{"id":2906386,"url":"https://alion.io/job/techsa-senior-cvm-and-marketing-analytics-banking-2","title":"Senior CVM and Marketing Analytics (Banking)","company":{"id":3882192,"name":"Techsa","domain":"techsa.io","url":"https://alion.io/company/techsa","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Zoho Recruit","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"inferred_company_offices","remote_working_hours":null,"hiring_geo_confidence":"inferred","locations":[],"countries":[],"hiring_countries":["EG"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":81000,"max_usd":169000,"period":"year","method":"global_role_seniority_cell","sample_n":5512},"experience_years_min":7,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"SQL","optional":false}],"status":"live","first_seen_at":"2026-09-13T00:00:00Z","employer_posted_date":"2026-09-13","last_verified_at":"2026-11-01T02:57:24Z","board_verified":true,"closed_at":null,"days_open":49,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":49},"description":"This is a remote position.\nWe are looking for a Senior CVM and Marketing Analytics (Banking) to join our team and take ownership of key areas within our technology and data platform. Decides which customer attributes and segments are worth building and owns the banking use case library. Defines eligibility and consent gates a segment must pass before use.\nKey Responsibilities\nOwn and deliver solutions within the scope of the role, from requirements and technical/design decisions through implementation and continuous improvement.\nWork closely with engineering, product, data, design, and business stakeholders to translate requirements into practical, scalable solutions.\nApply strong engineering and/or domain expertise to build reliable, maintainable, and production-ready capabilities.\nContribute to architecture, standards, documentation, quality, and technical decision-making appropriate to the role.\nIdentify performance, scalability, data quality, usability, reliability, or operational risks and address them proactively.\nCollaborate across teams to ensure solutions integrate effectively with existing systems and platform components.\nRequirements\nExperience: 7+ years of relevant professional experience.\nStrong hands-on experience with: Banking customer marketing, customer segmentation, cross sell modelling, campaign eligibility, uplift and incrementality measurement, SQL.\nBanking CVM, customer marketing, or marketing analytics, with campaigns personally designed and measured.\nStrong command of banking commercial drivers: product holding, cross sell ladders, deposit and balance growth, lending and card propensity, new to bank acquisition.\nOwns use cases end to end: cross sell, card activation and usage, balance growth, silent attrition, lifecycle and transaction triggers.\nKnows how marketing eligibility works under regulation: suitability, affordability, credit gating, and what must be auditable afterwards.\nProves campaign impact with control design and incrementality.\nDomain Requirement:\nBanking is a must\nPreferred Qualifications\nIslamic banking product structures.\nExperience with a customer data platform or campaign management platform.\nWorking with engineering teams to specify attributes and 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