{"id":3472812,"url":"https://alion.io/job/swissborg-crm-specialist","title":"CRM Specialist","company":{"id":1615,"name":"Swissborg","domain":"swissborg.com","url":"https://alion.io/company/swissborg","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Lever","truth_index":null},"role":"Enterprise Apps","role_family":"Enterprise Apps","seniority":null,"employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":[],"countries":[],"hiring_countries":["CH"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":68000,"max_usd":177000,"period":"year","method":"role_country_seniority_unknown","sample_n":9},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"A/B Testing","optional":false},{"name":"Metabase","optional":false},{"name":"SQL","optional":false}],"status":"live","first_seen_at":"2026-10-29T16:34:00Z","employer_posted_date":"2026-10-29","last_verified_at":"2026-11-02T10:19:21Z","board_verified":true,"closed_at":null,"days_open":3,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":3},"description":"SwissBorg is building the future of crypto wealth management, making investing more accessible, transparent and intuitive for everyone. At the core of our platform is the Meta-Exchange (MEX). This smart routing engine connects multiple exchanges and liquidity sources to deliver optimal execution in a single, seamless app.\nWe're Swiss-engineered, regulated, and trusted by nearly one million users managing over $1B in crypto assets. But beyond the numbers, what drives us is the people behind every wallet and a commitment to continuously improving how they experience and interact with crypto.\nYou will:\nOwn our lifecycle programme across email, push and in-app banners: run existing journeys and build new ones where the funnel has gaps\nManage transactional, triggered, seasonal and product campaigns, keeping the comms calendar coherent and avoiding over-messaging\nBuild growth, activation and retention strategies to increase ARPU\nRun experiments on messaging, timing, channels and cohorts, and report on what moves activation and retention KPIs\nUse AI to automate manual work and to speed up campaign creation, QA and reporting\nAbout you:\nHave experience in CRM, lifecycle or growth marketing, ideally in a B2C app (fintech or crypto)\nHands-on with an ESP or CEP such as Iterable, HubSpot or similar, building email and push automations, including transactional and triggered flows\nGrowth mindset: funnels, cohorts, activation, churn, and how to keep users engaged without overwhelming them\nStrong analytics: A/B testing, cohort analysis, and comfortable pulling your own numbers (Mixpanel, Metabase or SQL a plus)\nStructured, methodical and confident sharing ideas with the team\nMust have an interest in crypto\nWhy SwissBorg:\nAnnual BORG bonus\nGenuine remote and flexible working\n25 days annual leave plus local bank holidays\nLearning and development budget\nMacBook and home office budget\nTeam and company-wide retreats\nSwissBorg Premium account\nVSOP share options\nBORG welcome bonus","description_format":"text","description_chars":1991,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Annual leave","Apple Macbook","Flexible schedule","Home office","Stock 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