{"id":946378,"url":"https://alion.io/job/siro-senior-manager-demand-generation-marketing","title":"Growth Marketing, Senior Manager/Director","company":{"id":2011479,"name":"Siro","domain":"siro.ai","url":"https://alion.io/company/siro-ai","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"C","score":68,"open_postings":17,"ghost_share":0.529,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":null,"computed_at":"2026-11-06T05:58:05Z"}},"role":"Marketing","role_family":"Marketing","seniority":"head","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["New York, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":170000,"max":190000,"currency":"USD","period":"year","gross":null,"usd_annual":190000},"salary_estimate":null,"experience_years_min":6,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Salesforce","optional":false}],"status":"live","first_seen_at":"2026-09-15T19:52:29Z","employer_posted_date":"2026-09-15","last_verified_at":"2026-11-06T09:26:17Z","board_verified":true,"closed_at":null,"days_open":51,"trust":{"level":"ok","repost_count":0,"flags":["company_stale"],"days_open":51},"description":"Field sales powers the economy - but most teams are struggling. Reps are buried in admin work, managers are stretched thin, and leaders can’t see what’s really happening in the field.\nSiro is redefining how field sales teams learn, perform, and win.\nWe started as an AI-powered coaching platform that helped reps improve their outcomes in the field.\nToday, we’re something much bigger - an intelligent companion that automates sales reps’ tedious admin work, gives managers real-time visibility, and helps executives see around corners.\nOur platform integrates with systems like Salesforce, analyzing thousands of in-person sales conversations to surface insights, automate workflows, and drive better outcomes across the org. Think Iron Man’s Jarvis for sales - proactive, personalized, and built directly into the tools teams already use.\nSiro has raised $75M and is backed by world-class investors like Index, Fika, CRV, and SignalFire. We are trusted by leading home-improvement, retail, hospitality, and automotive brands, and powered by a lean team from Meta, McKinsey, Doordash, and Uber.\nWe’re building the future of human-AI collaboration in sales - and we’re just getting started.\nWe are seeking a Growth Marketing leader to scale qualified pipeline generation across our Mid Market, and Enterprise segments.\nPipeline Generation & ABM Strategy: Build and execute account-driven GTM strategies to generate qualified pipeline for large enterprise prospects with complex buying processes\n\nEnterprise Campaign Management: Design and execute integrated campaigns across multiple channels (email, paid, web, outbound) specifically tailored for enterprise buyers and longer sales cycles\n\nFull-Funnel Optimization: Own end-to-end demand generation funnel from awareness to sales handoff, implementing analytics and optimization strategies to improve conversion rates at each stage\n\nCross-Functional Partnership: Collaborate closely with our Sales, SDR, and RevOps teams on account prioritization, lead routing, and opportunity development while reporting performance metrics to executive leadership\n\nRequirements\n6+ years of B2B demand generation experience with proven track record at high-growth SaaS companies (Seed-Series C preferred) marketing to Enterprise+ companies.\n\nEnterprise ABM Expertise: Deep experience with account-based marketing strategies, including account tiering, personalized campaigns, and sales-marketing alignment for large deal sizes\n\nFull-Stack Marketing Proficiency: Hands-on experience across demand gen channels including paid acquisition, email/lifecycle marketing, events, SEO, and website optimization\n\nAnalytics & Attribution: Strong background in marketing analytics, full-funnel reporting, and ROI measurement with ability to present insights to executive leadership\n\nMartech Fluency: Experience with marketing tools and AI-powered solutions for demand generation, lead scoring, and campaign automation\n\nScale Experience: Background scaling demand gen programs from early stage to significant pipeline volumes ($100M+ annually)\n\nWhy join Siro in Growth Marketing?\nHigh-Impact Role: Lead the transition to enterprise GTM and influence company trajectory during a pivotal growth phase\n\nLeadership Opportunity: Ground-floor opportunity to build and eventually lead a demand generation team as the company scales\n\nExecutive Visibility: Have significant influence on company strategy and resource allocation in a high-visibility role\n\nAt Siro, we are committed to creating a diverse and inclusive environment where all people feel that they are equally respected and valued, whether they are applying for an open position or working at the company. 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