{"id":3351886,"url":"https://alion.io/job/thrive-market-senior-data-analyst-lifecycle-marketing","title":"Senior Data Analyst, Lifecycle Marketing","company":{"id":1979152,"name":"Thrive Market","domain":"thrivemarketjobs.com","url":"https://alion.io/company/thrivemarketjobs","size_band":"201-500","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":null},"role":"Analytics","role_family":"Analytics","seniority":"senior","employment_type":null,"work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":[],"countries":[],"hiring_countries":["US"],"hiring_countries_total":1,"salary":{"min":130000,"max":170000,"currency":"USD","period":"year","gross":null,"usd_annual":170000},"salary_estimate":null,"experience_years_min":7,"visa_sponsorship":false,"relocation_package":false,"has_equity":true,"technologies":[{"name":"Domo","optional":false},{"name":"Google BigQuery","optional":false},{"name":"Looker","optional":false},{"name":"Python","optional":false},{"name":"Snowflake","optional":false},{"name":"SQL","optional":false},{"name":"Tableau","optional":false}],"status":"live","first_seen_at":"2026-10-27T16:38:09Z","employer_posted_date":"2026-10-27","last_verified_at":"2026-10-29T23:42:15Z","board_verified":true,"closed_at":null,"days_open":2,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":2},"description":"ABOUT THRIVE MARKET \nThrive Market was founded in 2014 with a mission to make healthy and sustainable living easy and affordable for everyone. As an online, membership-based market, we deliver the highest quality healthy, and sustainable products at member-only prices, while matching every paid membership with a free one for someone in need. Every day, we leverage innovative technology and member-first thinking to help our over 1,600,000+ members find better products, support better brands, and build a better world in the process. We are also a Certified B Corporation, a Public Benefit Corporation, and a Climate Neutral Certified company.\nJoin us as we bring healthy and sustainable living to millions of Americans in the years to come.\nTHE ROLE\nAt Thrive Market, data is core to how we operate, innovate, and grow. As we continue to scale, we’re looking for a Senior Data Analyst (Lifecycle Marketing) to play a critical role in turning data into strategic insight - guiding decisions for the Lifecycle Marketing team.\nThis role goes beyond building dashboards or pulling reports. Reporting into the Senior Manager, Data Analytics & Engineering, you'll help translate complex data into clear, actionable insights that shape business outcomes. Whether it's analyzing member behavior, optimizing campaigns, or supporting cross-functional initiatives, you'll bring rigor, curiosity, and clarity to every conversation.\nYou’ll be a trusted analytics partner to leaders across Thrive Market, connecting data to real-world outcomes, and helping teams make smarter, faster decisions every day.\nRESPONSIBILITIES\nLead high-impact, end-to-end analytics projects that inform key business and product strategies.\nPartner cross-functionally with stakeholders to align on priorities and translate questions into analytical frameworks.\nDeliver clear, data-driven insights that influence decision-making across the organization.\nDesign and maintain dashboards, models, and datasets that empower business teams to self-serve and track performance.\nIdentify data quality issues and help resolve inconsistencies across source systems.\nSupport lifecycle and engagement analytics to inform retention, LTV, and user journey improvements.\nCollaborate with Finance to measure and forecast the financial impact of product and business decisions.\nRespond to ad hoc analytical requests with accuracy, efficiency, and business context.\nBring thought leadership to Thrive Market’s data practices - recommending new ways to enhance our analytical toolkit and processes.\nSupport the Retention Marketing Team:\nPartner with the Retention Marketing team to evaluate customer journey touchpoints, measuring the effectiveness of email, SMS, and app engagement campaigns.\nBuild dashboards and models to monitor lifecycle KPIs (churn, reactivation, engagement rates), identifying opportunities to improve retention and loyalty.\nDeliver insights that inform personalization strategies and CRM segmentation, enabling more relevant, data-driven communications that enhance customer lifetime value.\nQUALIFICATIONS\n7+ years of experience in data analytics, with a strong track record of business impact.\nMBA with a focus in analytics, strategy, or a related quantitative field.\nAbility to translate business questions into analytical frameworks and provide actionable, prescriptive insights to stakeholders.\nProficiency in SQL and data visualization tools (e.g., Domo, Looker, Tableau) with a focus on self-serve dashboard governance.\nAdvanced SQL skills with experience in cloud data warehouses (Snowflake, BigQuery).\nExperience using DBT and Python for data manipulation, transformation, and processing.\nStrong foundation in statistics and multivariate regression.\nExpertise in building and interpreting member segmentation models to drive personalized lifecycle campaigns.