{"id":4214613,"url":"https://alion.io/job/togetherwork-channel-marketing-manager","title":"Channel Marketing Manager","company":{"id":685886,"name":"TogetherWork","domain":"togetherwork.com","url":"https://alion.io/company/togetherwork","size_band":"201-500","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"A","score":100,"open_postings":4,"ghost_share":0,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":38,"computed_at":"2026-11-14T05:58:10Z"}},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":null,"work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":[],"countries":[],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-11-12T21:22:53Z","employer_posted_date":"2026-11-12","last_verified_at":"2026-11-15T03:20:03Z","board_verified":true,"closed_at":null,"days_open":2,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":2},"description":"Channel Marketing Manager\nAustin, TX (Hybrid Preferred; Open to Remote)\nWe are looking for a Channel Marketing Manager to lead channel partnership marketing for TogetherWork and products within our wellness vertical. You’ll own the co-marketing programs we build with channel partners and integrators, turning those relationships into measurable pipeline and revenue growth in our wellness vertical.\nYou’ll develop creative campaigns and joint programming with partners, including webinars, events, paid media, how-to videos, case studies, regional programs, and press releases. You’ll serve as the day-to-day marketing contact for key partners, report on funnel performance, and align with partners on shared business goals.\nYou’ll work directly with the vertical Product Marketing team and the Demand Generation team so that partner programs complement the overall marketing plan. You’ll also work closely with Partnership Sales/Business Development, Product, and Sales teams to keep partner marketing aligned to business priorities.\nWhat You’ll Do\nDevelop Co-Marketing Programs with Channel Partners & Integrators\nDevelop and execute co-marketing programming with channel partners and integrators that elevates the TogetherWork wellness brands and generates qualified pipeline in the wellness vertical.\nPlan and launch partner programming including webinars, events, paid media, howto videos, case studies, and targeted or regional campaigns.\nBuild joint marketing plans with each partner that tie programs to shared goals, target audiences, budgets, and timelines.\nDevelop and distribute partner communications, including press releases and joint announcements.\nCreate Campaigns & Joint Content\nDevelop creative campaign concepts, messaging, and offers tailored to each partner’s audience and aligned to TogetherWork and the specific product brand positioning.\nLead joint content development with partners, including case studies, how-to videos, webinars, and co-branded collateral and promotion programs.\nWork with Product Marketing to translate product positioning, launches, and vertical messaging into partner-ready campaigns and assets.\nManage Partner Marketing Relationships\nServe as the primary marketing contact for key partner marketing teams.\nAlign with partners on business goals, marketing program priorities, and performance expectations.\nDrive new ideas with channel partners and ensure alignment with the Partnership Sales/Business Development and Product teams.\nMeasure, Report & Test\nOwn funnel performance for partner marketing programs, tracking leads, conversion rates, pipeline, and revenue by partner and by program.\nReport on marketing performance to internal stakeholders and review results with partners to inform next steps.\nTest new programming, formats, and offers with partners, and use the results to improve engagement, conversion, and pipeline quality.\nPartner with Product Marketing & Demand Generation\nWork directly with vertical Product Marketing and the Demand Generation team to ensure partner programs complement the overall marketing plan.\nCoordinate with Digital Marketing, Sales, and partners to execute campaigns.\nManage tactical execution of co-marketing programming and performance reporting.\nWork in an AI-Enabled, Data-Driven Way\nLeverage approved AI tools to improve campaign planning, content development, research, and performance analysis.\nUse dashboards, attribution reporting, and AI-supported insights to identify partner performance opportunities.\nContinuously build AI literacy and identify opportunities to streamline partner marketing workflows through automation and improved processes.\nWhat You’ll Bring\nBachelor’s degree in Marketing, Business, or a related field.\n3-5+ years of B2B SaaS marketing experience, with a focus on channel, partner, or alliance marketing.\nProven success developing and executing co-marketing programs with partners that drive measurable pipeline and revenue growth.\nExperience producing partner programming such as webinars, events, paid media, how-to videos, case studies, communications, and demand generation programming.\nExperience building strong working relationships with partner marketing contacts and aligning on shared goals and performance.\nExperience using CRM, marketing automation, attribution reporting, and analytics to measure funnel performance and optimize programs.\nStrong analytical skills with the ability to translate data into actionable recommendations.\nCreative thinker who brings new ideas to partners and takes ownership of driving programs forward without being asked.\nExcellent written and verbal communication skills.\nWhy This Role\nOwn partner marketing strategy and execution across TogetherWork’s key channel partners.\nDrive measurable pipeline growth by connecting co-marketing programs with Product Marketing strategy and Demand Generation.\nWork at the intersection of Marketing, Partnership Sales/Business Development, Product, and Sales in a fast-paced, collaborative environment.\nContribute directly to measurable business outcomes including pipeline growth, conversion rates, program performance, and revenue influence.\nBenefits\nThe Company offers a comprehensive employee benefits program, including:\nMedical, dental, and vision insurance options\n100% employer-paid short- and long-term disability\n100% employer-paid Basic Life and AD&D insurance\n401(k) retirement plan with a 100% company match up to 4%\nFlexible paid personal/vacation time built on mutual trust and accountability\n10 sick days annually\n10 company-paid holidays\n12 weeks paid parental leave\nInclusion and Diversity\nTogetherWork is an Equal Employment Opportunity Employer. We are a company where diverse backgrounds, experiences, and viewpoints are valued. TogetherWork does not make hiring or employment decisions on the basis of race, color, religion, gender, gender identity, sex, sexual orientation, disability, veteran status, age, ethnic or national origin, or any other basis protected by local, state, or federal laws.\nInterview Process & Expectations\nOur interviews are designed to be interactive and conversational. Candidates are expected to respond based on their own experience and thinking during live interviews.\nTo ensure a fair and consistent interview experience, the use of real-time AI tools or other external assistance to generate or guide interview responses is not permitted. Interviews are intended to reflect an individual’s judgment, problem-solving approach, and communication.\nCCPA Disclosure Notice: Click Here","description_format":"text","description_chars":6540,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":["Parental leave","Retirement plans","Vision insurance"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Payment Processing & Gateways","Nonprofit, Church & Membership Software"],"lifecycle":[{"event":"open","at":"2026-11-13T02:17:55Z"}],"visa":[],"liveness":{"score":90,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.903,"p_room":1,"age_days":1,"expected_fill_days":38,"reasons":["conf:3","velocity","win:early"],"computed_at":"2026-11-14T05:58:10Z"},"pay":null,"html_url":"https://alion.io/job/togetherwork-channel-marketing-manager","json_url":"https://alion.io/job/togetherwork-channel-marketing-manager.json","meta":{"generated_at":"2026-11-15T04:38:38Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":140,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-16T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":685886},"rest":"https://alion.io/mcp/rest/get_company?id=685886"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Ftogetherwork-channel-marketing-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"free","price":{"credits":0,"usd":0},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Ftogetherwork-channel-marketing-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Ftogetherwork-channel-marketing-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/togetherwork-channel-marketing-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Ftogetherwork-channel-marketing-manager"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":4214613}},{"tool":"search_jobs","arguments":{"company":"togetherwork.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":4214613},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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