{"id":1824105,"url":"https://alion.io/job/teleperformance-manager-content-marketing","title":"Manager, Content Marketing","company":{"id":3883130,"name":"Teleperformance","domain":"teleperformance.ai","url":"https://alion.io/company/teleperformance-4","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":null,"truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"posting_text","remote_working_hours":null,"hiring_geo_confidence":"explicit","locations":[],"countries":[],"hiring_countries":["US","CA"],"hiring_countries_total":2,"salary":null,"salary_estimate":{"min_usd":82000,"max_usd":170000,"period":"year","method":"global_role_seniority_cell","sample_n":4410},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-04T06:51:40Z","employer_posted_date":null,"last_verified_at":"2026-10-04T06:51:40Z","board_verified":false,"closed_at":null,"days_open":8,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":8},"description":"OverviewApplication Deadline: Ongoing until positions are filled.\nto apply, please visit the TP Careers site at \nAbout TPTP is a leading global provider of digital business services. We partner with the world's most prominent brands to optimize operations through advanced technology and sustainable business practices. With a global workforce of 500,000 across 300 languages, we are a force for good in our communities and for our clients.\nBenefits of working with TP includeTP offers benefits to you and your family. Eligible team members can take advantage of our comprehensive health benefits, which may include medical, vision, and dental.\nWe invest in and prioritize the mental health and well-being of our team members by providing resources, including Employment Assistance Programs, space in the form of health and personal time off (HPT), and leave programs as eligible.\nWe offer benefits and tools to help our team members and their families for their financial future. This includes offering competitive 401(K) plans, life insurance, supplemental medical coverage, critical care insurance, pet insurance, FSA plans, and retailer discounts.\nCareer Growth and CultureAt TP, we prioritize a culture of inclusion and diversity where every employee feels valued. We provide a platform for limitless career advancement, fostering an environment where ambition and high performance lead to long-term success. \nTP is committed to supporting those who serve. We welcome applications from active-duty service members, veterans, and military families. \nEqual Opportunity Employer TP is an Equal Opportunity Employer. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. \nIf you require reasonable accommodation during the application process, please contact us at 877-877-3944 or contact us here. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation-related requests.\nPurposeWe are looking for a strategic, highly execution-oriented Content Marketing Manager to help build the next generation of content marketing at TP North America. This role will own our thought leadership webinar program, using Goldcast to create high-value experiences for priority buyer audiences and turn those experiences into scalable content that fuels engagement throughout the buyer journey. \nThe ideal candidate is a strong content strategist, editor, storyteller, and program manager who can turn executive expertise, customer insights, market trends, and TP’s differentiated capabilities into webinars and content that moves buyers from interest to consideration and buying action. \nA major focus will be building a thought leadership and middle-of-the-funnel webinar engine, then extending the value of each webinar through GenAI-enabled and human-edited content—including short-form video, social, email, nurture, executive, and sales enablement assets. \nThe role supports both vertical and horizontal lines of business, developing content that addresses the priorities of key buyer personas and supports integrated marketing, ABM-focused demand generation, and sales programs. \nThis is an opportunity for a marketer who sees content not as an asset-production function, but as a growth engine. \nThis position is 100% work at home. While this position will be working from home, this candidate must be located within the US and Canada and be eligible to work in the US and Canada without sponsorship.\nResponsibilitiesYour ResponsibilitiesThought Leadership & Webinar Program Own and continuously evolve TP’s thought leadership webinar program using Goldcast. \nPartner with the ABM/Integrated Marketing managers to develop an editorial calendar aligned to priority verticals, lines of business, buyer personas, and buying stages. \nIdentify high-value topics that address the business challenges, market trends, and strategic priorities of TP’s target buyers. \nPartner with executives, subject-matter experts, customers, analysts, and industry influencers to develop differentiated content. \nManage the end-to-end webinar process, including topic development, speaker preparation, content creation, execution, follow-up, and performance analysis. \nCreate webinar briefs, speaker guides, moderator questions, talking points, promotional copy, and follow-up content. \nWork with the ABM team to maximize registration, attendance, engagement, on-demand consumption, and post-event conversion. \nContent Repurposing & GenAI Content Engine Turn webinars, executive conversations, research, interviews, customer stories, presentations, and other long-form content into high-value content formats. \nLeverage AI to accelerate ideation, content creation, and personalization—while maintaining strong human editorial judgment and brand standards. \nEdit webinar recordings into “snackable” videos with compelling insights, executive perspectives, statistics, provocative questions, and actionable takeaways. \nDevelop strategies to turn webinars into evergreen content engines, extending their value beyond the live event through on-demand content and short-form snippets. \nContent assets and experiences Develop content—webinars, videos, blogs, infographics, POVs, FAQs, buyer guides, sales enablement snippets, executive briefs, customer case stories, buyers guides, etc.