\nProven track record of designing, executing, and analyzing complex A/B and multivariate tests across channels (email, SMS, push, onsite).\nStrong ability to connect CRM metrics (e.g., retention, LTV, churn, reactivation, ROAS) to overall business impact\nAbility to clearly communicate insights to non-technical audiences and influence decision-making.\nExperience collaborating with CRM, product, and data engineering teams to influence experimentation design, campaign strategy, and measurement frameworks.\nStrong knowledge of data quality, attribution, and causal inference techniques in the context of CRM performance measurement.\nCurious, collaborative, and highly self-motivated - with a bias for action and a business-first mindset.\nExperience in eCommerce or subscription businesses is a strong plus.\nBELONG TO A BETTER COMPANY\nComprehensive health benefits (medical, dental, vision, life and disability)\nCompetitive salary (DOE) + equity\n401k plan\n9 Observed Holidays\nFlexible Paid Time Off\nSubsidized ClassPass Membership with access to fitness classes and wellness and beauty experiences\nAbility to work in our beautiful office in Playa Vista\nFree Thrive Market membership with exclusive employee discount\nCoverage for Life Coaching & Therapy Sessions on our holistic mental health and well-being platform\nWe're a community of more than 1 Million + members who are united by a singular belief: It should be easy to find better products, support better brands, make better choices, and build a better world in the process.\nAt Thrive Market, we believe in building a diverse, inclusive, and authentic culture. If you are excited about this role along with our mission and values, we encourage you to apply.\nThrive Market is an EEO/Veterans/Disabled/LGBTQ employer\nAt Thrive Market, our goal is to be a diverse and inclusive workplace that is representative, at all job levels, of the members we serve and the communities we operate in. We’re proud to be an inclusive company and an Equal Opportunity Employer and we prohibit discrimination and harassment of any kind. We believe that diversity and inclusion among our teammates is critical to our success as a company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. If you’re thinking about joining our team, we expect that you would agree!\nIf you need assistance or accommodation due to a disability, please email us at  and we’ll be happy to assist you.\nEnsure your Thrive Market job offer is legitimate and don't fall victim to fraud. Thrive Market never seeks payment from job applicants. Thrive Market recruiters will only reach out to applicants from an @thrivemarket.com email address. For added security, where possible, apply through our company website at www.thrivemarket.com.\n© Thrive Market 2026 All rights reserved.\nJOB INFORMATION\nCompensation Description - The base salary range for this position is $130,000 - $170,000/Per Year.\nCompensation may vary outside of this range depending on several factors, including a candidate’s qualifications, skills, competencies and experience, and geographic location.\nTotal Compensation includes Base Salary, Stock Options, Health & Wellness Benefits, Flexible PTO, and more!","description_format":"text","description_chars":7098,"description_truncated":false,"requirements":{"experience_years_min":7,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"master","optional":false},"security_clearance":false,"languages":[]},"benefits":["401k plan","Equity","Stock options"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Retail & Shop Systems","Online Groceries"],"lifecycle":[{"event":"open","at":"2026-10-27T18:49:40Z"}],"visa":[],"liveness":{"score":90,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.903,"p_room":1,"age_days":1,"expected_fill_days":43,"reasons":["conf:3","velocity","win:early"],"computed_at":"2026-10-29T05:49:05Z"},"pay":{"stated_usd_annual":170000,"is_top_pay":true},"html_url":"https://alion.io/job/thrive-market-senior-data-analyst-lifecycle-marketing","json_url":"https://alion.io/job/thrive-market-senior-data-analyst-lifecycle-marketing.json","meta":{"generated_at":"2026-10-29T23:56:22Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":35294,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-30T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":1979152},"rest":"https://alion.io/mcp/rest/get_company?id=1979152"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fthrive-market-senior-data-analyst-lifecycle-marketing"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fthrive-market-senior-data-analyst-lifecycle-marketing"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fthrive-market-senior-data-analyst-lifecycle-marketing"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/thrive-market-senior-data-analyst-lifecycle-marketing\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fthrive-market-senior-data-analyst-lifecycle-marketing"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3351886}},{"tool":"search_jobs","arguments":{"company":"thrivemarketjobs.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3351886},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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