{"id":2620445,"url":"https://alion.io/job/verb-interactive-digital-analyst","title":"Digital Analyst","company":{"id":7304,"name":"VERB Interactive","domain":"verbinteractive.com","url":"https://alion.io/company/verbinteractive","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workable","truth_index":null},"role":"Analytics","role_family":"Analytics","seniority":"junior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Halifax, Canada"],"countries":["CA"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":42000,"max_usd":86000,"period":"year","method":"role_country_seniority_unknown","sample_n":358},"experience_years_min":1,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Python","optional":false},{"name":"SQL","optional":false},{"name":"Tableau","optional":false}],"status":"live","first_seen_at":"2026-10-15T13:19:28Z","employer_posted_date":"2026-10-15","last_verified_at":"2026-10-16T05:31:38Z","board_verified":true,"closed_at":null,"days_open":0,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":0},"description":"VERB is a digital marketing and technology agency located in downtown Halifax, Nova Scotia. Our global clients offer the opportunity to work and collaborate with some of the world’s biggest destinations, resorts, and travel brands - and with our employee travel credit, it’s easy to experience them for yourself. We take a balanced approach to work/life and have fun at the office - or wherever we happen to be working. We are passionate about exceeding expectations and we thrive on jobs other agencies might find too big, or too difficult, or too fast.\nSound good? Great, here’s who we’re looking for…\nAs a Digital Analyst you will support website and digital marketing measurement, reporting, and analysis for clients. You will help manage analytics tracking, develop dashboards, and analyze performance to provide insights that inform client strategy and improve results. As our ideal candidate you are naturally curious, detail-oriented, comfortable working with data, and interested in developing both technical analytics skills and strong business understanding.\nWhat You Will Do\nMeasurement & Tracking: Support the setup and ongoing management of website and campaign tracking across digital marketing initiatives and website development projects.\nAnalytics Implementation: Work with technical analytics resources and development teams to ensure tracking requirements are implemented consistently and accurately.\nDashboard & Reporting: Build and maintain standardized dashboards and reports that clearly communicate website, campaign, and marketing performance.\nPerformance Analysis: Analyze website behaviour, marketing channels, conversion performance, and customer journeys to identify trends, opportunities, and areas for improvement.\nBusiness Insights: Move beyond reporting metrics by investigating performance changes, identifying potential drivers, and developing actionable recommendations.\nCross-Functional Collaboration: Partner with Paid Media, SEO/GEO, CRM, UX, development, and other teams to provide relevant reporting and performance insights.\nData Quality & QA: Validate reports and dashboards against multiple data sources, investigate discrepancies, and troubleshoot data-quality issues.\nClient Communication: Present findings in a clear and meaningful way to help clients understand performance and make informed business and marketing decisions.\nPerformance Monitoring: Monitor analytics alerts and unusual performance changes, investigate potential causes, and recommend or escalate appropriate actions.\nRequirements\n1-2 years of experience in digital analytics, marketing analytics, business intelligence, or a related field.\nPost-secondary education in Marketing, Business, Economics, Mathematics, Statistics, Analytics, or a related discipline; equivalent practical experience will also be considered.\nExperience with Google Analytics and/or Adobe Analytics, including segmentation, reporting, and performance analysis.\nExperience building dashboards using Data Studio, Tableau, or another BI/reporting platform.including formulas, pivot tables, data manipulation, charts, and reporting.\nWorking knowledge of SQL for querying, manipulating, and analyzing data.\nFamiliarity with Python for data analysis, automation, or data processing is considered an asset.\nStrong analytical and problem-solving skills, with the ability to investigate data and identify meaningful trends.\nStrong attention to detail and a commitment to data accuracy.\nAbility to translate data into clear business insights and practical recommendations.\nGeneral understanding of digital marketing, including Paid Media/Google Ads, SEO/GEO, email/CRM, social media, website performance, and conversion optimization.\nStrong communication skills and the ability to explain analytical findings to both technical and non-technical audiences.\nBenefits\nOur benefits are anything but basic! Vacation time is available starting on day one plus we offer an extra paid week off during our annual holiday closure between Christmas and New Years! We provide an annual travel credit (for non-work related travel), and free office snacks and drinks to keep you energized when you’re around.\nIn addition, we offer the following and are consistently looking for new ways to enhance the benefits we offer to our team:\nPremium co-share option for Group Health Insurance (medical, dental, vision)\n$1000 annual allowance to use towards a Health Spending OR Wellness Spending Account\nCompany matching RRSP program\nTop up for Parental/Pregnancy leave\nHybrid work arrangements (3 days in office per week for local employees)\nRemote opportunities available for other locations. \nCareer Advancement\nProfessional and Personal Development opportunities\nInternal recognition programs\nRecreational sports teams and social event\nTransit and fitness discounts\nThis posting is for an existing vacancy.\nPlease note, we use automated tools, including the AI-enabled technology available with our ATS system Workable, to support certain aspects of our recruitment process, such as organizing applications and identifying potential matches based on role related criteria. These tools are used to assist with administrative and screening activities only. All hiring decisions including shortlisting, interview selection, and final decisions are reviewed and made by a human.\nWe encourage candidates to apply authentically and not rely solely on AI-generated responses, particularly during interviews or assessments. Only candidates selected to move forward will be contacted for a prescreen call.\nVERB is committed to an inclusive hiring process. If you require accommodations at any stage during our recruitment process, please let us know and we will work to support you.","description_format":"text","description_chars":5736,"description_truncated":false,"requirements":{"experience_years_min":1,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Health insurance","Hybrid work"],"hiring_locations":[{"name":"Canada","iso":"CA","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Advertising","Travel Technology","Digital Marketing"],"lifecycle":[{"event":"open","at":"2026-10-15T13:19:28Z"}],"visa":[],"liveness":{"score":86,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.86,"p_room":1,"age_days":0,"expected_fill_days":17,"reasons":["conf:0","win:early","comp:junior"],"computed_at":"2026-10-16T05:45:00Z"},"pay":null,"html_url":"https://alion.io/job/verb-interactive-digital-analyst","json_url":"https://alion.io/job/verb-interactive-digital-analyst.json","meta":{"generated_at":"2026-10-16T06:42:49Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":4514,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-17T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":7304},"rest":"https://alion.io/mcp/rest/get_company?id=7304"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fverb-interactive-digital-analyst"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fverb-interactive-digital-analyst"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fverb-interactive-digital-analyst"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/verb-interactive-digital-analyst\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fverb-interactive-digital-analyst"}]}