{"id":397698,"url":"https://alion.io/job/situationgroup-media-buyer","title":"Digital Media Specialist (Paid Social & Programmatic)","company":{"id":8184,"name":"Situation Group","domain":"situationgroup.com","url":"https://alion.io/company/situationgroup","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workable","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["New York, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":65000,"max":80000,"currency":"USD","period":"year","gross":null,"usd_annual":80000},"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Google Ads","optional":false},{"name":"LinkedIn","optional":false},{"name":"Meta Ads","optional":false},{"name":"Reddit","optional":false},{"name":"YouTube","optional":false},{"name":"Google Sheets","optional":true},{"name":"Microsoft Excel","optional":true}],"status":"live","first_seen_at":"2026-10-14T22:02:36Z","employer_posted_date":"2026-10-14","last_verified_at":"2026-10-27T17:53:15Z","board_verified":true,"closed_at":null,"days_open":12,"trust":{"level":"ok","repost_count":1,"flags":[],"days_open":12},"description":"Town Hall - a fast-growing digital media agency serving higher education and mission-driven brands - is seeking a Media Buyer to lead the technical execution, trafficking, and platform optimization for paid media campaigns, with a primary focus on paid social channels and Google video and display.\nYou are the analytical engine behind the screen. You’ll thrive here if you possess relentless attention to detail, live \"hands-on-keyboard\" in ad platforms daily, and take pride in flawless campaign execution, consistent tracking setups, and structured data management.\nOur office is located in midtown Manhattan, and we currently work in-office four days per week (Monday-Thursday).\nWhat You’ll Do\nCampaign Building & Trafficking: Build, QA, and launch paid digital media campaigns across self-managed platforms, primarily Meta, LinkedIn, Google (including Demand Gen, YouTube), Reddit, and TikTok.\nIn-Platform Optimization: Conduct daily monitoring of active campaigns. Adjust bidding strategies, execute audience exclusions, manage budget pacing, and deploy creative swaps in accordance with planned flighting schedules.\nTechnical Operations & Tagging: Support pixel governance, conversion mapping, and overseeing event tagging via Google Tag Manager (GTM) to ensure accurate performance data links seamlessly back to ad platform algorithms.\nCross-Functional Collaboration: Partner with Media Planners and Search Managers to review media plans for operational feasibility. Work closely with Creative Strategists, Account Directors, and Project Managers to traffic newly approved ad variants smoothly.\nBrand Safety & Compliance: Enforce strict brand safety frameworks (e.g., publisher exclusions, blocklists) and pixel setups aligned with client consent management platforms to safeguard institution reputations.\nRequirements\nPlatform Expertise: 2-5 years of direct, hands-on-keyboard execution experience within Meta Ads Manager, LinkedIn Campaign Manager, and Google Ads. Fluency in other paid social platforms is a plus.\nProcess-Driven Mindset: Attention to detail regarding naming conventions, creative parameters, and budget allocations; ability to operate independently without manual oversight.\nData Literacy: Strong capability in Microsoft Excel/Google Sheets, data normalization, and diagnosing platform-level delivery discrepancies or tracking drops.\nAgency Experience Preferred: Familiarity with mid-to-large account budgets, multi-brand environments, or deadline-driven marketing cycles is highly preferred.\nBenefits\nWe offer a competitive base salary and a range of benefits and perks:\nSalary range $65,000 - $80,000 per year, commensurate with experience\nHealth care plan (medical, dental and vision)\nRetirement plan with employer match\nLife and disability insurance\nGenerous paid time off package that includes vacation, sick, “life happens” days, birthdays, summer Fridays and public holidays\nPaid family leave\nCold brew coffee, snacks and fresh fruit\nWellness resources\nSpecial access to New York City’s arts and entertainment scene\nWe have been honored for our commitment to our team with workplace awards from Crain’s, Best Companies Group, Cynopsis, Digiday, and Fortune.\nOur Company\nWe are Town Hall, a mission-driven agency that harnesses the power of digital to do good. We partner with nonprofit and higher education organizations like Share Our Strength, The Ad Council, PBS, Harvard University, Carnegie Mellon University, and New York Law School.\nTown Hall is part of Situation Group, a full-service collective of award-winning advertising agencies.","description_format":"text","description_chars":3577,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Parental leave","Retirement plans"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Digital Media","Advertising","Digital Marketing"],"lifecycle":[{"event":"open","at":"2026-09-06T00:13:56Z"},{"event":"close","at":"2026-10-06T20:01:12Z"},{"event":"reopen","at":"2026-10-09T02:36:30Z"}],"visa":[],"liveness":{"score":72,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.805,"p_room":0.9,"age_days":12,"expected_fill_days":23,"reasons":["conf:1","win:mid"],"computed_at":"2026-10-27T05:46:45Z"},"pay":{"stated_usd_annual":80000,"is_top_pay":false},"html_url":"https://alion.io/job/situationgroup-media-buyer","json_url":"https://alion.io/job/situationgroup-media-buyer.json","meta":{"generated_at":"2026-10-27T21:05:26Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":12243,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-28T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":8184},"rest":"https://alion.io/mcp/rest/get_company?id=8184"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fsituationgroup-media-buyer"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fsituationgroup-media-buyer"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fsituationgroup-media-buyer"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/situationgroup-media-buyer\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fsituationgroup-media-buyer"}]}