{"id":2781526,"url":"https://alion.io/job/staples-program-manager-marketing-paid-social","title":"Program Manager, Marketing - Paid Social","company":{"id":1754708,"name":"Staples","domain":"staples.com","url":"https://alion.io/company/staples-com","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Oracle","truth_index":{"grade":"B","score":84,"open_postings":27,"ghost_share":0,"stale_share":0.852,"repost_share":0,"time_to_fill_p50_days":17,"computed_at":"2026-10-20T05:45:00Z"}},"role":"Management","role_family":"Management","seniority":"senior","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Framingham, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":70000,"max_usd":130000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":4487},"experience_years_min":7,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Looker","optional":false},{"name":"Power BI","optional":false},{"name":"Tableau","optional":false}],"status":"live","first_seen_at":"2026-10-15T17:23:10Z","employer_posted_date":"2026-10-15","last_verified_at":"2026-10-20T19:07:20Z","board_verified":true,"closed_at":null,"days_open":5,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":5},"description":"Join Staples' Retail Marketing team and help drive customer acquisition, engagement, and revenue growth through industry-leading paid social marketing programs. This team partners closely with Creative, Analytics, MarTech, Technology, Merchandising, and external platform partners to deliver innovative digital advertising strategies that connect customers with Staples products and services.\nAs part of a highly collaborative team, you'll have the opportunity to influence customer growth strategies, leverage emerging digital advertising technologies, and work directly with platforms such as Meta to drive measurable business results. This is an exciting opportunity for a digital marketing professional who thrives on data-driven decision making, experimentation, automation, and continuous optimization.\nThe Program Manager, Marketing - Paid Social is responsible for developing, executing, optimizing, and scaling paid social marketing programs that drive customer acquisition, conversion, revenue growth, and customer lifetime value.\nThis role serves as Staples' subject matter expert for paid social advertising and will lead strategic initiatives across Meta and other digital marketing platforms. Partnering closely with Analytics, MarTech, Technology, Creative, Merchandising, and external platform partners, this individual will leverage data, testing, automation, and emerging advertising capabilities to improve campaign performance and marketing effectiveness.\nThe ideal candidate combines performance marketing expertise with strong analytical thinking, project management skills, and the ability to influence stakeholders across multiple business functions.\nWhat You'll Be Doing\nOwn and optimize paid social marketing programs with a focus on customer acquisition, conversion, revenue growth, and marketing efficiency.\nManage Meta Dynamic Product Advertising (DPA) programs, including audience strategy, campaign structure, product feeds, creative formats, bidding strategies, and budget allocation.\nDevelop and execute testing plans across audiences, creative, placements, automation, campaign structures, and bidding approaches.\nPartner closely with Meta to leverage new platform capabilities, beta opportunities, automation tools, and evolving best practices.\nCollaborate with MarTech, Analytics, Measurement, and Technology teams to improve audience activation, campaign tracking, attribution, and conversion measurement.\nIdentify and implement opportunities to automate campaign management processes and improve operational efficiency.\nSupport enhancements to product feeds, APIs, audience integrations, product catalogs, and technical capabilities supporting paid media initiatives.\nDevelop performance dashboards and monitor key performance indicators including revenue, conversion rates, customer acquisition, and incremental growth.\nAnalyze campaign and customer data to uncover trends and optimization opportunities.\nPresent insights and recommendations to stakeholders and leadership teams.\nSupport strategic digital growth initiatives that improve customer engagement and business performance. \nWhat You Bring to the Table\nDeep understanding of paid social advertising and performance marketing principles.\nStrong analytical and problem-solving skills with a data-driven mindset.\nAbility to interpret complex data and translate findings into actionable business recommendations.\nExperience managing multiple projects, priorities, and stakeholders simultaneously.\nStrong communication, presentation, and stakeholder management skills.\nCuriosity and passion for emerging marketing technologies, automation, and innovation.