— that supports buyers through consideration, evaluation, and decision stages. \nTranslate complex TP solutions, capabilities, and customer outcomes into clear, compelling buyer-oriented content. \nIdentify content gaps across the buyer journey and make recommendations to address them. \nAdapt content to the needs of key industries, personas, buying committees, and lines of business. \nEmail Nurture & Lifecycle Content Develop content strategies and assets supporting 1:Many, 1:Few, ABM, and line of business email nurture programs. \nPartner with Marketing, Sales, SDRs and CSMs to align content to accounts, personas, industries, buying stages and intent signals. \nCreate nurture sequences and content to progressively educate, engage, and move prospects toward sales conversations. \nOptimize content based on engagement, conversion, and pipeline performance. \nVertical & Line of Business Marketing Ensure consistent messaging and narrative across channels and campaigns to support TP’s priority verticals and horizontal lines of business. \nPartner with leaders to identify emerging topics, customer challenges, market shifts, and subject-matter expertise that can become differentiated content. \nEnsure content reflects the language, priorities, and buying criteria of the intended audience rather than simply describing TP’s capabilities. \nStrengthen TP’s point of view in strategic growth areas including AI, CX, digital transformation, trust & safety, financial services, healthcare, and other priorities. \nMaintain a centralized content calendar and establish standards, workflows, templates, and processes that improve content quality and speed to market. \nDevelop content briefs defining audience, business objective, buyer stage, key message, proof points, CTA, distribution strategy, and desired outcome. \nMeasurement & Optimization Analyze performance to identify which topics, formats, personas, speakers, and content types drive the strongest engagement. \nContinuously optimize the editorial calendar and content mix based on performance and buyer behavior. \nPartner with Marketing Operations and Analytics to connect content engagement to account-level and pipeline outcomes. \nEstablish performance measures for content programs, including registration, attendance, engagement, on-demand consumption, MQL/engaged-account progression, and opportunity influence and pipeline contribution. \nQualificationsQualifications5+ years of B2B content marketing experience, preferably in technology, professional services, BPO, consulting, or another complex B2B environment. \nDemonstrated experience developing and managing webinar and thought leadership programs. \nStrong editorial and storytelling skills with the ability to turn complex ideas into clear, compelling executive-level content. \nExperience creating content for middle- and bottom-of-funnel audiences and enterprise buying committees. \nExperience developing email nurture content and supporting demand generation or ABM programs. \nStrong understanding of B2B buyer journeys, content marketing, and integrated campaign strategy. \nHands-on experience with webinar platforms; Goldcast experience strongly preferred. \nExperience using Generative AI tools for content creation and repurposing, with a strong understanding of where human editorial judgment remains essential. \nStrong project management skills and the ability to manage multiple programs and stakeholders simultaneously. \nAbility to work effectively with executives and senior subject-matter experts. \nHighly analytical and comfortable using performance data to make editorial and content investment decisions. \nExcellent written, verbal, editing, and presentation skills. \nComfortable working independently in a fast-paced, global, matrixed organization. \nHighly collaborative with an ability to influence matrixed sales and marketing teams. \nSoft SkillsProcess Excellence \nCollaboration \nCommunication \nEmotional Intelligence \nOpen-Mindedness \nCritical Thinking \nSolution Orientation \nEntrepreneurship \nAI Proficiency \nData Literacy  \nBe Part of Our TP FamilyIt is our mission to always provide an environment where our employees feel valued, inspired, and supported, so that they can bring their best selves to work every day. We believe that when employees are happy and healthy, they are more productive, creative, and engaged. We are committed to providing a workplace that is conducive to happiness and a healthy work-life balance. We also believe that to be our best selves, we need to be surrounded by people who are positive, supportive, and challenging. We are committed to creating a culture of inclusion and diversity, where everyone feels welcome and valued.\nOriginally posted on Himalayas","description_format":"text","description_chars":10167,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Life insurance"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"},{"name":"Canada","iso":"CA","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":[],"lifecycle":[{"event":"open","at":"2026-10-04T09:01:53Z"}],"visa":[],"liveness":{"score":75,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.753,"p_room":1,"age_days":8,"expected_fill_days":29,"reasons":["seen:8","win:early"],"computed_at":"2026-10-12T06:55:09Z"},"pay":null,"html_url":"https://alion.io/job/teleperformance-manager-content-marketing","json_url":"https://alion.io/job/teleperformance-manager-content-marketing.json","meta":{"generated_at":"2026-10-12T11:06:27Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":17238,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-13T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":3883130},"rest":"https://alion.io/mcp/rest/get_company?id=3883130"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fteleperformance-manager-content-marketing"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fteleperformance-manager-content-marketing"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fteleperformance-manager-content-marketing"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/teleperformance-manager-content-marketing\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fteleperformance-manager-content-marketing"}]}