{"id":1429879,"url":"https://alion.io/job/topstep-senior-paid-media-manager","title":"Senior Paid Media Manager","company":{"id":720700,"name":"Topstep","domain":"topstep.com","url":"https://alion.io/company/topstep-2","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":null,"work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Chicago, United States"],"countries":["US"],"hiring_countries":["US"],"hiring_countries_total":1,"salary":{"min":135000,"max":150000,"currency":"USD","period":"year","gross":null,"usd_annual":150000},"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Google Ads","optional":false},{"name":"Reddit","optional":false},{"name":"YouTube","optional":false},{"name":"LinkedIn","optional":true},{"name":"Slack","optional":true}],"status":"closed","first_seen_at":"2026-09-28T20:53:26Z","employer_posted_date":"2026-09-30","last_verified_at":"2026-10-28T23:55:52Z","board_verified":false,"closed_at":"2026-10-28T23:55:52Z","days_open":30,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":30},"description":"Summary\nWe are seeking a Senior Paid Media Manager to lead the execution and optimization of our paid acquisition strategy across key channels. This role will be responsible for managing and scaling performance marketing campaigns while partnering closely with the Director of Growth to test and expand into new acquisition channels.\nThe ideal candidate is both analytical and hands-on, capable of executing campaigns while building structured experimentation frameworks to improve customer acquisition efficiency and scale.\nThis role will collaborate closely with teams across Lifecycle Marketing, Analytics, Product, and Creative to drive measurable growth and improve the performance of the customer acquisition funnel.\nKey Responsibilities\nPaid Acquisition Management\nOwn day-to-day execution and optimization of paid acquisition campaigns across key channels including:\nGoogle Search.\nPerformance Max.\nYouTube.\nPaid Social.\nContinuously optimize campaigns to improve CPL, CAC, ROAS, and conversion performance.\nManage budget allocation across channels based on performance and marginal return.\nPartner with internal analytics teams to ensure campaign performance is accurately measured and reported.\nChannel Expansion & Partner Management\nWork closely with the Director of Growth to identify and test new acquisition channels.\nManage relationships and onboarding for emerging advertising partners such as:\nReddit.\nConnected TV (CTV).\nNew performance marketing platforms.\nCoordinate with external partners to launch pilots and evaluate performance.\nAnalyze early results and provide recommendations on scaling or optimizing new channels.\nExperimentation & Performance Optimization\nDesign and execute structured experimentation frameworks to improve acquisition performance.\nRun tests across:\nAudiences.\nCreative.\nMessaging.\nLanding pages.\nFunnel steps.\nPartner with the Growth Director and Analytics team to implement incrementality testing, holdout experiments, and attribution analysis.\nTranslate testing insights into actionable improvements across campaigns and funnel performance.\nCreative & Messaging Testing\nPartner with creative teams to develop and test new advertising concepts.\nBuild systematic testing plans for:\nNew messaging angles.\nVideo creative.\nAd formats.\nAudience segmentation.\nIdentify winning creative and scale successful concepts across channels.\nFunnel Optimization\nCollaborate with Product, Growth, and Lifecycle teams to improve conversion performance across the acquisition funnel.\nIdentify friction points in the user journey and recommend improvements to increase conversion rates.\nWork closely with internal teams to test landing page and funnel optimizations that improve acquisition efficiency.\nPerformance Reporting & Insights\nMonitor campaign performance and deliver clear reporting on acquisition metrics including:\nCAC.\nConversion rate.\nROAS.\nVolume growth.\nIncremental lift vs. simple last-click attribution.\nProvide insights and recommendations to the Director of Growth to inform channel investment decisions.\nMaintain a strong data-driven approach to campaign optimization and decision-making.\nRequired Qualifications and Key Competencies\n5 + years of experience in performance marketing, paid acquisition, or growth marketing.\nDemonstrated experience managing multi-channel paid acquisition campaigns.\nStrong analytical mindset with experience interpreting performance data and running structured experiments.\nExperience working with advertising platforms such as Google Ads, YouTube, Meta, or other performance channels.\nFamiliarity with emerging acquisition channels such as Reddit, CTV, or programmatic platforms.\nExperience working cross-functionally with analytics, product, and marketing teams.\nComfortable operating in a fast-paced, experimentation-driven environment.\nPreferred Qualifications\nExperience in fintech, trading platforms, financial education, or regulated industries.\nExperience with Paid Search.\nExperience scaling paid acquisition programs with large budgets.\nFamiliarity with attribution models, incrementality testing, and marketing analytics.\nExperience working with lifecycle marketing and CRM teams to improve acquisition and retention performance.\nCompany Culture & Perks\nTopstep is an engaging working environment that ranges from fully remote to hybrid. We foster a culture of collaboration by keeping cameras on during meetings and maintaining a robust Slack environment for communication. \nSeven Company-paid Holidays and generous Family Leave. Paid time off is front-loaded.\nCompetitive 401(k) matching, health, dental, and vision insurance are offered for full-time employees. \nVacations are encouraged with a bonus for taking 5 consecutive days. Topstep offers a food and groceries budget and contributes towards health and wellness. \nNew Hire Base Salary Range \n$135,000 - $150,000.\nThe compensation offered will take into account the internal compensation structure and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience, among other factors.\nThis position is eligible for a performance-based bonus as provided by the plan terms and governing documents.\nEqual Opportunity Employer\nTopstep is an Equal Opportunity Employer. We are committed to fostering an inclusive environment where all employees and applicants are valued. All qualified candidates will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, age, disability, or veteran status, in compliance with applicable federal, state, and local laws.\nInterested in the role? Apply today with your resume!\nNotice of Use of Artificial Intelligence in Recruitment and Hiring: Notice Pursuant to 775 ILCS 5/2-102(L). Topstep LLC uses artificial intelligence (\"AI\") in connection with its recruitment and hiring process. Examples include, but are not limited to, AI tools used to improve job descriptions, generate interview questions, draft communications, assist with scheduling, and source candidates, as well as AI features built into third-party platforms such as LinkedIn, Indeed, and Glassdoor. Topstep will not use AI that has the effect of subjecting employees or applicants to discrimination on the basis of any protected class under the Illinois Human Rights Act.\nThe collection, use, and handling of your data provided in response to this job posting is described further in ourPrivacy Policy. If you are a California resident, please review our California Notice at Collection.","description_format":"text","description_chars":6577,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Parental leave","Vision insurance"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Online Brokerage & Trading Platforms"],"lifecycle":[{"event":"open","at":"2026-09-29T00:55:27Z"},{"event":"close","at":"2026-10-28T23:55:52Z"}],"visa":[],"liveness":null,"pay":{"stated_usd_annual":150000,"is_top_pay":true},"html_url":"https://alion.io/job/topstep-senior-paid-media-manager","json_url":"https://alion.io/job/topstep-senior-paid-media-manager.json","meta":{"generated_at":"2026-10-29T00:37:57Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":841,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-30T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":720700},"rest":"https://alion.io/mcp/rest/get_company?id=720700"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Ftopstep-senior-paid-media-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Ftopstep-senior-paid-media-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Ftopstep-senior-paid-media-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/topstep-senior-paid-media-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Ftopstep-senior-paid-media-manager"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":1429879}},{"tool":"search_jobs","arguments":{"company":"topstep.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":1429879},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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