{"id":4020046,"url":"https://alion.io/job/snapaddy-senior-demand-generation-manager-mfd","title":"Senior Demand Generation Manager (m/f/d)","company":{"id":2123678,"name":"snapAddy","domain":"snapaddy.com","url":"https://alion.io/company/snapaddy","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Personio","truth_index":{"grade":"B","score":75,"open_postings":5,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":null,"computed_at":"2026-11-10T06:52:35Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"posting_text","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Würzburg, Germany"],"countries":["DE"],"hiring_countries":["DE"],"hiring_countries_total":1,"salary":null,"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Google Ads","optional":false},{"name":"HubSpot","optional":false},{"name":"LinkedIn","optional":false},{"name":"LinkedIn Ads","optional":false},{"name":"Reddit","optional":false},{"name":"Claude","optional":true},{"name":"GA4","optional":true}],"status":"live","first_seen_at":"2026-11-09T13:48:18Z","employer_posted_date":"2026-11-09","last_verified_at":"2026-11-10T14:41:08Z","board_verified":true,"closed_at":null,"days_open":1,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":1},"description":"What it's all about\nAs Senior Demand Generation Manager at snapAddy, you own how attention turns into measurable pipeline. Together with our Digital Marketing Manager, you build out our funnel across channels, driven by data and automated wherever possible. You manage your own budget and work closely with Sales.Your daily doing will involve\nPlanning, managing, and optimizing demand gen campaigns on Google Ads, Microsoft Ads, LinkedIn, and Reddit, as well as on review platforms such as G2, Capterra, and OMR Reviews\nBuilding and developing ABM programs for our target accounts in close alignment with Sales\nPromoting our trade shows, events, and webinars, from preparation to follow-up (our event management team handles the organization)\nDeveloping the funnel together with our Digital Marketing Manager, from first touch to opportunity\nOwning event and conversion tracking as well as attribution, e.g., with Dreamdata\nBuilding automations, lead scoring, and nurturing in HubSpot\nBudget ownership for your channels, with a focus on MQLs, SQLs, pipeline contribution, and ROI\nBuilding automated reporting, from operational dashboards to management reporting for the executive team\nClose collaboration with Sales and Content\nOur technologies\nHubSpot\nDreamdata\nClaude\nYour profile\nA degree in marketing, business, or a comparable qualification\nAt least 5 years of experience in demand generation or performance marketing, ideally in B2B SaaS\nA proven track record of building pipeline, measured in MQLs, SQLs, and ROI\nSolid experience with Google Ads, Microsoft Ads, and LinkedIn Ads; experience with Reddit Ads and review platforms is a plus\nExcellent HubSpot skills, especially workflows, lead scoring, and reporting\nConfidence with event and conversion tracking (e.g., Google Tag Manager, GA4)\nExperience with B2B attribution, ideally with Dreamdata\nA strong focus on automation and scalable processes\nStrong analytical thinking is a must\nExperience with ABM programs and budget ownership\nExperience with dashboards and management reporting, plus the ability to present numbers clearly to the C-suite\nAn independent, structured way of working and strong communication skills\nExcellent German and English skills, written and spoken\nWhat we can offer\nA key role with your own area of responsibility and budget, which you can drive forward independently\nRemote work within Germany with regular team days in Würzburg\nFlexible working hours\nWork at a fast-growing, successful tech startup with flat hierarchies and a motivated, supportive team\nFree choice of your operating system and tools\nYour own company bike through our “JobRad” bike leasing program after your first year\nGreat employee discounts at many retailers, service providers, and online stores\nA fully equipped 950 m² (approx. 10,200 sq ft) office in downtown Würzburg with free drinks, a muesli bar, and massages\nLots of team events and the best coworkers in town\nINTERESTED?\nApply directly via “Apply now.” In your cover letter, we’re mainly interested in one thing: a campaign or automation you’re proud of and the concrete results it delivered. A few sentences are all it takes.","description_format":"text","description_chars":3146,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[{"language":"English","level":"All levels","optional":false}]},"benefits":["Flexible schedule"],"hiring_locations":[{"name":"Germany","iso":"DE","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["CRM Software","B2B Company & Contact Data"],"lifecycle":[{"event":"open","at":"2026-11-10T14:41:08Z"}],"visa":[],"liveness":{"score":86,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.86,"p_room":1,"age_days":1,"expected_fill_days":23,"reasons":["conf:1","win:early"],"computed_at":"2026-11-10T16:36:05Z"},"pay":null,"html_url":"https://alion.io/job/snapaddy-senior-demand-generation-manager-mfd","json_url":"https://alion.io/job/snapaddy-senior-demand-generation-manager-mfd.json","meta":{"generated_at":"2026-11-10T16:36:05Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":4210,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-11T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":2123678},"rest":"https://alion.io/mcp/rest/get_company?id=2123678"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fsnapaddy-senior-demand-generation-manager-mfd"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":2,"usd":0.2},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fsnapaddy-senior-demand-generation-manager-mfd"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fsnapaddy-senior-demand-generation-manager-mfd"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/snapaddy-senior-demand-generation-manager-mfd\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fsnapaddy-senior-demand-generation-manager-mfd"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":4020046}},{"tool":"search_jobs","arguments":{"company":"snapaddy.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":4020046},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. Docs: https://alion.io/developers"}}