tools, platform changes and employer expectations\nDeliver high quality teaching that connects theory to real world digital marketing activity\nSupport students to build knowledge across SEO, PPC, paid social, email marketing, content, analytics and campaign planning\nDesign, set, mark and moderate assessments in line with academic standards and learning outcomes\nProvide clear feedback and academic support to help students stay engaged and achieve strong outcomes\nMonitor student attendance, engagement, satisfaction and performance, taking action where needed\nMaintain consistent teaching, assessment and quality standards across the subject area\nContribute to quality assurance activity, including reviews, audits, standardisation and moderation\nSupport and guide lecturers delivering Marketing content, sharing best practice where needed\nWork closely with academic leaders, programme teams and professional services colleagues\nBring industry insight into teaching, curriculum design and assessment\nEmbed employability, commercial awareness and practical digital marketing skills into the subject area\nKeep up to date with AI, automation, data and emerging trends shaping the future of digital marketing\nRequirements\nWhat we’re looking for\nEssential\n Degree in Marketing, Digital Marketing, Business, Communications or a closely related field\nPGCert in Higher Education, Fellowship of Advance HE (FHEA) or equivalent professional recognition.\nMinimum of Master’s degree in a relevant subject area\nStrong industry experience across core digital marketing disciplines, such as SEO, PPC, paid social, content marketing, analytics, email marketing or campaign management\nExperience teaching, training, coaching or developing others in a professional or academic setting\nStrong understanding of current digital marketing tools, platforms, trends and employer expectations\nExperience developing or improving curriculum, training content, learning materials or assessment approaches\nAbility to set standards, improve quality and drive consistency across a subject area or team\nStrong communication skills and the confidence to engage students, colleagues and stakeholders\nAbility to use data, feedback and performance insight to improve delivery and outcomes\nA student focused approach with high expectations for quality, engagement and progression\nDesirable\nExperience working in Higher Education, Further Education or a regulated training environment\nExperience as a module leader, programme lead, subject lead or similar academic role\nExperience mentoring, supporting or leading lecturers, trainers or junior team members\nExposure to quality assurance, course validation, academic review or partner university requirements\nProfessional marketing qualifications or certifications, such as CIM, Google, Meta, HubSpot or similar\nUnderstanding of how AI, automation and data analytics are shaping the future of digital marketing\nExperience building employer links, live briefs, applied projects or industry informed learning\nYou will also bring\nA confident and engaging teaching style\nStrong subject credibility and up to date industry knowledge\nA structured and organised approach to planning, delivery and assessment\nThe ability to balance academic standards with practical, career focused learning\nA collaborative approach and willingness to support colleagues\nConfidence taking ownership and making decisions within your subject area\nA practical, solutions focused mindset in a fast paced environment\nA commitment to delivering a strong student experience and positive learner outcomes\nBenefits\nSalary from £45,000 to £50,000, depending on experience\nGenerous annual leave entitlement\nPension scheme\nEmployee Assistance Programme\nStrong CPD and development opportunities\nCompany and social events\nRetail discounts from Bright Exchange","description_format":"text","description_chars":5904,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Annual 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