{"id":2497668,"url":"https://alion.io/job/upwind-security-field-marketing-manager","title":"Field Marketing Manager","company":{"id":9362,"name":"Upwind Security","domain":"upwind.io","url":"https://alion.io/company/upwind-security","size_band":"501-1000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Comeet","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["San Francisco, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":83000,"max_usd":167000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":1468},"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-13T19:22:36Z","employer_posted_date":"2026-10-20","last_verified_at":"2026-10-24T04:06:40Z","board_verified":true,"closed_at":null,"days_open":10,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":10},"description":"Description\nWe’re looking for a passionate and versatile Field Marketing Manager to join our team and lead field marketing initiatives across the US. This is a high-impact individual contributor role where you’ll be responsible for building and executing programs that engage prospects, support pipeline, and elevate Upwind’s brand presence.\nYou’ll own multiple field marketing programs across the US, helping shape how we show up in key markets. While you’ll operate independently day-to-day, you’ll be supported by a collaborative global marketing team and cross-functional partners who are invested in your success.\nThis role requires exceptional attention to detail, organization, and follow-through. The ideal candidate is resourceful, highly accountable, creative, and thrives in a fast-paced environment while managing multiple programs and logistics streams at once.\nKey Responsibilities\nPlan and execute field marketing programs across the US, including executive dinners, meetups, workshops, trade shows, partner events, and Upwind-owned activations that directly support pipeline and revenue goals.\nOwn event operations end to end, including budgeting, venue sourcing, vendor management, registration, shipments, booth setup, onsite execution, swag, and structured post-event workflows.\nPartner closely with sales and demand generation to align on business goals, drive attendance, influence pipeline progression, and ensure programs support measurable outcomes.\nMaintain and continuously improve event calendars, program overviews, documentation, and cross-functional communication to keep stakeholders aligned and accountable.\nCollaborate with sales on target account and prospect lists, campaign alignment, and targeted outreach to maximize attendance and event impact.\nTailor event experiences and messaging for target audiences while staying closely aligned with Upwind’s brand, positioning, and customer journey.\nExecute digital components that support field programs, including invitations, landing pages, email sequences, registration, and follow-up cadences.\nTrack, measure, and report on program performance, including attendance quality, pipeline creation, pipeline acceleration, cost efficiency, and ROI.\nProvide data-driven insights and recommendations to refine event strategy, improve operational efficiency, and maximize business impact.\nBuild and strengthen Upwind’s presence across key US markets, tech communities, and cloud security audiences through consistent, high-quality, brand-aligned execution.\nRequirements\n3+ years of experience in field or event marketing at a high-growth B2B company, or hospitality industry\nProven ability to plan and execute events end to end, including venue coordination, vendor management, registration, onsite execution, and post-event follow-up.\nComfortable collaborating closely with sales teams to support outreach, prospecting, and pipeline initiatives.\nStrong project management and organizational skills with the ability to manage multiple programs and deadlines simultaneously.\nComfortable managing shipments, show services, AV coordination, swag, branded materials, and onsite logistics.\nExcellent communicator who thrives in cross-functional work across sales, marketing, product, design, and leadership.\nHighly detail-oriented with strong follow-through and the ability to anticipate needs and solve problems quickly.\nAble to operate with autonomy and accountability in a fast-paced, evolving environment.\nWillingness to travel across the US and work onsite during event setup, execution, and teardown.\nAbility to lift, carry, and move boxes or event materials up to 40 lbs as part of shipping, setup, 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