{"id":2813895,"url":"https://alion.io/job/toprankers-communications-executive","title":"Communications Executive","company":{"id":3091028,"name":"Toprankers","domain":"toprankers.com","url":"https://alion.io/company/toprankers","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Keka","truth_index":{"grade":"B","score":84,"open_postings":14,"ghost_share":0,"stale_share":0.429,"repost_share":0,"time_to_fill_p50_days":70,"computed_at":"2026-10-27T05:46:45Z"}},"role":"Legal","role_family":"Legal","seniority":null,"employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Bhopal, India"],"countries":["IN"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":300000,"max":650000,"currency":"INR","period":"year","gross":null,"usd_annual":6868},"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Canva","optional":false}],"status":"live","first_seen_at":"2026-09-30T07:59:06Z","employer_posted_date":"2026-09-30","last_verified_at":"2026-10-27T21:35:25Z","board_verified":true,"closed_at":null,"days_open":27,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":27},"description":"About Toprankers:\nToprankers is a leading EdTech organisation focused on career-oriented learning and test preparation across Law, Management, Design, Judiciary, and other competitive examinations.\nThrough our legal education brands and programs, we help students and working professionals prepare for law entrance examinations and build successful careers in the legal field.\nRole Overview:\nWe’re looking for a Communications Executive who understands what makes audiences stop scrolling, click, engage, and come back for more. This role will focus on building content, communication, and digital presence while contributing to overall brand and business growth.\nThe ideal candidate should be curious about what audiences are searching for, what they are talking about online, what content is trending, and how we can turn those insights into engaging content that drives reach, engagement, community growth, and ultimately leads/enquiries.\nWhat You’ll Do\nDevelop and execute social media and communication strategies across relevant platforms.\nCreate and manage engaging content across platforms such as YouTube, Instagram, Reddit, and other relevant digital communities.\nResearch audience interests, industry trends, relevant topics, and online conversations to identify content opportunities.\nIdentify trending topics, formats, conversations, memes, and discussions that can be converted into relevant content.\nTurn complex or informational topics into simple, engaging, and shareable content.\nWork on YouTube SEO, including titles, descriptions, keywords, tags, thumbnails, and overall content optimisation.\nUse tools such as vidIQ and other content research tools to identify search and content opportunities.\nCreate clean and engaging creatives using Canva.\nUse AI tools to develop content ideas, hooks, scripts, thumbnails, creatives, captions, and content variations.\nWrite strong hooks, captions, posts, and communication pieces that encourage audiences to click, watch, engage, and share.\nBuild and actively engage relevant online communities, particularly on Reddit and other audience-focused platforms.\nMonitor content performance and identify what is working, what isn’t, and what should be improved or tested next.\nTrack key content and growth metrics such as reach, engagement, views, watch time, CTR, follower/subscriber growth, and leads/enquiries.\nWork closely with academic, content, design, video, marketing, and counselling teams to execute content and growth initiatives.\nSupport the team in developing campaigns around products, admissions, examinations, career opportunities, and relevant audience-focused topics.\nContribute to overall growth by identifying new content channels, audience segments, partnerships, and communication opportunities.\nContinuously experiment with new content formats, platforms, trends, and communication styles.\nWhat We’re Looking For\nUnderstand social media beyond simply using it.\nHave a good understanding of YouTube SEO and content optimisation.\nCan use tools such as vidIQ or similar platforms for keyword and content research.\nAre comfortable creating creatives on Canva.\nKnow how to use AI tools for content creation, ideation, thumbnails, hooks, scripts, and research.\nHave a strong sense of trends, audience behaviour, and content formats.\nEnjoy researching relevant topics and understanding audience conversations.\nCan write simple, engaging, and attention-grabbing content.\nUnderstand basic content analytics and growth metrics.\nAre comfortable working with multiple teams and taking ownership of execution.\nAre curious, proactive, and willing to experiment.\nQualification & Experience\nGraduation in any discipline.\nPrior experience in social media, content, communications, digital marketing, community management, or growth will be an advantage.\nCandidates with experience in EdTech, education, student communities, or competitive-exam content will be preferred.\nFreshers with strong content skills, social-media understanding, creativity, and a genuine interest in digital growth may also be considered.\nThe Kind of Person We Want\nWe’re not necessarily looking for someone who already knows everything about the subject or industry.\nWe’re looking for someone who is curious enough to understand the audience quickly, research what matters to them, identify content opportunities, and turn those insights into content that people want to consume and 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