{"id":2787341,"url":"https://alion.io/job/trade-lab-brand-communication-manager","title":"Brand Communication Manager","company":{"id":4442674,"name":"Tradelab Technologies Private Limited","domain":"tradelab.in","url":"https://alion.io/company/trade-lab","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Keka","truth_index":{"grade":"D","score":50,"open_postings":12,"ghost_share":0.833,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":null,"computed_at":"2026-10-20T05:45:00Z"}},"role":"Sales","role_family":"Sales","seniority":"middle","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Mumbai, India"],"countries":["IN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Canva","optional":false},{"name":"HubSpot","optional":false},{"name":"Instagram","optional":false},{"name":"LinkedIn","optional":false},{"name":"Salesforce","optional":false},{"name":"X (Twitter)","optional":false},{"name":"YouTube","optional":false}],"status":"live","first_seen_at":"2026-06-08T06:58:30Z","employer_posted_date":"2026-06-08","last_verified_at":"2026-10-20T04:47:54Z","board_verified":true,"closed_at":null,"days_open":134,"trust":{"level":"ghost","repost_count":0,"flags":["stale","company_stale"],"days_open":133},"description":"Location: Navi Mumbai\nEmployment Type: Full-Time\nAbout the Role\nWe are seeking a dynamic and strategic Brand Communication Manager to lead our brand’s voice, positioning, and market presence. This role will be responsible for driving end-to-end communication strategies-from crafting compelling content to enabling sales and delivering impactful marketing campaigns and events.\nThe ideal candidate is a creative storyteller with a data-driven mindset, capable of building strong brand narratives while supporting revenue growth initiatives. We are specifically looking for candidates with experience in the trading domain, who understand industry nuances, audience behavior, and market dynamics.\nKey Responsibilities\n1. Content Strategy & Creation\nDevelop high-quality, on-brand content across formats: blogs, whitepapers, case studies, newsletters, video scripts, and thought leadership pieces.\nEnsure consistency in tone, messaging, and brand identity across all channels.\nAlign content with business objectives and marketing goals.\n2. Social Media Management\nOwn and manage social media platforms (LinkedIn, Twitter/X, Instagram, YouTube).\nPlan and execute content calendars and growth strategies.\nTrack performance metrics, engage with audiences, and optimise platform performance.\n3. Presentation & Visual Communication\nDesign impactful presentations for leadership, client pitches, and industry events.\nEnsure all presentations adhere to brand guidelines and communicate ideas clearly.\nUtilise tools such as PowerPoint, Google Slides, Canva, or Adobe Suite.\n4. Campaign Planning & Execution\nLead integrated marketing campaigns across digital and offline channels.\nDefine objectives, manage timelines and budgets, and track campaign KPIs.\nDrive brand awareness, lead generation, and customer engagement.\n5. Pre-Sales Enablement\nPartner with sales teams to create customised pitch decks, proposals, and product collateral.\nTailor messaging to industry-specific pain points and client needs.\n6. Sales Collateral Management\nDevelop and maintain a repository of sales assets including one-pagers, case studies, product sheets, and FAQs.\nEnsure all materials remain updated, relevant, and aligned with brand standards.\n7. CRM & Data Hygiene\nMaintain CRM systems (e.g., Salesforce, HubSpot) to ensure accurate and updated data.\nImplement data hygiene practices to improve segmentation, reporting, and campaign effectiveness.\n8. Lead Generation & Funnel Optimization\nSupport lead generation initiatives through campaigns, gated content, and partnerships.\nMonitor lead quality, conversion metrics, and optimise funnel performance.\n9. Demand Generation\nDesign and execute demand generation strategies including ABM, nurturing campaigns, paid media, and SEO.\nDrive high-quality pipeline and accelerate conversion rates.\n10. Inbound & Outbound Marketing\nExecute inbound strategies (SEO, content marketing, landing pages) and outbound campaigns (email, LinkedIn, paid ads).\nMeasure performance and optimise channel ROI.\n11. Events & Industry Engagement\nPlan and manage participation in industry events, conferences, and webinars.\nHandle end-to-end execution including promotion, logistics, and follow-ups.\nMaximise brand visibility and lead acquisition.\nQualifications & Skills\nEducation & Experience\nMaster’s degree in Marketing, Communications, Business, or related field.\n3-5 years of experience in brand communication or B2B marketing.\nExperience in technology, consulting, or professional services is preferred.\nCore Competencies\nStrong written and verbal communication skills.\nProficiency in CRM tools (Salesforce, HubSpot) and marketing automation platforms.\nSolid understanding of SEO, SEM, digital marketing, and analytics tools.\nAdvanced skills in presentation and design tools (PowerPoint, Google Slides, Canva, Adobe).\nEvent management experience with strong execution capabilities.\nAnalytical mindset with the ability to derive insights from data.\nWhat We Offer\nA fast-paced, high-growth work environment.\nOpportunities for professional development and industry exposure.\nCompetitive compensation and benefits.\nExposure to diverse markets and leading-edge brands.","description_format":"text","description_chars":4169,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"master","optional":false},"security_clearance":false,"languages":[]},"benefits":["Professional development"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":[],"lifecycle":[{"event":"open","at":"2026-10-17T16:37:18Z"}],"visa":[],"liveness":{"score":6,"band":"cold","label":"Long shot","p_open":1,"p_active":0.216,"p_room":0.28,"age_days":133,"expected_fill_days":31,"reasons":["conf:0","stale_co","ghost","win:tail","crowd:"],"computed_at":"2026-10-20T05:45:00Z"},"pay":null,"html_url":"https://alion.io/job/trade-lab-brand-communication-manager","json_url":"https://alion.io/job/trade-lab-brand-communication-manager.json","meta":{"generated_at":"2026-10-20T08:28:02Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":9147,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-21T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":4442674},"rest":"https://alion.io/mcp/rest/get_company?id=4442674"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Ftrade-lab-brand-communication-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Ftrade-lab-brand-communication-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Ftrade-lab-brand-communication-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/trade-lab-brand-communication-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Ftrade-lab-brand-communication-manager"}]}