{"id":3529152,"url":"https://alion.io/job/spark-fund-integrated-marketing-manager","title":"Integrated Marketing Manager","company":{"id":684896,"name":"Spark Fund","domain":"sparkfund.com","url":"https://alion.io/company/sparkfund-2","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"A","score":95,"open_postings":3,"ghost_share":0,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":94,"computed_at":"2026-11-11T05:49:22Z"}},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["United States"],"countries":["US"],"hiring_countries":["US"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":84000,"max_usd":163000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":450},"experience_years_min":4,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"HubSpot","optional":true}],"status":"live","first_seen_at":"2026-10-30T14:01:07Z","employer_posted_date":"2026-10-30","last_verified_at":"2026-11-11T07:22:45Z","board_verified":true,"closed_at":null,"days_open":11,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":11},"description":"About Sparkfund\nSparkfund is the utility services company unlocking capacity on the grid. Through its Distributed Capacity Procurement (DCP) model, Sparkfund enables utilities, energy majors, and large-load customers to deploy front-of-the-meter batteries and gensets as distribution infrastructure. By adding targeted capacity exactly where and when the grid needs it most, DCP helps meet demand, support reliability, and put downward pressure on rates. Sparkfund supports program design, grid value assessment, asset host engagement, and value chain management to ensure on-time, on-budget deployment with maximum system value and lowest cost.\nWith more than 3,200 projects deployed across 43 states and more than 300MW of energized assets constructed, Sparkfund is transforming customer-sited assets into a valuable portfolio resource for the benefit of our society. To learn more about Sparkfund, visit sparkfund.com.\nIntegrated Marketing Manager\nLocation: Remote (U.S.-Based)\nDepartment: Marketing & Communications\nEmployment Type: Full-Time, Exempt\nTravel: Approximately 10-20%\nAbout the Role\nSparkfund pioneered Distributed Capacity Procurement (DCP) and is working to establish distributed capacity as a new category for how utilities grow the grid. We’re looking for an Integrated Marketing Manager to help tell that story, turning our team’s expertise into content that shows up in the feed and on stage.\nReporting to the VP of Marketing & Communications and working closely with the Director of Creative & Marketing Strategy, this role builds and runs Sparkfund’s content and events programs and coordinates marketing across paid, earned, shared, and owned channels.\nYou’ll partner with technical experts and business leaders to activate and share their expertise across industry events, webinars, panels, white papers, blogs, and more, educating the market on distributed capacity and the DCP model.\nThe ideal candidate is a strong writer, a content expert, and an experienced integrated marketer who enjoys managing multiple initiatives and turning ideas into results.\nAs Sparkfund scales in the distributed capacity market, we’re expanding our thought leadership, with content and events as the foundation and room to grow from there. \nHow We Work at Sparkfund\nOur values shape how we work, make decisions, and show up for our customers and each other. They are also part of how we evaluate success at Sparkfund.\nExcellence\nWe hold ourselves to high standards and continuously look for ways to improve.\nIn this role, Excellence means producing thoughtful, accurate, and compelling content, delivering well-organized events, maintaining consistent brand standards, and continuously improving how we communicate with our audiences.\nStewardship\nWe take ownership, follow through on our commitments, and make thoughtful decisions with the long term in mind.\nIn this role, Stewardship means managing marketing resources, budgets, timelines, and relationships responsibly while ensuring our content and events create meaningful value for Sparkfund and its stakeholders.\nPositivity\nWe approach challenges constructively, assume positive intent, support one another, and bring solutions.\nIn this role, Positivity means working collaboratively with subject matter experts, executives, and teammates, approaching competing priorities with flexibility, and bringing creativity and a solutions-oriented mindset to our work.\nWhat You'll Do\nContent Development & Thought Leadership\nExecute Sparkfund's content strategy by developing engaging blogs, articles, white papers, case studies, infographics, talking points, and other marketing materials.\nPartner with internal subject matter experts and executives to translate technical expertise into compelling thought leadership that educates the market on distributed capacity and Sparkfund's DCP model.\nDevelop presentations, briefing materials, speaker decks, and talking points for conferences, industry engagements, and media opportunities.\nCreate and maintain sales enablement materials, including program collateral, case studies, one-pagers, and proposal content supporting utility and large-load customer conversations.\nManage the content calendar and asset library, ensuring materials are accurate, on-brand, and delivered on schedule.\nPublish and maintain website content while incorporating search engine optimization (SEO) and generative engine optimization (GEO) practices.\nIntegrated Marketing & Events\nCoordinate marketing execution across paid, earned, shared, and owned channels, including digital, website, social media, email, and public relations.\nManage Sparkfund's industry event presence, including conferences, sponsorships, speaking engagements, and related logistics.\nIdentify and pursue speaking opportunities for company leaders and subject matter experts, including conference sessions, panels, and industry presentations.\nCoordinate speaker submissions, preparation, presentations, schedules, and on-site event support.\nMaintain the company events and industry organization calendar, ensuring activities align with marketing priorities.\nManage event-related budgets, vendors, timelines, and deliverables.\nHelp transition agency-supported content and event activities in-house by establishing scalable processes and repeatable workflows.\nTrack and report on content and event performance, identifying opportunities to improve reach, engagement, and overall effectiveness.