{"id":3380643,"url":"https://alion.io/job/secureiq-gtm-data-operations-lead-sydney","title":"GTM & Data Operations Lead (Sydney)","company":{"id":678280,"name":"SecureIQ","domain":"hirewithreef.com","url":"https://alion.io/company/hirewithreef","size_band":null,"is_staffing_agency":true,"employer_type":"agency","is_intermediary":false,"listed_via":null,"ats_vendor":"Workable","truth_index":{"grade":"C","score":55,"open_postings":66,"ghost_share":0.742,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":null,"computed_at":"2026-10-30T05:48:23Z"}},"role":"Sales","role_family":"Sales","seniority":"lead","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"explicit","locations":["Sydney, Australia","Auckland, New Zealand","Nadi, Fiji"],"countries":["AU","NZ","FJ"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":120000,"max":null,"currency":"AUD","period":"year","gross":null,"usd_annual":84422},"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Salesforce","optional":false}],"status":"live","first_seen_at":"2026-10-28T04:58:12Z","employer_posted_date":"2026-10-28","last_verified_at":"2026-10-30T22:32:25Z","board_verified":true,"closed_at":null,"days_open":2,"trust":{"level":"ok","repost_count":0,"flags":["company_stale"],"days_open":1},"description":"Job Title: GTM & Data Operations Lead\nLocation: Sydney preferred, or remote within Australia or New Zealand\nRole Type: Full-Time\nWorking Hours: Sydney business hours, Monday to Friday\nSalary: Circa AUD $120,000 per annum + superannuation\nWho Are We?\nAt SecureIQ, we connect elite commercial and technical talent with high-growth companies building world-class teams. We work with established businesses across Australia, New Zealand, the US and UK that invest seriously in their people and business infrastructure.\nWe support your integration into these companies through additional training, admin/HR support and access to our community of high-level professionals.\nAbout the Role\nWe’re seeking a hands-on GTM & Data Operations Lead to join a global B2B demand generation agency delivering appointment setting, outbound campaigns, digital demand generation and pipeline generation programmes for leading technology brands.\nThis is a senior role with ownership of the agency’s GTM infrastructure, data operations and internal AI strategy. Clay and Salesforce are central to the role, alongside data enrichment platforms, API integrations, automation and campaign delivery systems.\nYou’ll set the direction and build the solutions yourself: developing complex enrichment workflows, improving CRM integrations, introducing AI-powered processes and turning buying signals into actionable campaign audiences.\nA major focus will be developing a practical AI roadmap and implementing improvements that reduce manual work, strengthen data quality and make campaign delivery more efficient. You’ll also own the technical setup and delivery of personalised outreach and digital activation campaigns.\nYou’ll work closely with leadership, sales, account management and campaign delivery teams. As the function grows, there will be an opportunity to build and manage additional headcount.\nKey Responsibilities\nAI Strategy & Automation\nLead the agency’s internal AI strategy, identifying opportunities to improve efficiency, quality and scalability.\nDesign and implement AI-powered workflows across data operations, campaign delivery and internal processes.\nEvaluate AI tools and integrations, prioritising practical applications with measurable commercial value.\nDevelop an AI roadmap with leadership and maintain reliable, measurable solutions.\nGTM Infrastructure & Salesforce\nOwn the GTM technology stack, with Clay and Salesforce at its core.\nBuild, maintain and optimise enrichment workflows, automations and API integrations.\nManage Salesforce administration, workflows, campaign processes and reporting.\nImprove data flows between Salesforce, Clay and connected platforms.\nTroubleshoot technical issues, coordinate development requirements and prioritise improvements.\nData Strategy & Intent-Led Targeting\nOwn B2B data sourcing, account identification, contact enrichment and validation.\nEstablish quality controls and measurable standards for prospect data.\nSupport ICP development, audience segmentation and target account selection.\nDevelop buying-signal workflows, intent-led targeting and propensity scoring models.\nTranslate client requirements into actionable targeting strategies.\nImprove data coverage, accuracy and cost efficiency across campaigns.\nPersonalised Outreach & Digital Activation\nOwn the technical setup, launch and ongoing optimisation of personalised outreach and digital activation campaigns.\nBuild scalable personalisation workflows using Clay, AI and connected platforms.\nManage campaign audience creation, enrichment, segmentation and activation requirements.\nEnsure campaigns launch on time and deliver measurable results.\nDevelop repeatable delivery processes and reduce manual work through automation.\nOperational Ownership & Growth\nIdentify bottlenecks and improve the speed and reliability of campaign delivery.\nEstablish clear documentation, project priorities, ownership and quality standards.\nKeep commercial and delivery stakeholders informed of progress, dependencies and technical decisions.\nHelp develop the function as the business scales, including mentoring or managing additional technical resources.\nWhat Success Looks Like\nWithin your first 90 days, you’ll be expected to:\nTake ownership of the GTM infrastructure, including Clay and Salesforce.\nAudit existing data operations, enrichment processes and technical workflows.\nDevelop a practical AI strategy and implement initial improvements that reduce manual work.\nEstablish a roadmap for the agency’s proprietary intent and buying-signal offering.\nTake ownership of the technical delivery of personalised outreach and digital activation campaigns.\nImprove the speed, quality and reliability of campaign data delivery.\nEstablish clear visibility of technical projects, priorities and performance.\nRequirements\nEssential Experience\nExperience working within an ANZ-based B2B agency, demand generation business or GTM operations environment.\nStrong, hands-on Clay experience, including complex enrichment workflows, APIs and automation.\nStrong, hands-on Salesforce experience, including CRM administration, workflows and integrations.\nProven experience building and maintaining GTM infrastructure.\nExperience implementing AI and automation solutions in a commercial environment.\nStrong understanding of B2B data sourcing, validation, enrichment and quality assurance.\nKnowledge of ICP targeting, intent signals and account-based prospecting.\nAbility to translate commercial requirements into reliable technical workflows.\nExcellent communication, organisation and stakeholder management skills.\nDemonstrated ownership of technical projects, with the ability to prioritise, troubleshoot and work independently.\nBased in Australia or New Zealand and available to work Sydney business hours.\nHighly Desirable\nHands-on Salesforce development experience.\nExperience with Lemlist or similar outbound email automation platforms.\nExperience with Taboola or other digital advertising platforms.\nExperience developing AI-driven GTM workflows or autonomous agents.\nUnderstanding of SDR operations, appointment setting and pipeline generation.\nExperience mentoring or managing technical resources.\nBenefits\nCompensation\nCirca AUD $120,000 per annum + superannuation.\nWhat’s on Offer?\nA senior, hands-on role with ownership of GTM infrastructure, data operations and AI strategy.\nDirect collaboration with leadership and influence over technical priorities.\nExposure to campaigns for leading B2B technology brands.\nThe opportunity to build scalable systems across multiple clients and service offerings.\nScope to build and manage a technical team as the function grows.\nSydney-based opportunity, with remote candidates across Australia and New Zealand considered.\nHow to Apply\nPlease submit your CV and include:\nExamples of GTM infrastructure or data operations you’ve built or managed.\nDetails of your hands-on experience with Clay and Salesforce.\nExamples of AI or automation projects you’ve implemented and their results.\nYour experience within ANZ B2B agencies, demand generation or GTM operations.\nYour location, availability and salary expectations.","description_format":"text","description_chars":7131,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[{"name":"Australia","iso":"AU","kind":"country"},{"name":"New 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