{"id":1654573,"url":"https://alion.io/job/studio-mcgee-influencer-marketing-manager","title":"Influencer Marketing Manager","company":{"id":1812698,"name":"Studio McGee","domain":"studio-mcgee.com","url":"https://alion.io/company/studio-mcgee","size_band":"201-500","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"ADP","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Draper, United States"],"countries":["US"],"hiring_countries":["US"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":75000,"max_usd":145000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":450},"experience_years_min":4,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-09-30T03:52:00Z","employer_posted_date":"2026-09-30","last_verified_at":"2026-10-30T12:15:46Z","board_verified":true,"closed_at":null,"days_open":30,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":30},"description":"Role: Influencer Marketing Manager\nTeam: Brand, Marketing\nLocation: Remote or hybrid on-site at the Studio McGee | McGee & Co. HQ in Draper, UT\nEmployment Type: Full-Time\nOverview:\nStudio McGee is looking for an Influencer Marketing Manager to lead the day-to-day strategy and execution of our influencer and creator marketing program.\nThis role will help evolve our influencer program beyond gifting and traditional affiliate relationships into a more intentional mix of organic relationships, paid creator partnerships, affiliate commerce, and high-performing creator content that can be amplified across the broader marketing ecosystem.\nThe Influencer Marketing Manager will identify and cultivate creators who authentically represent the Studio McGee brand, develop partnerships that introduce new customers to Studio McGee and drive product discovery, and build a pipeline of compelling creator content that can be leveraged across paid media, email, social, PDPs, and other owned channels.\nThe ideal candidate has strong instincts for brand and design, understands the creator landscape, is highly relationship-oriented, and is equally comfortable evaluating creative quality and analyzing performance.\nWho We are:\nFounded in 2014, Studio McGee, Inc. is one of the fastest growing home design brands in America. Our journey began with a thriving interiors business that focused on approachable, yet aspirational design. By leveraging the power of digital communities, we were able to expand our footprint in the interior design industry through an unconventional approach that connected us with our consumers. We continued to carry that forward-thinking attitude into the launch of our retail business, McGee & Co., which anchors the operational and revenue growth of our company. Our licensing partnerships allow us to further expand our design voice beyond our own collection. From a multi-year partnership with Target to an Emmy-nominated Netflix Series and a NY Times Best-Selling book, Studio McGee's passion is to empower people to design with an approachability that enhances their daily life and elevates their every day. Whether following us on social media or becoming part of our company, we invite you to join us on our mission to “Make Life Beautiful.”\nWhat You'll Do:\nInfluencer Strategy & Partnerships\nExecute Studio McGee's influencer and creator strategy across organic, gifting, affiliate, and paid partnerships.\nIdentify and develop relationships with creators who authentically represent Studio McGee's aesthetic, values, and customer.\nBuild and manage a strong pipeline of creators across different audience sizes, categories, and markets.\nDevelop paid creator partnerships with clear objectives, deliverables, timelines, compensation structures, and performance expectations.\nManage creator relationships from initial outreach and negotiation through content delivery, reporting, and ongoing relationship management.\nPartner with the Director of Brand and CMO to continually refine where and how Studio McGee invests in influencer marketing.\nCreator Commerce & Affiliate\nManage creator relationships and programs across platforms including ShopMy, LTK, and AWIN.\nUse affiliate and commerce data to identify creators with strong brand alignment and demonstrated ability to influence purchasing behavior.\nPartner with internal teams to identify priority products and categories for creator campaigns, with an emphasis on key growth categories such as furniture, lighting, rugs, bedding, and seasonal collections.\nDevelop strategies that balance product discovery, new customer acquisition, content creation, and attributable revenue.\nContinually evaluate creator and campaign performance to determine where to increase, decrease, or redirect investment.\nCreator Content & Amplification\nBuild a scalable pipeline of high-quality creator content that extends beyond creators' organic audiences.\nSecure appropriate content usage rights and whitelisting permissions as part of paid partnerships.