Creative Strategist (Incogni)

Personal privacy shouldn't be complicated, and removing your personal data shouldn't be hard work. Incogni automates personal data removal for thousands of people every day - and we're just getting started.

We're looking for a Creative Strategist who views ad creative as the primary driver of success in paid social. In this role, you won't just "come up with ideas" - you'll mine consumer insights, analyze creative performance, and turn data into high-converting ad concepts across Meta. You'll own our paid social creative testing pipeline from end to end: writing direct-response scripts, briefing editing teams, and rapidly scaling winning angles that drive user acquisition. Ready to use your creative brain to build a safer internet? Let's talk.

If you want to:

• Own paid social creative strategy, building testing roadmaps to scale user acquisition across Meta;

• Script and brief performance ads, guiding the creative team and occasionally freelancers to execute winning concepts;

• Partner with the media buyer and user acquisition lead to align creative output with channel growth targets;

• Diagnose creative performance to identify scalable patterns in hooks, narratives, and visuals, and to form testable hypotheses;

• Build creative playbooks that document campaign learnings and scale team-wide efficiency;

• Drive innovation in creative production workflows through automation and new tools.

And you can check off:

• Proven experience in performance creative strategy, driving customer acquisition;

• Hands-on experience building or using generative AI and automated workflows to scale creative output;

• Confident owning decisions and backing creative choices with data;

• Track record of acting as a bridge between media buyers and creative teams;

• Familiarity with both creative and performance-related metrics;

• Experience mining customer verbatims, reviews, and competitor angles to fuel high-converting ad concepts.

Here’s the deal:

• Growth and learning opportunities: time dedicated to learning, conferences, online learning platforms, and books for your professional development;

• Health and wellness: we want you to feel and be your best. That's why we offer various benefits, from online workouts, a physical coach and a gym to regular mental health checks;

• Tools of your choice: choose technical equipment and the tools you need to do your best;

• Community and celebrations: get ready for long-lasting traditions such as yearly workation, Friday get-togethers, various team buildings and company celebrations;

• Convenient commuting: traveling from point A to point B can be a pain. That’s why, depending on your unique circumstances, we compensate part of your public transport costs;

• Work-life balance: We encourage working in the office, with the possibility of up to two remote days per week. Plus, with our WFA policy, you can work from almost anywhere in the world;

• Premium Surfshark accounts: for you, your family, and friends;

• Gross salary: 3100-4300 Eur/month. It may vary depending on your skills and experience.