{"id":685136,"url":"https://alion.io/job/shapes-growth-lead","title":"Growth Lead","company":{"id":684833,"name":"Shapes","domain":"shapes.co","url":"https://alion.io/company/shapes-3","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"B","score":75,"open_postings":5,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":null,"computed_at":"2026-10-31T05:58:55Z"}},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Tel Aviv, Israel"],"countries":["IL"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":76000,"max_usd":206000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":1214},"experience_years_min":6,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"LinkedIn","optional":false}],"status":"live","first_seen_at":"2025-12-09T18:19:36Z","employer_posted_date":"2025-12-09","last_verified_at":"2026-11-01T01:58:36Z","board_verified":true,"closed_at":null,"days_open":326,"trust":{"level":"stale","repost_count":0,"flags":["stale"],"days_open":325},"description":"About us:\nShapes is on a mission to reinvent how companies run their people operations in the AI era. We’re building the world’s first truly AI-native people platform, a single place where HR processes come together, get customized in minutes, and actually run themselves. We’re a small, fast-moving team that loves building ambitious things with a bias for action. If you want to shape the foundation of something big, not just plug into an existing machine, this is the place.\nAbout the role:\nWe're looking for a Growth leader to build and scale paid acquisition at Shapes. You'll lead strategy, budget, and execution across channels, namely Meta, LinkedIn, and other growth platforms, driving qualified leads and pipeline within disciplined ROI targets. This role goes beyond media buying: you'll also own landing page optimization, conversion testing, and the web experience that turns traffic into opportunity. You'll manage a small team and work cross functionally to build campaigns that break through.\nWhat you’ll do:\nBuild and scale multi-channel paid acquisition strategy across Meta, LinkedIn, and other display and social platforms, Manage significant paid media budgets with ruthless focus on performance: CPL, MQL-to-opportunity conversion, CAC payback, LTV/CAC, and pipeline ROI\n\nBuild, test, and iterate high-converting landing pages and web experiences that drive quality conversions\n\nBring creative fluency and performance savvy to every campaign - collaborate with creative, content, and marketing ops to develop standout ads and experiences that convert\n\nEstablish rigorous testing frameworks for ad creative, audience segmentation, messaging, and page variants - double down on winners, cut losers fast\n\nBuild and manage a lean, high-output growth team\n\nDevelop attribution models and measurement frameworks to understand true channel performance and incrementality\n\nCreate the operating rhythm for growth - 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