\nPartner with Paid Media, Creative, Social, E-commerce, and Email teams to identify creator content that can be amplified across marketing channels.\nHelp develop and test different applications of creator content, including creator-led advertising, brand voiceovers, product-focused edits, PDP content, and promotional campaigns.\nIdentify high-performing creator content and partnerships that can be scaled or repeated.\nGifting & Relationship Management\nOversee Studio McGee's influencer gifting and product-seeding program.\nDevelop thoughtful gifting strategies tied to launches, seasonal priorities, and key product categories rather than relying solely on broad product seeding.\nMaintain strong, authentic relationships with existing creators while continuously identifying new voices and audiences.\nManage creator communications and ensure partners have a consistently high-quality Studio McGee experience.\nRetail & Local Influencer Support\nBuild relationships with relevant creators in markets surrounding Studio McGee retail locations and future store openings.\nPartner with Brand and Retail teams to identify the right creators to support store openings, shopping experiences, product launches, and local activations.\nOwn the influencer component of events and activations, including creator identification, outreach, attendance, deliverables, and follow-up.\nPartner with the Director of Brand on broader events and community initiatives while remaining focused on influencer and creator participation.\nMeasurement & Optimization\nEstablish clear objectives and KPIs for influencer campaigns before launch.\nTrack performance across paid partnerships, gifting, affiliate activity, content, and product/category initiatives.\nMeasure both brand and commercial impact, including reach, engagement, content performance, traffic, new customer acquisition, affiliate revenue, ROAS, and product sales where measurable.\nPartner with Performance Marketing and Analytics teams to understand how creator content performs when amplified through paid media.\nDevelop regular reporting that identifies what's working, what isn't, and where Studio McGee should invest next.\nMaintain budget discipline and evaluate partnerships based on both performance and strategic brand value.\nWhat You'll Bring:\n4-6+ years of experience in influencer, creator, affiliate, social, or related digital marketing roles, preferably within a consumer, lifestyle, home, fashion, beauty, or retail brand.\nHands-on experience managing influencer relationships and paid creator partnerships.\nExperience with creator commerce and affiliate platforms such as ShopMy, LTK, AWIN, or similar platforms.\nUnderstanding of influencer contracting, content usage rights, whitelisting, paid amplification, and creator compensation models.\nStrong understanding of social platforms and the evolving creator landscape.\nAbility to evaluate both the creative quality of content and its business performance.\nStrong analytical skills and comfort using performance data to make investment decisions.\nExcellent relationship-building, communication, negotiation, and project-management skills.\nStrong aesthetic judgment and an understanding of what makes content feel authentic to a premium design and lifestyle brand.\nHighly organized with the ability to manage multiple creator relationships, campaigns, product launches, and deadlines simultaneously.\nCollaborative working style and ability to partner effectively across Brand, Creative, Performance Marketing, E-commerce, Merchandising, Retail, PR, and Social.\nWhat Success Looks Like:\nSuccess in this role means Studio McGee has a focused, measurable, and scalable creator program that:\nIntroduces Studio McGee to new and relevant audiences.\nBuilds lasting relationships with creators who authentically represent the brand.\nDrives meaningful product discovery and customer acquisition.\nProduces high-quality creator content that performs beyond the creator's own channels.\nCreates a repeatable pipeline of content for paid media, email, PDPs, social, and other owned channels.\nUses performance data to continually improve where and how we invest.\nSupports Studio McGee's growth as both a premier design and taste leader and a leading home furnishings brand.\nBenefits:\nRemote or hybrid flexibility\nCompetitive compensation + bonuses\nComprehensive health benefits (medical, dental, vision, hospital indemnity, accident, pet)\nOpen PTO and company paid holidays\n401k Employer match - 100% of deferrals up to 4% of compensation \nExclusive 50% off Team Member discount at mcgeeandco.com + access to Team Member warehouse sales\nMcGee is proud to be an equal opportunity employer - we see the beauty of celebrating our teams' differences, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status. 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