{"id":2650489,"url":"https://alion.io/job/soci-local-visibility-optimization","title":"Local Visibility Optimization","company":{"id":688390,"name":"SOCi","domain":"soci.com","url":"https://alion.io/company/soci-2","size_band":"501-1000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"A","score":88,"open_postings":12,"ghost_share":0,"stale_share":0.5,"repost_share":0,"time_to_fill_p50_days":32,"computed_at":"2026-10-15T05:46:00Z"}},"role":"HR","role_family":"HR","seniority":"middle","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"posting_text","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Toronto, Canada","Vancouver, Canada"],"countries":["CA"],"hiring_countries":["CA"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":40000,"max_usd":68000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":10},"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Agile","optional":false},{"name":"AI Agents","optional":false},{"name":"Looker","optional":false}],"status":"live","first_seen_at":"2026-10-15T18:46:10Z","employer_posted_date":"2026-10-15","last_verified_at":"2026-10-16T00:50:28Z","board_verified":true,"closed_at":null,"days_open":0,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":0},"description":"Who We Are:\nSOCi is the leader in AI-powered marketing solutions for multi-location businesses. With its proprietary Genius AI™ and suite of Genius Agents™, SOCi provides a first-of-its-kind, AI-powered digital workforce capable of handling the workload of 1,000 local marketers™, empowering brands to achieve unmatched digital visibility, strengthen customer engagement, and scale faster than ever before.\nSOCi is recognized by Fast Company as one of the World's Most Innovative Companies, and is trusted by nearly 1,000 top brands-including Ford, Ace Hardware, Kumon, Liberty Tax, and more-to automate and optimize local marketing tasks across all locations. Founded in 2012 and backed by leading strategic investors, SOCi is transforming how multi-location brands manage and scale their marketing efforts. You can view our Awards and Accolades here!\nAbout the Role\nThe Local Visibility Optimization Specialist is responsible for supporting the delivery of SOCi’s Local Visibility Optimization professional services offering to customers. This role serves as a hands-on local SEO practitioner, helping customers improve local search visibility, discoverability, rankings, listings performance, and overall local digital presence.\nThis role supports customer outcomes through SEO audits, performance analysis, keyword tracking, competitive analysis, monthly reporting, action tracking, and customer-facing recommendations. The Local Visibility Optimization Specialist helps translate local SEO data, customer goals, and market trends into clear insights and practical recommendations that support improved local visibility performance.\nThe Local Visibility Optimization Specialist partners with the Manager, Local Visibility Optimization, Customer Success Managers, Professional Services team members, and other internal stakeholders to ensure customers receive consistent, accurate, and actionable guidance aligned to the scope of SOCi’s Local Visibility Optimization service offering.\nPRIMARY RESPONSIBILITIES:\nExecute assigned Local Visibility Optimization professional services work with quality, consistency, and customer impact\nServe as a customer-facing local SEO specialist supporting local search visibility, listings optimization, keyword performance, and local discoverability\nConduct SEO audits and contribute to customer-specific success plans that identify opportunities, priorities, and recommended actions\nBuild and deliver monthly SEO analysis reports that clearly explain performance trends, visibility shifts, and recommended next steps\nSupport keyword tracking and performance analysis, including GeoRank-related insights where applicable\nTrack recommendations, actions, and optimizations throughout the customer lifecycle to support measurement and continuous improvement\nConduct competitive analysis to help customers understand their local visibility position relative to approved competitors\nParticipate in customer meetings and QBRs to present insights, discuss recommendations, and support alignment on priorities\nPartner with Customer Success Managers and the Manager, Local Visibility Optimization to ensure Local Visibility Optimization work supports broader customer goals and engagement strategies\nIdentify opportunities to improve customer deliverables, reporting quality, internal workflows, and execution consistency\nCommunicate clearly with customers and internal stakeholders regarding recommendations, dependencies, risks, timelines, and outcomes\nMaintain strong understanding of local SEO trends, Google Business Profile, local landing pages, listings performance, search behavior, and emerging local discovery channels\nADDITIONAL ROLE-SPECIFIC RESPONSIBILITIES:\nMaintain and update Local Visibility Optimization templates, reporting frameworks, audit materials, and customer-facing deliverables\nSupport consistent execution of local SEO advisory services at scale\nAssist with internal enablement for Customer Success teams by providing local SEO insights, reporting context, and service clarification support\nHelp identify customer requirements, including data access needs such as Google Search Console access, and communicate those requirements to the appropriate stakeholders\nReinforce service boundaries and escalate scope-related questions when customer requests fall outside the approved service package\nPartner with the Manager, Local Visibility Optimization to identify recurring customer trends, reporting needs, product feedback, and visibility-related challenges\nStay current on local SEO best practices, search engine updates, local ranking factors, and changes impacting customer visibility across listings, search, maps, and local landing pages\n MINIMUM QUALIFICATION:\n3+ years of experience in SEO, local SEO, digital marketing, marketing analytics, professional services, customer success, or a related customer-facing advisory role\nStrong understanding of local SEO, Google Business Profile, listings optimization, local landing pages, keyword strategy, and search visibility best practices\nExperience analyzing performance data and translating insights into actionable customer recommendations\nExperience creating customer-facing reports, presentations, audits, or strategic recommendations\nExperience working directly with customers in an advisory, consulting, professional services, customer success, or digital marketing capacity\nStrong written and verbal communication skills\nAbility to manage multiple customer deliverables, reporting timelines, and follow-up actions simultaneously\nBachelor’s degree or equivalent experience required\nPREFERRED QUALIFICATION:\nExperience supporting multi-location brands, franchise businesses, or enterprise customers\nExperience with Google Business Profile, Google Search Console, Google Analytics 4, Looker Data Studio, GeoRank tools, listings platforms, or local marketing platforms\nExperience supporting paid professional services or customer-facing advisory packages\nExperience conducting competitive analysis across listings, local landing pages, search visibility, or local market performance\nExperience in SaaS, MarTech, digital marketing, local marketing, or agency environments\nExperience partnering with Customer Success, Professional Services, Product, or Support teams to improve customer outcomes\nFamiliarity with SOCi’s product suite, local marketing platform capabilities, and customer use cases\nSOCi expects to pay a base salary in the range of 49,500 CAD- 54,000 CAD base salary. Within the range, individual pay is determined by factors such as job-related skills, experience, and relevant education or training. \nWhat SOCi Provides to You\nComprehensive Benefits Package (full-time permanent, non-contract roles only)\nHealth insurance plans, dental, and vision\nWellness incentives\n401(k) plan with employer match\nFlexible Work Environment (full-time, non-contract roles only)\nFlexible paid time off\nQuarterly wellness days\nPaid holidays\nUnique employee engagement programs \nEmpowering Career Growth and Success \nWhat’s Important at SOCi\nLed by a team of industry experts, SOCi is leading the pack in agentic marketing for multi-location brands. Our passionate team of SOCialites work from home around the globe!\nOur collaborative, dynamic culture allows our teams to work cross-functionally and optimize productivity. We are a fast-paced, agile environment where thought leadership and input are encouraged. If you are looking for a place where you can come and make a difference in the way enterprise organizations utilize social technology, then SOCi is for you. 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