{"id":265735,"url":"https://alion.io/job/taylormade-associate-program-manager-retention","title":"Associate Program Manager Retention","company":{"id":5439,"name":"TaylorMade Golf","domain":"taylormadegolf.com","url":"https://alion.io/company/taylormadegolf","size_band":"501-1000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":84,"open_postings":45,"ghost_share":0.267,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":48,"computed_at":"2026-11-03T05:54:40Z"}},"role":"Management","role_family":"Management","seniority":"junior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Carlsbad, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":73000,"max":84000,"currency":"USD","period":"year","gross":null,"usd_annual":84000},"salary_estimate":null,"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Microsoft Office","optional":false}],"status":"live","first_seen_at":"2026-07-01T00:00:00Z","employer_posted_date":"2026-07-01","last_verified_at":"2026-11-04T02:44:37Z","board_verified":true,"closed_at":null,"days_open":126,"trust":{"level":"ok","repost_count":0,"flags":["company_stale"],"days_open":125},"description":"The Associate Program Manager Retention (Digital Commerce) will be the primary executor of email, text message and push notification campaigns spanning on-boarding, growth, and retention for our digital commerce initiatives. This role is responsible for the day-to-day creation of adhoc and planned campaigns supporting product launches, promotions, and retargeting efforts. This role requires a creative thinker and collaborative work with internal teams including brand marketing, ecommerce, design, copy writing, legal and advanced analytics. The ideal candidate is organized, has strong attention to detail, and has a passion for retention marketing.\nEssential Functions and Key Responsibilities:\nServe as the primary executor of day-to-day ad hoc email, text message and push notification campaigns for product launches, promotions, and retargeting. Responsible for template setup, segmentation, QA, and deployment while adhering to brand style guide and channel best practices.\nAssist in building and maintaining the monthly retention marketing campaign calendar, ensuring alignment across email, SMS and push channels.\nPartner with the ecommerce planning team to understand product and promotional forecasts, using those insights to adjust the campaign calendar and prioritize messaging focus accordingly.\nContribute to email, text messaging and push marketing strategies that convey overall marketing messages clearly and in the proper tone to customers and prospective customers.\nWireframe campaigns and design templates. Liaise with internal teams to provide detailed direction for design and copywriting handoff.\nDevelop and execute subscriber onboarding strategies across email, text message and push channels to drive engagement and long-term retention among new subscribers.\nPartner with analytics team to establish and maintain KPI dashboards and reporting frameworks to track channel performance across email, SMS and push; surface actionable insights to inform campaign strategy.\nWork cross-departmentally (with brand marketing, ecommerce content, social, design, copywriting and advanced analytics) to gather assets, business requirements, development time, marketing goals and objectives, etc.\nTest and review all campaigns prior to send including device render testing, link checks, proofreading, etc.\nMaintain current knowledge of email best practices, strategies, and industry standards including browser/client compatibility, appearance of subject lines, use of images etc.\nTrack and analyze trends, competitive landscape, consumer insights, and current state of the business to continuously optimize the retention program.\nHandle ad hoc communication needs from other departments as needed.\nPerform other related responsibilities as required\nKnowledge and Skills Requirements:\nExcellent English communication skills, both verbal and written. Ability to write, proofread and edit with proficiency and accuracy.\nBasic understanding of HTML, CSS, etc.\nIntermediate knowledge of Microsoft Office (Excel, Word, PowerPoint)\nExperience with Klaviyo preferred\nExperience with Google Analytics preferred\nAbility to communicate ideas in both technical and user-friendly language.\nMust be pro-active and seek out new opportunities to improve the retention marketing program\nHighly self-motivated and directed, with keen attention to detail.\nAbility to prioritize and execute tasks and work independently in a dynamic and fast-paced organization\nPassion for golf and/or sport\nEducation, Work Experience, and Professional Certifications:\nBachelor’s degree in Marketing, Communications, Business or related field\n3+ years’ experience in retention or lifecycle marketing, with hands-on experience creating email, SMS and/or push notification campaigns\nExperience working in a team-oriented / collaborative environment.\nWork Environment / Physical Requirements:\nOffice environment, heavy computer use\nAbility to work extended hours as needed\nLight physical effort equal to frequent lifting or moving of lightweight materials. \nRegularly required to sit or stand, bend and reach.\nTaylorMade is a performance driven organization and our total rewards approach to compensation is designed to support this. We consider many factors in determining base compensation, including position scope, job related knowledge, education, skills, experience, and work location. The expected annual base pay range for this position is $73,000 - $84,000. Additional benefits, such as health & wellness, performance bonuses, product discounts, holidays, paid time off, etc. may also be offered in accordance with our plans.\nTaylorMade Golf Company is an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, religious creed, color, national origin or ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, pregnancy, gender, gender identity, gender expression, age, sexual orientation, military and veteran status or any other basis protected by federal, state or local law, ordinance, or regulation.","description_format":"text","description_chars":5095,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[{"language":"English","level":"Upper-Intermediate (B2)","optional":false}]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Sporting Goods"],"lifecycle":[{"event":"open","at":"2026-09-05T12:23:49Z"}],"visa":[{"country":"US","licensed_sponsor":true,"evidence":"H-1B filings in 12 months: 11 · green card filings: 2","filings_12m":11,"filings_prev_12m":6,"green_card_filings_12m":2,"median_offered_wage_usd":131346,"route":null,"cap_exempt":false,"checked_at":"2026-10-29T16:27:21+00:00","sources":["US Department of Labor: LCA disclosure data (H-1B, H-1B1, E-3)","US Department of Labor: PERM disclosure data (green cards)"],"filings_for_role_12m":0}],"liveness":{"score":12,"band":"cold","label":"Long shot","p_open":1,"p_active":0.435,"p_room":0.28,"age_days":125,"expected_fill_days":48,"reasons":["conf:1","win:tail","crowd:junior"],"computed_at":"2026-11-03T05:54:40Z"},"pay":{"stated_usd_annual":84000,"is_top_pay":false},"html_url":"https://alion.io/job/taylormade-associate-program-manager-retention","json_url":"https://alion.io/job/taylormade-associate-program-manager-retention.json","meta":{"generated_at":"2026-11-04T03:21:24Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":5214,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-05T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":5439},"rest":"https://alion.io/mcp/rest/get_company?id=5439"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Ftaylormade-associate-program-manager-retention"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Ftaylormade-associate-program-manager-retention"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Ftaylormade-associate-program-manager-retention"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/taylormade-associate-program-manager-retention\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Ftaylormade-associate-program-manager-retention"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":265735}},{"tool":"search_jobs","arguments":{"company":"taylormadegolf.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":265735},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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