\nStrong business acumen with an understanding of customer acquisition, conversion, and revenue drivers.\nAbility to influence decision-making through insights, collaboration, and strategic recommendations. \nWhat's Needed - Basic Qualifications\nBachelor's degree in Marketing, Business, Analytics, Communications, or a related field.\n5+ years of experience in paid social, performance marketing, growth marketing, digital marketing, or a related discipline.\nHands-on experience managing and optimizing paid social campaigns, including ecommerce and lower-funnel advertising initiatives.\nExperience with Meta Dynamic Product Advertising (DPA), audience targeting strategies, campaign automation, and conversion optimization.\nStrong understanding of attribution, conversion tracking, measurement methodologies, and performance analytics.\nExperience partnering with Analytics, MarTech, Technology, Measurement, or Data teams.\nProven success managing complex cross-functional projects.\nExperience overseeing budgets, forecasting performance, pacing investments, and evaluating ROI.\nStrong analytical skills with proficiency in Excel and reporting tools.\nExperience using platforms such as Adobe Analytics, Google Analytics, Tableau, Power BI, Looker, or similar tools. \nWhat's Needed - Preferred Qualifications\n7+ years of experience managing large-scale paid social programs.\nExperience with enterprise-level ecommerce marketing initiatives.\nDeep expertise in Meta Dynamic Product Advertising and catalog-based campaigns.\nExperience working directly with Meta and other major digital advertising platforms.\nKnowledge of attribution modeling, incrementality testing, and advanced media measurement strategies.\nExperience leveraging first-party customer data and audience activation tactics.\nFamiliarity with APIs, product feeds, marketing technology integrations, and automation tools.\nExperience managing campaigns across additional channels such as Pinterest, TikTok, YouTube, Display, or other emerging digital platforms.\nMaster's degree in Marketing, Business Administration, Analytics, Data Science, or a related field.\nGet great perks.\nBonus plan and generous amount of paid time off, including one Floating Holiday each year \nFlexible work arrangements, including flexible work hours\n401(k) plan with company match, medical, dental, vision, life and disability insurance with many more optional benefits \nAssociate store discount and more perks (discounts on mobile plans, movie tickets, etc.) \nThe salary range represents the expected compensation for this role at the time of posting. The specific base pay may be influenced by a variety of factors to include the candidate's experience, skill set, education, geography, business considerations, and internal equity.In addition to base pay, this role may be eligible for bonuses, or other forms of variable compensation.\n#LI-KA1","description_format":"text","description_chars":6530,"description_truncated":false,"requirements":{"experience_years_min":7,"management_years_min":7,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":["Equity","Flexible schedule"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["B2B Commerce","Office Supplies & Stationery"],"lifecycle":[{"event":"open","at":"2026-10-17T13:04:52Z"}],"visa":[{"country":"US","licensed_sponsor":true,"evidence":"H-1B filings in 12 months: 137 · green card filings: 34","filings_12m":137,"filings_prev_12m":154,"green_card_filings_12m":34,"median_offered_wage_usd":136506,"route":null,"cap_exempt":false,"checked_at":"2026-10-15T11:24:14+00:00","sources":["US Department of Labor: LCA disclosure data (H-1B, H-1B1, E-3)","US Department of Labor: PERM disclosure data (green cards)"],"filings_for_role_12m":0}],"liveness":{"score":63,"band":"ok","label":"Likely open","p_open":1,"p_active":0.632,"p_room":1,"age_days":4,"expected_fill_days":17,"reasons":["conf:2","stale_co","velocity","win:early","comp:brand"],"computed_at":"2026-10-20T05:45:00Z"},"pay":null,"html_url":"https://alion.io/job/staples-program-manager-marketing-paid-social","json_url":"https://alion.io/job/staples-program-manager-marketing-paid-social.json","meta":{"generated_at":"2026-10-20T21:51:18Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":25439,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-21T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":1754708},"rest":"https://alion.io/mcp/rest/get_company?id=1754708"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fstaples-program-manager-marketing-paid-social"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fstaples-program-manager-marketing-paid-social"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fstaples-program-manager-marketing-paid-social"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/staples-program-manager-marketing-paid-social\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fstaples-program-manager-marketing-paid-social"}]}