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Salary
$100k – $140k per year
Location
In office (New York)
Seniority
Staff · 7+ years exp
Overview
Company
Impact
Profile match
Smartly is a Finnish advertising technology company founded in 2013 and headquartered in Helsinki. Its platform automates creative production and social media ad buying. The service manages billions of dollars in ad spend.

Smartly is looking for a Team Lead to join our Smart Services team. Smart Services is our premium implementation, enablement, and strategic support layer built on top of the Smartly platform- we accelerate onboarding, drive platform adoption, and help clients get to confident self-serve. This role is ideal for an experienced paid media professional who combines platform and client strategy expertise with people leadership skills. As a Team Lead, you'll manage key client relationships, guide a team to deliver measurable outcomes, and drive adoption of Smartly's platform across your book of business.

What you'll do:

  • Client Leadership: Act as a trusted advisor to senior stakeholders across guided, hybrid, and managed engagement models- ensuring strong retention, value delivery, and momentum toward platform self-sufficiency.
  • Team Management: Lead, coach, and develop a team of specialists and managers, setting clear goals, ensuring accountability, and building defined career paths and growth.
  • Strategic Direction: Oversee onboarding plans, testing agendas, and platform adoption strategies that improve client performance and demonstrate Smartly's value.
  • Operational Excellence: Ensure processes, SLAs, and best practices are followed consistently while driving efficiency and continuous improvement.
  • Cross-Functional Collaboration: Partner with Creative Services, Marketing Science, Product, Technical Consulting, and Sales to deliver integrated solutions and share learnings across the organization.
  • Commercial Awareness: Maintain a strong understanding of contracts, forecasts, scope, and account health- identifying expansion opportunities and protecting delivery profitability.

What we're looking for:

  • 7+ years of experience in digital media, with deep expertise in Paid Social and strong understanding of the broader advertising ecosystem.
  • 1+ year of experience managing a team.
  • Proven track record of building and maintaining senior client relationships.
  • Hands-on experience with paid media platforms and a genuine appetite for enabling clients to operate them independently.
  • Working knowledge of AI and machine learning concepts, and a curiosity for how they're reshaping paid media and platform automation.
  • Strong analytical and strategic mindset with excellent communication skills.
  • Highly organized, proactive, and able to balance client outcomes with team development.

Bonus points for:

  • Experience in e-commerce, retail, or DTC verticals.
  • Familiarity with Smartly or other paid media tech platforms.
  • Cross-channel experience across Meta, TikTok, Pinterest, Snap, LinkedIn, and Google.
  • Hands-on experience with programmatic and Amazon DSP/CTV.
  • Exposure to emerging AI-native ad platforms (e.g., OpenAI Ads) and a track record of getting up to speed on new channels quickly.
  • Practical experience applying AI/ML tools to media strategy, optimization, or workflow efficiency.

Perks & Benefits…

  • Five weeks paid time off (PTO), 11 company paid holidays, unlimited sick days
  • Generous healthcare packages & mental health benefits
  • Monthly wellness benefit and learning reimbursement opportunities 
  • 401K plus matching & equity grants for all new Smartlies
  • Volunteer time off days & company donation matching opportunities 
  • Choice of computer (MAC or PC)
  • And so much more… 

The base pay range for this position is as mentioned below per year, plus annual bonus. We take into consideration an individual’s background, expertise, and experience in determining final salary. In addition to annual salary, Smartly’s total rewards provide employees with stock options, medical/dental/vision insurance, retirement savings benefits, parental leave, 5 weeks vacation, unlimited sick days, life insurance and disability benefits. To learn more visit https://www.smartly.io/careers#our-benefits. This information is provided in accordance with applicable law. Base pay information is based on market location.  Salary in USD : $100k-140k 

About Smartly

Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers.

Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with PwC validating the results it delivers for brands. We manage creative and media for 700+ brands worldwide and $6B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13 countries. Together, we want to create and maintain an inclusive environment where everyone feels respected and heard. Our Diversity, Equity & Inclusion approach is at the heart of it.

Visit Smartly to learn more.

The processing of your information is described in our Candidate Privacy Notice.

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