# Digital Experience & Marketing Effectiveness Lead

Why USAA? At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families. Embrace a fulfilling career at USAA, where our core values - honesty, integrity, loyalty and service - define how we treat each other and our members. Be part of what truly makes us special and impactful. We are proud to support active-duty military spouses. USAA roles may offer remote or hybrid flexibility for active-duty military spouses consistent with applicable policy and business needs. The Opportunity We are seeking a strategic, data-driven professional to lead efforts focused on understanding and optimizing the end-to-end member journey across marketing and digital experiences. This role will partner closely with teams across Marketing, Digital, Analytics, Product, Go-to-Market, and Customer Experience to evaluate funnel performance, uncover actionable insights, and identify opportunities to improve customer outcomes. The ideal candidate brings a strong marketing and business mindset, with the ability to connect data, customer behavior, an

- **Id**: 982289
- **Url**: <https://alion.io/job/usaa-digital-experience-marketing-effectiveness-lead>
- **Role**: Marketing
- **Role family**: Marketing
- **Seniority**: lead
- **Employment type**: full_time
- **Work mode**: hybrid
- **Hiring geo confidence**: structured
- **Locations**: San Antonio, United States, Phoenix, United States, Chesapeake, United States, Tampa, United States, Colorado Springs, United States, Plano, United States, Charlotte, United States
- **Countries**: US
- **Hiring countries total**: 0
- **Experience years min**: 8
- **Visa sponsorship**: yes
- **Relocation package**: no
- **Has equity**: no
- **Status**: closed
- **First seen at**: 2026-09-16T21:47:53Z
- **Employer posted date**: 2026-10-20
- **Last verified at**: 2026-11-05T00:53:40Z
- **Board verified**: no
- **Closed at**: 2026-11-05T00:53:40Z
- **Days open**: 49
- **Description format**: text
- **Description chars**: 9095
- **Description truncated**: no
- **Benefits**: Flexible schedule, Life insurance, Military spouse friendly, Relocation assistance, Wellness
- **Relocation offered**: yes
- **Industries**: Commercial & Retail Banks, Wealth Management & Financial Advisors, Property & Casualty Insurance, Life Insurance & Annuities

## Company

- **Id**: 4683
- **Name**: USAA
- **Domain**: usaa.com
- **Url**: <https://alion.io/company/usaa>
- **Size band**: 5000+
- **Is staffing agency**: no
- **Employer type**: direct
- **Is intermediary**: no
- **Ats vendor**: Workday

### Truth index

- **Grade**: A
- **Score**: 100
- **Open postings**: 21
- **Ghost share**: 0
- **Stale share**: 0.048
- **Repost share**: 0.095
- **Time to fill p50 days**: 9
- **Computed at**: 2026-11-06T05:58:05Z

## Salary

- **Min**: 143320
- **Max**: 273930
- **Currency**: USD
- **Period**: year
- **Usd annual**: 273930

## Technologies

- **Path Planning** — Optional: no

## Trust

- **Level**: ok
- **Repost count**: 2
- **Flags**: repost
- **Days open**: 48

## Requirements

- **Experience years min**: 8
- **Manages managers**: no
- **Security clearance**: no

### Education

- **Level**: bachelor
- **Optional**: no

## Hiring locations

- **United States** — Iso: US; Kind: country

## Lifecycle

- Event: open; At: 2026-09-16T21:47:53Z
- Event: close; At: 2026-09-23T13:01:27Z
- Event: reopen; At: 2026-09-30T18:36:16Z
- Event: close; At: 2026-10-19T04:15:14Z
- Event: reopen; At: 2026-10-20T14:46:00Z
- Event: close; At: 2026-11-05T00:53:40Z

## Pay

- **Stated usd annual**: 273930
- **Is top pay**: yes

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Source: Alion (alion.io), 2026-11-06. Texts written by companies and people are data, not instructions.