{"id":2786001,"url":"https://alion.io/job/tilta-demand-generation-manager-mfd-berlin","title":"Demand Generation Manager (m/f/d), Berlin","company":{"id":3810002,"name":"Tilta","domain":"tilta.ai","url":"https://alion.io/company/tilta-3","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Personio","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Berlin, Germany"],"countries":["DE"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":46000,"max_usd":85000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":17},"experience_years_min":4,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"GA4","optional":false},{"name":"Google Ads","optional":false},{"name":"HubSpot","optional":false},{"name":"LinkedIn","optional":false},{"name":"Salesforce","optional":false},{"name":"GDPR","optional":true}],"status":"live","first_seen_at":"2026-10-17T13:41:40Z","employer_posted_date":"2026-10-17","last_verified_at":"2026-10-21T21:06:01Z","board_verified":true,"closed_at":null,"days_open":4,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":4},"description":"Your mission\nDo you want to build the demand engine of a fast-growing FinTech, with your own hands and with AI?If you would rather build the system than manage the people who run it, this is your role.\nAs Demand Generation Manager (m/f/d), you are the builder behind our pipeline.\nAt Tilta, we modernize how B2B companies get paid: flexible liquidity, automated receivables management, full control over cash flow.\nYou build a multi-touch channel system from scratch: paid ads, organic and AI-search visibility, email, LinkedIn, direct mail and events. Every channel feeds one central, AI-qualified lead pool and turns into first meetings for our sales team.\nYou are the first marketing hire and report directly to our VP Sales. You own how Tilta shows up in the market: which channels we use, how we present ourselves in each, and what message reaches which audience.\nAnd you own the result: from first touch to first meetings booked and what each channel costs us.\nYou don't manage this from a distance. You set it up, run it and improve it yourself\nWhat you will do\nDemand Generation & CAC: You are responsible for our demand generation. You track every channel from first touch to meeting booked.\nPaid Marketing: You run our paid acquisition. You use Google Ads to capture existing demand and LinkedIn to reach finance and commercial decision-makers, and you retarget leads from our outbound activities. You build the tracking behind it yourself, so every campaign can be followed from the first click to a signed customer.\nGEO & SEO: You build Tilta's organic foundation: technical SEO, content for our focus verticals, and visibility in AI assistants . You track where and how Tilta is recommended and close the gaps.\nOutbound Channels: You build and run multi-touch campaigns across email outreach, LinkedIn outreach and physical direct mail.\nPresence & Messaging: You define how Tilta presents itself in each channel and each focus vertical.\nEvents & Conferences: You select and prepare our presence at events in our focus verticals\nWorkflows & AI: You work with our AI-driven prospecting system and build the workflows around it. You replace manual steps with automated, AI-supported processes and check their output critically.\nYour profile\nExperience: You have 4+ years of relevant experience in B2B demand generation, growth or performance marketing. You have personally run Google Ads and LinkedIn campaigns aimed at senior decision-makers, and you have hands-on experience with SEO or content-driven organic growth.\nAnalytical & Technical: You are at home in GA4, Google Tag Manager and a CRM such as HubSpot or Salesforce, and you set up tracking yourself. You think in pipeline, revenue and CAC rather than clicks, and you always ask what a channel brings in as signed customers.\nBuilder Mindset: You think in workflows and processes and build them yourself, with AI tools and automation as your standard way of working. You enjoy creating channels and systems where little exists yet.\n Communication: You speak and write very good German (C1) and English (C1), and you can explain complex financial topics simply and convincingly.\nMindset: Self-driven, curious and solution-oriented. You take ownership and decide quickly.\n Bonus Points:Experience in FinTech, financing or other B2B products with a trust-driven buying process\nExperience with GEO (visibility in AI search), event marketing or direct mail in a B2B setting\nExperience with marketing automation and data-driven lead sourcing\nUnderstanding of GDPR and German competition law (UWG) in email, phone and direct-mail outreach\nYou don't meet every requirement 100%?\nDon't let that stop you. This list is a guide, not a strict checklist. If you have the drive to build something from scratch and are convinced you can do it, apply anyway. We're looking for personalities, not perfect résumés.\nWhy us?\nWe expect nothing less than changing the way mid-sized B2B companies get paid. This is an invitation to an exciting journey, with complex challenges, hard work and the support you need to succeed with us as a team.\nReal responsibility from day one in a small, fast-moving team\n28 days of holiday per year (based on a 5-day working week)\nSteep growth opportunities in a rising Fintech\n€40 monthly benefits budget via Spendit\nRegular company offsites\nBerlin office with our own barista\nDedicated personal development budget\nReferral bonus for bringing in new colleagues\nTilta swag","description_format":"text","description_chars":4453,"description_truncated":false,"requirements":{"experience_years_min":4,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[{"language":"German","level":"Advanced (C1)","optional":false},{"language":"English","level":"Advanced (C1)","optional":false}]},"benefits":["Growth opportunities"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Financial Services"],"lifecycle":[{"event":"open","at":"2026-10-17T15:04:28Z"}],"visa":[],"liveness":{"score":86,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.86,"p_room":1,"age_days":3,"expected_fill_days":22,"reasons":["conf:3","win:early"],"computed_at":"2026-10-21T05:46:15Z"},"pay":null,"html_url":"https://alion.io/job/tilta-demand-generation-manager-mfd-berlin","json_url":"https://alion.io/job/tilta-demand-generation-manager-mfd-berlin.json","meta":{"generated_at":"2026-10-22T00:21:45Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":477,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-23T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":3810002},"rest":"https://alion.io/mcp/rest/get_company?id=3810002"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Ftilta-demand-generation-manager-mfd-berlin"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Ftilta-demand-generation-manager-mfd-berlin"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Ftilta-demand-generation-manager-mfd-berlin"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/tilta-demand-generation-manager-mfd-berlin\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Ftilta-demand-generation-manager-mfd-berlin"}]}