{"id":780531,"url":"https://alion.io/job/swishbreaks-sr-manager-integrated-marketing","title":"Sr Manager, Integrated Marketing","company":{"id":688032,"name":"Swish Breaks","domain":"swishbreaks.com","url":"https://alion.io/company/swishbreaks","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"B","score":75,"open_postings":9,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":null,"computed_at":"2026-11-04T06:34:25Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["New York, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":95000,"max_usd":190000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":3011},"experience_years_min":6,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"YouTube","optional":false}],"status":"live","first_seen_at":"2026-04-02T18:36:11Z","employer_posted_date":"2026-04-02","last_verified_at":"2026-11-04T12:09:59Z","board_verified":true,"closed_at":null,"days_open":215,"trust":{"level":"stale","repost_count":0,"flags":["stale"],"days_open":215},"description":"THE OPPORTUNITY\nSwish Breaks, headquartered in NYC, is one of the fastest-growing live shopping companies in sports, trading cards, and collectibles. We’re building a multi-platform commerce and entertainment ecosystem with a loyal community across Whatnot, Fanatics Live, TikTok, and digital experiences. The culture here moves fast, the community is obsessive in the best way, and the marketing has to match both.\nABOUT THE ROLE / WHY THIS ROLE EXISTS\nThis is the role that puts Swish in front of the world. You will own how we show up across paid, organic, partner, and live channels, and you will lead the integrated campaigns that make collectors, fans, and new audiences stop and pay attention. You will run GTM for new platform launches and digital products, own paid acquisition and build the co-marketing relationships with Whatnot, Fanatics, and TikTok that turn platform partnerships into real growth. Most integrated marketing roles ask you to coordinate. Most integrated marketing roles ask you to coordinate. This one asks you to build something people actually talk about.\nRESPONSIBILITIES\nYou will:\nLead integrated campaign strategy across major shows, content launches, and seasonal moments, unifying paid, organic, creative, and partner channels into single high-impact pushes\n\nOwn GTM for new platform expansions and digital product launches, from positioning and audience strategy through execution\n\nRun paid acquisition across Meta, TikTok, and YouTube with full budget ownership, creative testing, and CAC accountability\n\nOwn partner and co-marketing relationships with Whatnot, Fanatics, and TikTok, turning platform deals into real campaigns with measurable impact\n\nDrive events marketing for Fanatics Fest, National, and future activations end to end\n\nDefine and protect the Swish brand voice and visual identity across every touchpoint\n\nPartner with the Lifecycle and Retention to connect acquisition and retention into a seamless customer experience\n\nBuild toward leading a marketing team as the function scales\n\nEXPERIENCE & QUALIFICATIONS\nYou have:\n6-10+ years in integrated marketing, brand, or growth at a consumer, marketplace, or culture-forward company\n\nProven GTM experience: you have launched a product, platform, or major campaign from scratch and can show the results\n\nMulti-channel fluency across paid social, organic, events, and partner marketing: you have run all of them\n\nExperience in partner and co-marketing: turning platform relationships into real campaigns, not logo swaps\n\nPaid media ownership across Meta, TikTok, and YouTube with budget accountability, creative testing, and efficient CAC\n\nSharp creative instincts: tight briefs, clear feedback, and a strong sense of what is on-brand and what is not\n\nYou can market authentically to collectors, fans, and hobbyists without sounding like a brand trying too hard\n\nComfortable making fast decisions with incomplete information and owning the outcome\n\nBONUS POINTS\nExperience in live shopping, creator marketplaces, ecommerce, sports, and/or TCG\n\nYou are a culture warrior and thrive in expressive environments (streetwear, sports, gaming, media)\n\nYou love creators, fans, collectors, and the culture that surrounds them - this isn’t just a job to you\n\nHOW WE WORK\nModel championship culture: speed, precision, no ego, no drama, high accountability\n\nHigh ownership: Leaders here solve, not wait\n\nNo ego: We review, take feedback, fix mistakes fast\n\nSpeed + judgment: You ship constantly\n\nAI-first: If it can be automated, you automate it\n\nIn-office energy: Culture doesn’t build itself on Zoom","description_format":"text","description_chars":3592,"description_truncated":false,"requirements":{"experience_years_min":6,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Creative Agencies","E-commerce Platforms"],"lifecycle":[{"event":"open","at":"2026-09-12T00:41:36Z"}],"visa":[],"liveness":{"score":6,"band":"cold","label":"Long shot","p_open":1,"p_active":0.209,"p_room":0.28,"age_days":215,"expected_fill_days":29,"reasons":["conf:3","win:tail","crowd:"],"computed_at":"2026-11-04T06:34:25Z"},"pay":null,"html_url":"https://alion.io/job/swishbreaks-sr-manager-integrated-marketing","json_url":"https://alion.io/job/swishbreaks-sr-manager-integrated-marketing.json","meta":{"generated_at":"2026-11-04T12:48:25Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":19305,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-05T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":688032},"rest":"https://alion.io/mcp/rest/get_company?id=688032"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fswishbreaks-sr-manager-integrated-marketing"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fswishbreaks-sr-manager-integrated-marketing"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fswishbreaks-sr-manager-integrated-marketing"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/swishbreaks-sr-manager-integrated-marketing\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fswishbreaks-sr-manager-integrated-marketing"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":780531}},{"tool":"search_jobs","arguments":{"company":"swishbreaks.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":780531},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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