{"id":1279006,"url":"https://alion.io/job/softobiz-technologies-pvt-ltd-sb-1479-content-lead","title":"SB - 1479 - Content Lead","company":{"id":3806732,"name":"Softobiz Technologies","domain":"softobiz.com","url":"https://alion.io/company/softobiz-technologies-pvt-ltd","size_band":"201-500","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Keka","truth_index":{"grade":"B","score":84,"open_postings":9,"ghost_share":0,"stale_share":0.444,"repost_share":0,"time_to_fill_p50_days":64,"computed_at":"2026-10-17T05:46:00Z"}},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"explicit","locations":["Hyderabad, India"],"countries":["IN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":15500,"max_usd":41000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":1034},"experience_years_min":8,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Instagram","optional":false},{"name":"LinkedIn","optional":false}],"status":"live","first_seen_at":"2026-07-29T11:10:32Z","employer_posted_date":"2026-07-29","last_verified_at":"2026-10-18T20:52:48Z","board_verified":true,"closed_at":null,"days_open":81,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":81},"description":"Job Tite: Content Lead\nLocation: India (HQ)\nReports to: Head of Marketing\nExperience: Up to 8 years\nWhy this role exists Content is how Softobiz earns attention and ranks - and we're building it in-house and AI-native. This role owns everything we publish and how it performs in search, produced at a volume and pace agencies can't match, and edited so sharply that none of it reads like a machine wrote it.\nWhat you'll own\nThe content engine: Own the roadmap across the website, blog, case studies, and social - planned, briefed, produced, and shipped on a consistent cadence.\nSEO: Own organic end to end - keyword strategy, on-page, and content built to rank for the buyers and markets that matter (AU/US, and offshore/GCC intent).\nSEO partner accountability: Own the keyword briefs, editorial standards, and quality bar our external SEO partner works to. You direct and review; they support.\nEditorial quality: Everything reads human, outcome-led, and enterprise-grade - never generic AI filler. Every claim carries named proof, not aspiration.\nVoice & governance: Guard the Softobiz voice and content rules - AI claims need proof anchors, named clients need clearance, enterprise register throughout.\nOwned programs: Run always-on series like Signals & Shifts across LinkedIn and Instagram to reach the broader tech audience, not just high-intent buyers.\nThe bar: how you work This is a 10X role. You run AI across the whole workflow - research, briefs, drafts, optimization, repurposing - and you're the editor who turns that raw speed into content that reads human and actually ranks. Volume without quality isn't the job; volume and quality, at pace, is. Writers who treat AI as optional aren't a fit.\nWhat you bring A track record owning content and SEO for B2B or tech, ideally into AU/US markets. Deep SEO command - keyword strategy through on-page to measurable organic growth. Editorial judgment strong enough to make AI-assisted output read human and stay on-brand. Experience directing an SEO or content agency to a brief and a standard. Demonstrated AI-native workflow: real tools, real shipped output, measurable speed. 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