\nProgram Marketing & Cross-Functional Collaboration\nPartner with the Director of Creative & Marketing Strategy to develop and maintain program marketing materials that support customer and partner engagement.\nCreate and update program explainers, training presentations, co-branded materials, and prospect-facing collateral.\nCoordinate with internal teams, freelance vendors, and external partners to manage content production, timelines, and reviews.\nEnsure consistent messaging, brand alignment, and coordination across marketing initiatives.\nCollaborate with Commercialization, Program Management, and other teams to ensure marketing activities support broader business objectives.\nWhat We're Looking For\nRequired Qualifications\n4+ years of experience in integrated marketing, content marketing, multichannel marketing, or a related discipline.\nExperience in B2B marketing, particularly with utilities, government organizations, or large enterprise customers.\nStrong writing, editing, and content development skills, with the ability to translate complex or technical information into clear, compelling messaging.\nExperience coordinating marketing activities across multiple channels, including content, digital, social media, email, events, or public relations.\nStrong project management and organizational skills, with the ability to manage multiple initiatives, stakeholders, and deadlines simultaneously.\nDemonstrated ability to collaborate across teams and communicate effectively with senior leaders, technical experts, and external partners.\nAbility to work independently, manage competing priorities, and adapt to changing business needs in a remote environment.\nNice to Have\nAgency experience in marketing, communications, or public relations.\nExperience in the energy, utilities, or infrastructure industries.\nExperience developing thought leadership content with executives and technical subject matter experts.\nHands-on experience coordinating conferences, sponsorships, speaking engagements, and industry events.\nFamiliarity with HubSpot or similar marketing platforms and content management systems.\nExperience with SEO, GEO, and digital content performance measurement.\nExperience using AI-powered content development, marketing, or productivity tools.\nFamiliarity with grid modernization, utility resource planning, or distribution-grid technologies.\nWhat Will Help You Succeed\nContent Development & Storytelling\nYou know how to turn complex information into clear, engaging content that resonates with different audiences. You're comfortable interviewing subject matter experts, identifying the most important messages, and producing content that is both technically accurate and accessible.\nIntegrated Marketing Execution\nYou understand how content, events, digital channels, and campaigns work together. You can manage calendars, coordinate multiple initiatives, and ensure marketing activities are aligned, consistent, and delivered on time.\nEvent & Project Management\nYou're organized, detail-oriented, and comfortable owning events and projects from planning through execution. You anticipate needs, manage logistics, communicate proactively, and follow through on commitments.\nRelationship Management & Collaboration\nYou build strong working relationships with executives, technical experts, colleagues, and external partners. You know how to bring people together, manage expectations, and keep projects moving without needing direct authority.\nOwnership & Accountability\nYou're comfortable taking responsibility for your work, making day-to-day decisions, and identifying when additional input or guidance is needed. You take pride in delivering quality results and continuously improving processes.\nIntellectual Curiosity & Adaptability\nYou're eager to learn, particularly when working with new technologies, industries, or complex subjects. You enjoy a growing organization where priorities evolve, new opportunities emerge, and you have the ability to help build better ways of working.\nCompensation\nThe expected base salary range for this position is 107,000-137,200 annually, based on experience, qualifications, geographic considerations, and internal alignment.\nWhere applicable, this position may also be eligible for discretionary bonus or incentive compensation. Any such compensation is separate from base salary and is not guaranteed. Eligibility, amounts, and payment are subject to applicable plan terms, company performance, individual performance, and other business considerations.\nBenefits\nSparkfund offers a competitive benefits package that includes:\nEmployer-subsidized medical, dental, vision, disability, and life insurance\n401(k) retirement plan with a 2% employer match\nFlexible vacation policy\nPaid federal holidays\nFlexible Fridays, (half-day Fridays every week)\n12 weeks of gender-neutral paid caregiver leave\nOne-time work-from-home stipend for eligible remote roles\nMonthly phone and internet allowance\nWork Environment\nSparkfund is a remote-first company with emerging hub offices in Denver, Minneapolis, and Washington, DC.\nThis position is fully remote within the United States, with occasional travel of approximately 10-20% to utility partner locations, company gatherings, conferences, and industry events.\nThe role requires the ability to work in a standard remote office environment and periodically support in-person events, which may involve extended periods of standing and light lifting of event materials.\nReasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the role.\nEqual Employment Opportunity \nSparkfund is an equal opportunity employer. We are committed to providing an inclusive and welcoming environment for all employees and applicants. We do not discriminate in employment on the basis of race, color, religion, creed, sex (including pregnancy, sexual orientation, and gender identity), national origin, ancestry, age, disability, genetic information, marital status, veteran or military status, or any other characteristic protected by applicable law. \nSparkfund also provides reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs or practices, in all phases of the hiring process and throughout employment. If you need an accommodation, please let us know. \nDisclaimer \nThis job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications. 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